Suzuki Bikes

Image – Sinha SuzukiCompany’s best-seller, Suzuki Access 125, is on the verge of getting a facelift in the near future and is currently testingOften considered one of the most underrated 2W vehicle manufacturers in India, Suzuki Motorcycle India Limited has been posting decent YoY and MoM growth in the recent past. For the month of April 2024, Suzuki registered an impressive 30.94% YoY growth and a healthy 2.21% MoM growth.Suzuki 2W Sales Breakup April 2024Access 125 scooter continues to be the best-selling product from Suzuki Motorcycle India Limited (SMIL). This is among the best-selling 125cc scooters too, rivaling the likes of TVS Jupiter 125, Honda Activa 125, TVS Ntorq 125, Hero Destini 125 and others. Last month, Suzuki sold as many as 61,960 units of Access 125.Suzuki 2W Sales GraphWhen compared to the 52,231 units sold in April 2023 and 59,336 units sold in March 2024, Access 125 registered 18.63% YoY growth and a 4.42% MoM growth respectively. Volume growth for Access 125 was 9,729 units YoY and 2,624 units MoM. Access 125 alone commands 70.36% of Suzuki’s total sales.In 2nd place, we have Suzuki Burgman Street 125 with a total of 17,680 units sold last month. Burgman Street 125 holds 20.08% of total sales of SMIL. As opposed to 10,335 units sold a year ago and 19,672 units sold a month before, Burgman sales grew by 71.07% YoY, gaining 7,345 units in volume and dropped 10.13% MoM losing 1,992 units in volume.Suzuki 2W Sales Breakup April 2024 – YoYAccess 125’s sporty sibling, Avenis 125, sold 6,466 units and it registered an impressive 56.64% YoY growth over 4,128 units sold a year ago and 18.79% MoM growth over 5,443 units sold a month before. Volume growth stood at 2,338 units YoY and 1,023 units MoM. Avenis held 7.34% of market share of Suzuki’s total sales.Motorcycle salesHolding a mere 1.60% market share of company’s total shares, we have Gixxer motorcycle range with a cumulative 1,405 units sold. As opposed to last year’s 508 units sold, Gixxer registered 176.57% YoY growth and a reasonable 3.01% MoM growth. The range consists of naked Gixxer and fully faired Gixxer SF motorcycles across 150cc and 250cc platforms each.On the other hand, Suzuki’s ADV-style motorcycle, V-Strom SX 250, sold 384 units last month. MoM, V-Storm SX 250 lost 5 units in volume resulting in a 4.03% MoM decline in sales. India’s Dhoom bike, the mighty Hayabusa, sold 32 units last month and was India’s 7th best-selling 500cc+ motorcycle.Suzuki 2W Sales Breakup April 2024 – MoMBusa sales went down by as much as 43.86% YoY as opposed to 57 units sold last year. However, saving grace was the 45.45% MoM growth over 22 units sold a month before. Suzuki’s bigger ADV, V-Strom 800 managed to sell 21 units last month with a 10.53% MoM growth.In total, SMIL managed to push an impressive 88,067 units last month. When compared to the 67,259 units sold in April 2023 and 86,164 units sold in March 2024, Suzuki 2W sales for the month April 2024 witnessed 30.94% YoY growth and 2.21% MoM growth. Volume growth stood at 20,808 units YoY and 1,903 units MoM. More

Suzuki India officials with the 1 millionth two wheeler – New Access 2024Suzuki Motorcycle India Production Milestone Growth Trajectory: From 2006 to 1 Million in FY 2023-24Suzuki Motorcycle India Pvt. Ltd. (SMIPL) celebrates a monumental achievement: producing 1 million two-wheelers in FY 2023-24. This feat demonstrates SMIPL’s commitment to excellence and innovation. The Suzuki Access, a popular model, marked this milestone at the Kherki Dhaula plant in Gurugram.Since its establishment in February 2006, SMIPL has steadily expanded its presence in the industry. This accomplishment strengthens the company’s dedication to delivering high-quality, reliable, and innovative two-wheelers to riders. The future of Indian two-wheeler industry looks promising, with opportunities for innovation, sustainability, and technological advancement driving growth and competitiveness in the market.Customer Expectations Met: SMIPL’s PromiseExceeding the annual production capacity within a year is remarkable. SMIPL has surpassed its original installed capacity of 1 million units per year to meet rising demand. The workforce and engineers displayed exceptional ingenuity and commitment to achieve this milestone.An achievement that reflects SMIPL’s unwavering commitment to meeting customer expectations. The company prioritises both demand and quality standards associated with the Suzuki brand. Gratitude is extended to employees and business associates for their continuous support. Emergence of digital technologies is transforming the way customers interact with brands and make purchasing decisions. Companies are leveraging digital platforms for