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    Hero MotoCorp Records 14 L Retail Sales In 32 Days – Splendor Highest

    New Hero Splendor Black Edition
    Hero MotoCorp reports 14-Lakh units retailed over the 32-Day Festive Period just concluded

    Hero MotoCorp has gone from strength to strength this festive season despite Covid-19 pandemic related disruptions. Only in March this year, the world shut down to keep Covid-19 at bay. This meant businesses came to a standstill with no sales activity for weeks at an end.
    The positive outcome of this planned slowdown meant usual sales were delayed and that has meant businesses have now had the opportunity to meet this pent up demand. Add to this, a robust festive season, and most manufacturer have been able to post sales growth.
    Hero MotoCorp 2020 festive season
    Hero MotoCorp being the biggest automaker in India has sold a whopping 14 lakh two-wheelers this festive season. Retail sales off-take calculated is for a 32-day festival period, starting from first day of Navratra and concluding the day after Bhai Duj.
    To put this in perspective, festive season volumes in 2020 is at 98 percent of 2019, which is almost back to normal despite these strained times. This also means on a MoM basis, the company has continued to gain market share and strengthen its top position.
    Splendor has been the best selling motorcycle this festive season
    The recent round of hyper sales was more than necessary considering the slowdown earlier, and also the fact that there’s rather little time left for the calendar year to end if the company has any hope of posting anywhere next to decent sales for the 12 month period ending in December. Sales is at 103 percent as compared to the same period in 2018.
    Sales this season has helped Hero MotoCorp reduce vehicle stock at dealerships to less than four weeks, its lowest ever post-festive inventory. Festival season retails were driven by its strong line of motorcycles including Splendor and HF Deluxe, 125cc motorcycles Glamour and Super Splendor, and the Xtreme 160R, and XPulse range in the premium segment. Glamour BSVI gained volumes in new markets. Destini and Pleasure scooters too secured double-digit growth.
    Hero MotoCorp MoM sales
    Hero MotoCorp has consolidated domestic market share since resumption of plant operations and retail sales in early May. Market share grew by more than 500 bps in October 2020. Hero owes this to robust planning and prep across the spectrum, including dealer partners. Activity has been heightened despite disruptions in the supply chain of components, plant operations and customer touch points once business restarted in may 2020.
    Hero MotoCorp has relied on strict protocols and measures to ensure safety of all stakeholder groups involved. With news revolving around rapid development of Covid-19 vaccines, the global economy could bounce back in the months to comes. Positive forecast by International Monetary Fund (IMF) projectis close to double-digit growth for Indian economy in FY’22. This could boost customer sentiments in general. More

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    New Hero Xtreme 200S BS6 Arrives In Showroom – Detailed Walkaround

    Image – The Bengal Rider
    New BS6 Hero Xtreme 200S is powered by a 199.6cc engine with oil cooling and XSens Technology

    In October, Hero MotoCorp had launched four new products of Hero Splendor+ Black and Accent, Hero Glamour Blaze, Hero Pleasure+ Platinum and Hero Maestro Edge 125 Stealth. These will help the company boost sales during Diwali 2020.
    Now, the company has launched the new BS6 compliant Xtreme 200S premium motorcycle. In its BS6 guise, the 200S sees some changes in terms of features, colour options and engine and this gets detailed in a walkaround video shot at the Ridhi Hero Howrah showroom and is seen on the Bengal Rider YouTube Channel.
    Features and Colour Options
    The new Hero Xtreme 200S is presented in 3 color schemes of Sports Red, Panther Black and a New Pearl Fadeless White and is now priced at Rs.1.16 lakhs which is higher by around Rs.14,800 over its BS4 counterpart which was priced at Rs.1,00,900.
    The new BS6 Xtreme 200S sits on a diamond type frame and rides on 17 inch alloy wheels fitted with tubeless tyres. It stands 2,062mm in length, 778mm in width and 1,106mm in height with 165mm ground clearance and wheelbase of 1,338mm. Saddle height is at 759mm, fuel tank is of 12.8 liter capacity and kerb weight is at 154.5 kgs.
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    The updated Xtreme 200S receives features such as twin LED headlamp, LED position lamp and LED tail lamp. It gets LED DRLs with black housing and LED back light unit. Its features also include sharp mirrors and an all digital LCD instrument panel with speedo and tacho readings along with gear position indicator and engine malfunction light at the top right hand corner of the screen. The rider can sync the system via Bluetooth and get turn by turn navigation and call alerts on the instrument panel.
    BS6 Engine
    The BS6 compliant engine that now makes its way onto the new Hero Xtreme 200S sees a dip in performance as compared to its BS4 counterpart. The 199.6 cc, single cylinder, 4 stroke, fuel injected, oil cooled engine gets XSens technology and delivers 17.8 hp power at 8,500 rpm and 16.4 Nm torque at 6,500 rpm mated to a 5 speed constant mesh transmission.
    This is 0.3 hp and 0.7 Nm lower than that seen on the BS4 compliant engine. Suspension is via telescopic fork in the front and 7 step adjustable mono shock at the rear while braking is managed via 276mm disc in front and 200mm disc at the rear along with single channel ABS.
    This premium, fully faired motorcycle, for which bookings have opened and deliveries are set to commence soon, competes with the likes of Bajaj Pulsar 180F, 220F, TVS Apache 200, etc. Hero MotoCorp is offering the new 200S with complimentary Road Side Assistance for 1 year with on call support, repair on the spot, tow to nearest Hero service center, fuel delivery in case of fuel run out, flat tyre support, key retrieval support and battery jump start. More