marketing, sales, and customer service, enhancing the overall consumer experience.Suzuki India officials with the 1 millionth two wheeler – New Access 2024India’s Two-Wheeler Future: OpportunitiesSMIPL’s success is a testament to its adaptability and responsiveness to market demands. The company remains dedicated to meeting the evolving needs of customers. This milestone further solidifies SMIPL’s position as a leader in the two-wheeler industry.Focus on quality and innovation continues to drive its growth and success. SMIPL is poised to capitalise on future opportunities and challenges in the industry. Commitment to delivering excellence remains unwavering. As Suzuki Motorcycle India celebrates this significant milestone, it acknowledges the collective efforts of its workforce and partners. Together, they have contributed to the company’s success and growth. SMIPL looks forward to continued collaboration and success in the future.Beyond Numbers: SMIPL’s Million-Dollar MilestoneAchieving the Suzuki Motorcycle India production milestone of 1 million two-wheelers within a year highlights SMIPL’s operational efficiency and dedication to customer satisfaction. The company is keen on delivering exceptional products and experiences to its customers.In India’s competitive two-wheeler space, technological advancements and changing consumer preferences continue to shape the industry landscape. With the rise of electric vehicles and increasing focus on sustainability, manufacturers are exploring innovative solutions to stay ahead. Companies like Suzuki Motorcycle India are investing in research and development to introduce eco-friendly options and cater to the evolving needs of customers.Sustainable Solutions: SMIPL’s Next Frontier?Furthermore, the expansion of urbanisation and the growing middle-class population present significant growth opportunities for the two-wheeler market. As cities become more congested, there’s a greater demand for compact and efficient modes of transportation, driving the sales of motorcycles and scooters.Moreover, with the government’s emphasis on promoting electric mobility and reducing carbon emissions, there’s a growing impetus for manufacturers to invest in electric two-wheelers. This shift towards cleaner alternatives is expected to revolutionise the industry and create new avenues for growth and innovation. More

Suzuki Gixxer : Image – BLazeR9This is not the first time the Gixxer 250s have been recalled – They had also been recalled back in April 2021 over excessive vibration issueCurrently Suzuki’s flagship mainstream offering, the 250cc lineup includes three distinctly different motorcycles. The street naked is called Gixxer 250, its fully faired counterpart is called Gixxer SF 250 and there is an ADV style offering based on this platform called V-Strom SX 250. All three of these motorcycles have been subjected to a recall.Suzuki 250cc Bikes RecalledThe Japanese brand is busy with damage control as its 250cc lineup in India has been diagnosed with a few powertrain issues. Especially in its cam area. Since all three of the aforementioned motorcycles use the same 249cc engine, all three have been subjected to a recall.The issue is that there has been abnormal wear of exhaust cam lobes discovered with certain vehicles. Affected motorcycles might show sudden stalling or generate abnormal noises. Hence the company has issued a recall for Gixxer 250, Gixxer SF 250 and V-Strom SX 250.Suzuki dealerships across India are currently on the verge of pin-pointing affected motorcycles or their batches. Dealerships will contact affected motorcycle owners for a service appointment at their nearest service centre. Suzuki will replace the parts at no expense on the owner’s tab.Suzuki Gixxer SF 250There are many reasons that could have caused this issue. However, Suzuki has not revealed any concrete reasoning regarding what caused this abnormal wear of exhaust cam lobes. Nor did Suzuki reveal sample size affected by this recall, or the number of batches affected.Suzuki 250cc motorcycles in IndiaIf you discount the recent updates for Gixxer siblings, V-Strom SX 250 is the newest among these three motorcycles. V-Strom Suzuki launched in India is based on the very underrated Gixxer 250 platform. A lot of cycle parts have been shared between the three motorcycles. Especially the Engine and transmission. The engine even makes the same power and torque and also comes with the exact same state of tune.The 249 cc oil-cooled engine makes 26.5 PS of power and 22.2 Nm of torque. This engine is mated to a 6-speed transmission. This powertrain boasts a simpler SOHC setup with Suzuki’s famed oil cooling tech. All three motorcycles get almost similar cycle parts along with dual-channel ABS with no option to switch off ABS on the rear wheel even in V-Strom SX 250. With the February 2023 update, all three bikes also share their instrument clusters with similar features. More

New Suzuki Gixxer SFSuzuki Motorcycle India showed off strong presence in domestic markets even as performance globally lacked pepTwo-wheeler makers, Suzuki Motorcycle India saw YoY sales growth in December 2023 to the extent of 24.36 percent. On a MoM basis however, sales dipped by 11.03 percent when compared to sales in November 2023. These figures indicate sales both in domestic and global markets.Suzuki 2W YoY Sales December 2023In November 2023, Suzuki was in attendance at the 2023 EICMA Show with a series of new bikes. These included the GSX S1000 GX ADV and GSX-8R fully-faired machine while there was also the 25th Anniversary Edition of Hayabusa, 2024 V-Strom 650XT, 2024 GSX S950, 2024 V-Strom 800 SE and 800 DE, 2024 V-Strom 1050 DE and 1050 SE.Total sales last month stood at 79,483 units, up 24.36 percent from 63,912 units sold in December 2022. This was a volume growth of 15,571 units YoY. Taking only domestic sales into account, there was a YoY growth of 68.74 percent to 69,025 units, up from 40,905 units sold in December 2022.Volume growth stood at 28,120 units with an 86.84 percent share. In domestic market, it is the Suzuki Access scooter that has found favour among buyers in the country and is a regular feature on the list of top 10 scooter sales each month. Key models also include the Burgman Street 125, Gixxer 155 and 250 series which led to outstanding sales growth. Domestic sales constituted 86.84% of total Suzuki sales.Suzuki Sales December 2023MoM sales performance dropped across the chartsExports on the other hand dipped significantly by 54.54 percent to just 10,458 units in the past month whereas the company had shipped 23,007 units in the same month last year. Export share stood at 13.16 percent last month. On a month-on-month (MoM) basis, Suzuki sales dipped 11.03 percent to 79,483 units from 89,338 units sold in November 2023.This was a volume de-growth of 9,855 units. Domestic sales and exports showed off lower sales. Domestic sales dipped by 5.62 percent MoM to 69,025 units from 73,135 units sold in November 2023 when share percentage stood at 81.86. Exports saw an even deeper de-growth of 35.46 percent when compared to 16,203 units shipped in November 2023 relating to a 5,745 unit dip in volumes.Suzuki Sales Performance in 2023Suzuki Sales January to December 2023However, during the calendar year 2023, the company has seen positive sales through each month of except in February 2023. Sales opened at 66,205 units in Jan 2023, a YoY growth of 9.21 percent when compared to 60,623 units in Jan 2022. Feb 2023 sales fell by 10.49 percent to 52,455 units but again in March 2023 sales surged 44.02 percent to 73,069 units.This ended Q1 2023 with 1,91,729 units sold, up 12.81 percent from 1,69,960 units sold in Q1 2022. Through Q2 2023 as well, the company reported increased sales each month to end the quarter with 1,97,358 units, up 17.63 percent from 1,67,773 units sold in the same quarter of last year. H1 2023 sales also grew by 15.21 percent to 3,89,087 units from 3,37,733 units sold in H1 2022.The winning streak continued over Q3 to end the quarter with 2,47,210 units, up 25.14 percent from 1,97,549 units sold in Q3 2022. Again in Q4, sales were up 30.38 percent to 2,26,462 units from 1,73,695 units sold in Q3 2022. This ended H2 with a 27.59 percent growth to 4,73,673 units, up from 3,71,244 units sold in H2 2022. Total sales in the period January to December 2023 thus stood at 8,62,759 units, a YoY growth of 21.69 percent from 7,08,977 units sold in the same period of 2022. More

Suzuki Access 125Suzuki July 2023 Sales Zoom Past Expectations – Riding High at over 1 lakh units soldIn July 2023, Suzuki’s two-wheeler sales witnessed remarkable growth both domestically and in the international market. Total sales of 1,07,836 units marked a substantial increase of 41.46 percent compared to July 2022. This is a most robust performance. For SMIPL, domestic sales captured a dominant 74.47 percent share of its total sales.Domestic sales of Suzuki two-wheelers surged to 80,309 units, indicating an impressive year-on-year growth of 31.89 percent. This substantial increase can be attributed to several factors, including effective marketing strategies, and favourable customer sentiments for their offerings. The company’s efforts in building a strong brand image and expanding its dealer network have paid off. There has been continued demand growth for their products in the domestic market.Suzuki 2W sales July 2023Market Mastery: July 2023’s Unstoppable ForceExport sales also