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    Hero Glamour Motorcycles (751 Units) Handed Over To Karnataka Police

    Hero Glamour for Karnataka Police
    Hero MotoCorp hands over 751 Glamour motorcycles to Karnataka Police Department in Bangalore

    As part of Hero MotoCorp’s partnership with state police departments, the two-wheeler manufacturer has delivered 751 units of Hero Glamour BSVI motorcycle to Karnataka’s police department. Karnataka Chief Minister B. S. Yediyurappa, and Home Minister Basavaraj Bommai flagged off a rally from Vidhan Soudha in Bengaluru, Karnataka.
    In July 2020, the manufacturer handed over 100 units of Destini 125 and Maestro Edge 125 for women police officers in the UP Police dept. The trend sees Hero carry out such activities at regular intervals across police departments in the country.
    The far reaching CSR activity hasten Hero MotoCorp associate with police departments in Uttar Pradesh, Chhattisgarh, Rajasthan, Maharashtra, Telangana, Haryana, Uttarakhand, West Bengal, Karnataka, Orissa, Madhya Pradesh, and Pondicherry.
    Hero MotoCorp CSR
    Number of vehicle handed over thus far exceeds 3.5k units. Project Sakhi CSR activity is tasked with bikes handed over specifically for women coppers. In most instances, stock bikes are slightly tweaked in regard to accessory packs and fitment to ensure coppers are able to accommodate all they need when doing the rounds. Special police stickers are added to visible areas of the bikes.

    Hero Glamour BSVI uses i3S (idle start-stop system) for enhanced mileage. Its 125cc engine with XSens Programmed Fuel Injection tech returns max power of 10.73 BHP @ 7500 RPM and torque of 10.6 Nm @ 6000 RPM. Front 240mm disk brakes and ground clearance of 180mm add to value proposition.
    Hero MotoCorp sales
    This festive season has been a busy period for Hero MotoCorp with the company having reported its highest wholesales to date. Wholesales is reported at 8,06,848 motorcycles and scooters in October 2020 at 34.64 percent sales growth up from 5,99,248 units in October 2020.
    The two-wheeler manufacturer finds its large buyer base in its large motorcycle range of which Splendor leads by miles. Domestic motorcycle wholesales accounted for 7,32,492 units last month. The month prior, the brand reported 6,60,948 units.
    This upward graph will certainly help consolidate Q4 2020 quarter to help Hero end the year well. For the same month, FADA Research reports retail sales at 3,33,563 units with the exception of about RTO data from AP,MP,LD, and TS.
    Earlier in 2020, Hero MotoCorp began an ongoing activity of handing over First Responder Vehicles (FRVs) to varied govt departments across multiple states. Thus far more than 25 such units have been distributed in Andhra Pradesh, Gujarat, Haryana, Himachal Pradesh, Rajasthan, and Uttar Pradesh.
    The CSR activity is specially designed to aid Covid-19 relief efforts. The custom built Xtreme 200R motorcycles in use are equipped with a full stretcher with foldable hood, medical equipment including detachable first-aid kit, and oxygen cylinder, and a fire extinguisher. To ensure these vehicles are given a free pass wherever possible they’re fitted LED Flasher lights,a beacon light, an emergency wireless public announcement system, and siren. More

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    Hero Xtreme 200S BS6 Launch Price Rs 1.15 L – Rivals Bajaj Pulsar 220F

    BS6 Hero Xtreme 200S
    Hero Xtreme 200S will lock horns with Bajaj Pulsar 220F, which is priced at Rs 1.24 lakhs

    Hero MotoCorp has finally launched its fully-faired bike Xtreme 200S in its BS6 derivative. The bike was not yet been upgraded to the latest emission norms and, therefore, has not been in sale since April this year. Now, the brand has launched the latest iteration of its flagship motorcycle in India. Price is Rs 1,15,715, ex-sh; making it about Rs 9k cheaper than Pulsar 22F.
    Powertrain & Tranmission
    Hero utilizes the same 199.6cc single-cylinder motor on Xtreme 200S which has been upgraded to BS6 emission norms in Xpulse 200. This unit is also set to receive an oil-cooler as seen on the adventure tourer. It will continue to be mated to a 5-speed gearbox.
    As in the case with most updated BS6 two-wheelers, power figures on the new Xtreme 200S will be slightly altered. Output figures on the BS4 version read as 18.4 PS of maximum power and 17.1 Nm of peak torque. In its BS6 avatar, it now delivers 17.8 BHP @ 8500 RPM and an impressive torque of 16.4 Nm @ 6500 RPM. This means, power and torque figures, both have declined in BS6 avatar, when compared to BS4 figures.
    Design & Features
    Speaking of design, the BS6 Xtreme 200S sports the same styling with similar fairing as seen on its predecessor. Although, it now gets a new paint scheme called Pearl Fadeless White. Earlier two colours of Sports Red, Panther Black, which were on sale in BS4 avatar, continue to be on sale in BS6 avatar as well.
    BS6 Hero Xtreme 200S
    Equipment offered on the bike is also expected to remain same which shall consist of LED headlamp, LED taillight and an all-digital instrument console that comes equipped with Bluetooth-enabled turn-by-turn navigation, call alerts and gear position indicator. The Xtreme 200S comes with a 7-step adjustable mono shock suspension that offers superior ride handling, 276 mm Front Disc with single channel ABS and 220 mm Rear Disc for added safety.
    Commenting on the launch, Naveen Chauhan, Head – Sales and Aftersales, Hero MotoCorp, said, “The new Xtreme 200S showcases our focused approach to the premium segment. Our premium products like the Xtreme 160R and XPulse 200 BS-VI are receiving an overwhelming response from the customers. I am confident that the Xtreme 200S will build on their success.”
    Malo Le Masson, Head of Strategy, Hero MotoCorp, said, “Our horizontal strategy catering to all customer categories has worked really well and has allowed us to grow our market share in the premium motorcycle segment. We are confident that the BS-VI Xtreme 200S will continue its strong performance and further fortify our presence in the segment.”
    Hero Xtreme 200R No More?
    Hero Xtreme 200S is a fully faired bike based on its naked version Xtreme 200R; which in all likelihood is discontinued. Thanks to Xtreme 160R. Its smaller sibling Xtreme 160R made its debut a few months ago and has received a generous response overall. The naked roadster is offered in two variants at a starting price of Rs 99,850 going up to Rs 1,03,500 (ex-showroom).
    Hero Xtreme 160R is based on the Hero 1.R concept showcased at EICMA in Milan, Italy in 2019. The smaller Xtreme 160 is much sportier than its bigger sibling. The 160R attempts to be a sportier rendition of its elder faired sibling with minimum body panels, LED headlamp, heavily contoured single-piece seat, smoked-out LED taillight with ‘H’ signature and prominent chiseled fuel tank with contrast coloured extensions.
    The Xtreme 160R is powered by a 163cc single-cylinder, SOHC engine which produces 15 bhp and 14 Nm of peak torque. Same 5-speed gearbox used in Xtreme 200S is offered in Xtreme 160R.  More

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    Harley Davidson Dealers May Reduce Because Of Partnership With Hero

    File Photo
    Harley Davidson last week entered into a distribution and licensing agreement with Hero MotoCorp as a part of its Rewire strategy.