experienced significant growth. Suzuki shipped out 27,527 units in July 2023. This marks an impressive 79.47 percent increase compared to the same month in the previous year. Focus on exploring international markets, targeting regions with high demand for two-wheelers, and offering competitive pricing have been vital. And helped secure a considerable contribution of 25.53 percent from Suzuki’s export segment.Comparing sales data between July 2023 and June 2023, Suzuki saw month-on-month growth of 33.56 percent. Total sales increased by 27,099 units. This demonstrates the brand’s ability to sustain momentum and retain customer interest. Growth in both domestic and export sales indicates a consistent and well-executed business strategy that resonates with consumers across different regions.Wheels of Fortune: July 2023 SalesAnalysing the market share in June 2023, Suzuki enjoyed a 78.10 percent share from the domestic market. With steady sales growth, the auto manufacturer has been solidifying its position. MoM growth in the export market stood at 55.71 percent indicating potential for further expansion in the international arena.The data reflects a promising trajectory for Suzuki’s two-wheeler sales, demonstrating their ability to adapt to changing market dynamics and capitalise on emerging opportunities. The impressive year-on-year and month-on-month growth rates signal a positive outlook for the brand’s future, provided they maintain their focus on innovation, product quality, and customer-centric strategies.A Neat Feat: Suzuki July 2023 Sales at over 100KKenichi Umeda, Managing Director, Suzuki Motorcycle India said, “We are elated to have crossed 100K monthly sales mark in July. It is a testament to our commitment to our customers and their continued trust in the brand.These strong sales numbers reflect robust demand for our scooters and motorcycles in India and in the overseas markets. We express our sincere gratitude to our customers, dealer partners and our staff members who played a crucial role in achieving 100K monthly sales milestone.” More

Suzuki Motorcycle India Achieves Milestone with 70 Lakh 2Ws, Growth in Market Share Points to a Bright Future
Suzuki Motorcycle India Records Production Milestone Of 70 Lakh
Suzuki Motorcycle India Pvt. Ltd. (SMIPL) has rolled out its 7 millionth 2W. A V-Strom SX in Champion Yellow No. 2 colour from its Kherki Dhaula plant. SMIPL’s sales figures are also noteworthy. Continued growth in market share is a positive indicator for the company’s future prospects and profitability.
Success of SMIPL’s business strategy in India and its growing presence is led by its scooters. In the financial year ending March 2023, SMIPL reported impressive sales figures. At record sales of 9.38 lakh units, YoY growth over FY2021-22 stood at 24.3 percent.
SMIPL Scooters Lead Its Success in the Indian Market
Suzuki heavily relies on its Access scooter model for the majority of its volumes. And has differentiated itself from competitors through the success of Burgman and Avenis scooters. These models offer modern features, sleek design, and noteworthy performance, which have helped create a niche for itself.
The highly competitive nature of the Indian market makes it difficult for companies to build market share. SMIPL’s growth can be attributed to several factors, including its new-ish and modern product lineup, quality of its products, and its growing distribution network.
Enthusiasts Await the Launch of eBurgman in India
Enthusiasts await the e-Burgman launch in India. Expected to be a significant development for the company, it’s first e-scooter in India. Electric Burgman will spearhead SMIPL’s EV growth plans to help it diversify its position in the Indian two-wheeler market.
The shift towards electric vehicles in India has already started, and the launch of the e-Burgman is a positive development for SMIPL. However, it poses some risks. The company will need to navigate the challenges of the EV market and ensure that its products are competitive and appealing to consumers.
Infrastructure and Technology Investments Required for EV Transition
Additionally, the transition to electric vehicles requires significant investments in infrastructure and technology. This will include the need for dedicated spaces to facilitate the ready availability of Honda Mobile Power Pack e-swappable batteries.
Kenichi Umeda, Managing Director, Suzuki Motorcycle India Pvt. Ltd. said, “We are delighted to accomplish 7 millionth production landmark. The company began its operations in February 2006 and has been delivering superior value products since its inception. This is a testimony of our commitment to India and we wish to achieve many such milestones in the future.” More