    Harley Davidson’s partnership with Indian two-wheeler giant Hero MotoCorp was on the expected lines since the American brand quit its India operations a couple of months ago. As per this deal, Hero MotoCorp will now develop and sell a range of premium motorcycles under the Harley Davidson brand name.
    However, this partnership has put the fate of Harley India’s existing 33 dealerships across the country in doubt. These dealers are spread across metros and smaller towns across India and have no idea what future holds for them. As per last update, Harley Davidson was still in process of communicating this transition to its existing dealers.
    Current status of Harley Davidson Dealer in India
    Dealers still awaiting clarity from Harley or Hero MotoCorp; expect the network to be shrunk to 13-15 dealerships from the current 33. Dealers have confessed that mid-sized motorcycle Street 750 accounted for 70-80 percent sales in the country and has been out of production for more than a month.
    A Harley Davidson dealer on condition of anonymity admitted that in its good days, the dealers sold around 20-25 units of Harley each month which has come down to single-digit figures. With Street 750 most likely not to return and the launch of a mid-size motorcycle from the Hero-Harley combination still a few years away, dealers feel they should be compensated for the investments made by them or should increase the profit margins to sustain operations.
    Hero will take care of Harley Motorcycle Sales and Service in India
    Future of these dealers
    The report states that Hero Moto will not only sell and service existing Harley bikes in India but also “sell parts and accessories and general merchandise riding gear and apparel through a network of brand-exclusive Harley-Davidson dealers network in India”.
    Another Harley Davidson dealer said that in 2013, the American motorcycle brand was solely dependent on CBUs and there were only 9-10 dealerships at that time. The company is heading towards the same direction now.
    The most affected dealers are going to be those in the smaller markets of the country and those who had recently refurbished their showrooms and invested a sizeable chunk. A clearer picture is expected later this week when an official communication from Harley Davidson is sent out to dealers which will throw some light on increased margins or compensation for the dealers.
    Harley Davidson officially announced its tie-up Hero MotoCorp. This is not a first in two wheeler industry. We have already seen the likes of Bajaj-KTM, BMW-TVS and Jawa-Classic Legends. The first product of this joint venture is likely to be a mid-size motorcycle in the 350-500cc segment. This made-in-India Harley motorcycle is also expected to be exported by Hero to overseas markets.
    SOURCE More

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    Hero MotoCorp Oct 2020 Sales Record New High – Thanks To Splendor

    Hero Splendor
    Hero MotoCorp total sales have crossed the 8 lakh mark in a single calendar month for the first time in history

    Hero MotoCorp Ltd has sold 8,06,848 motorcycles and scooters in October 2020. This isn’t just a high point but to put it in perspective, it’s the manufacturer’s highest-ever sales in any single month at 34.64 percent gain, up from 5,99,248 units sold in October 2020.
    While this isn’t enough to recover sales lost at the start of FY21 on account of Covid-19 pandemic related lockdown, the high sales milestone is a shot in the arm considering a few months earlier now one new if any sort of sales recovery was possible this year.
    Clearly those uncertainties are behind Hero Motocorp, and the brand would be quite hopeful about November sales too. The festive season each year is a time when auto manufacturers count on the increased number of footfalls to dealerships to seal a deal, and this year that has been in plenty. Keeping in mind current positive sales sentiment, November too is a period manufacturer’s will be closely monitoring.
    Hero Sales Report
    Motorcycles make up the majority of Hero MotoCorp sales and accounted for 7,32,498 units at 32.54 percent growth from 5,52,672 units having gained 1,79,826 units in volume. The remainder 9.21 percent sales is contributed by scooters, sales for which accounted for 74,350 units, up 59.63 percent from 46,576 units sold a year earlier. Majority of motorcycles sales were thanks to Splendor and HF Deluxe. These two register about 70% of total sales of Hero Moto.
    Hero MotoCorp Sales Oct 2020
    Hero’s dominance in the domestic market accounts for 7,91,137 units of total sales, up from 5,86,988 units sold last year. Exports are reported at 15,711 units having gained 28.15 percent, up from 12,260 units last year.
    Hero MotoCorp has reported double-digit growth of 35 percent over 5,99,248 units sold in October 2019. This is partly on account of low base sales last year as the auto industry was already dealing with slowdown as FY20 progressed.
    Sales Momentum To Continue In Nov
    Furthermore, current safety requirements harbour on personal vehicles because of the risks posed by using public transport, and their unavailability in large tracts of public transport routes.
    As the job and labour market limp back to regular commutes, a company like Hero MotoCorp can rely on its mass market commuter bike reputation to tide by. Sudden sales slowdown in April also means deferred buying decisions are now being realised. In all, the sum total of circumstances is seeing Hero MotoCorp enjoy its numero uno position even more this season.
    Current positive turnaround in customer sentiment in motorcycle segments, and restarting of the supply chain, logistics and business ops has helped Hero MotoCorp do what seemed unthinkable just a few weeks earlier.
    Higher dispatches during the month means Hero’s touch-points now have adequate inventories in line with market demand. In Q2 FY21(July-September), market share across product categories and geographies has improved. The company expects to continue building on current momentum. More

  • Hero And Harley Davidson Partnership Official – Sales, Service, New Launches

    Hero will take care of Harley Motorcycle Sales and Service in India
    Hero MotoCorp will develop and sell Harley Davidson branded premium motorcycles

    Harley Davidson withdrew its official presence in India last month only to kickstart an all-new innings, this time in partnership with Hero Motocorp. News about the American cruiser specialist scouting for a suitable partner in India has been circulating for a while now with Hero Motocorp and Classic Legends (Jawa’s parent company) touted as front runners. Now, it is official.
    Harley Davidson partners with Hero MotoCorp
    Harley Davidson has announced that it has entered into distribution and licensing agreement with Hero MotoCorp as a part of its Rewire strategy. As a part of the distribution agreement, Hero MotoCorp will be responsible for selling and service Harley Davidson motorcycles through the American marque’s existing network of outlets.
    Hero’s well established dealership network would also be used to expand Harley’s market coverage. In addition to motorcycles, the Indian partner will also take care of retailing HD parts, accessories, general merchandise, riding gears and apparels.
    Hero to develop Harley motorcycles
    The most interesting aspect of the partnership is the licensing agreement according to which Hero MotoCorp will develop and sell a range of premium motorcycles under the Harley Davidson brand name. No further details about this arrangement have been revealed as of now.
    Harley servicing will also be done by Hero dealers.
    Hero MotoCorp, the world’s largest two wheeler maker in terms of volume, has been aspiring to establish a strong presence in the medium displacement motorcycle segment. The company’s expertise lies in highly fuel efficient small displacement commuter motorcycles and scooters.
    Hero’s premium motorcycle ambitions did not progress beyond a handful of design concepts. The acquisition of American sportsbike brand EBR turned out to be unfruitful for both the entities.
    Harley Davidson’s backing would come as a huge boost for Hero’s aspirations. In turn, the cruiser brand will benefit massively from Hero’s unparalleled cost structure and distribution network in India.
    The made-in-India medium displacement Harley Davidson’s are expected to be pitted directly against the Royal Enfield range which has been enjoying near monopoly in the segment. Hero is also likely to export the entry-level Harley Davidson motorcycles to several markets.
    It is a bit too early to talk about the product segments and timelines as of now. If we were to take a guess, the first product to born from the Hero-Harley partnership would be a motorcycle with a displacement between 350 to 500 cc.
    The Harley Davidson – Hero MotoCorp partnership is a great news for the Indian motorcycle enthusiasts. Owners of existing Harley Davidson motorcycles will be able to get service as well as spares at Harley Davidson dealerships as well as at Hero dealerships. More

  • Hero Sales, Exports Break Up Sep 2020 – Splendor, Deluxe, Glamour, Passion, Pleasure

    Hero Splendor Black Edition
    Hero MotoCorp has reported 17.29 percent and 2.78 percent growth in domestic sales and exports respectively for Sep 2020

    Hero MotoCorp, the country’s largest two wheeler maker has noted an increase both in terms of domestic sales and exports in the past month. Domestic sales surged 17.29 percent to 6,97,293 units, up from 5,94,524 units sold in Sept 19.
    The two major contributors were the Splendor and HF Deluxe motorcycles with each recording sales well over the 2 lakh unit mark. Splendor sales were at 2,80,250 units, up 14.54 percent as against 2,44,667 units sold in the same month of the previous year with a current market share of 40.19 percent. HF Deluxe sales increased 10.82 percent to 2,16,201 units in the past month, up from 1,95,093 units sold in Sept 19 while market share stood at 31.01 percent.
    Hero MotoCorp Domestic Sales Sep 2020 vs Sep 2019 vs Aug 2020
    Besides YoY sales increase, Hero Splendor and HF Deluxe sales also noted an increase in terms of MoM sales. Splendor sales had stood at 2,32,301 units in August 2020 with a MoM rise of 20.64 percent to 2,80,250 units in the past month and likewise HF Deluxe sales increased 22.03 percent from 1,77,168 units sold in August 2020 to 2,16,201 units in the past month.
    Hero MotoCorp Xtreme 160R
    Every two wheeler in the company lineup noted positive growth in the past month with the exception of the Pleasure and Maestro scooters. The new comer, Hero Xtreme 160R, introduced in June 2020 contributed to domestic sales with 12,930 units. The Xtreme 160R rivals the Bajaj Pulsar NS160, TVS Apache RTR 160 4V and Honda Hornet 2.0 in domestic markets and was initially priced at Rs.99,950 but prices have been recently increased to Rs.1,20,000 for the drum variant and to 1,05,050 for the disc variant.
    Hero Domestic
    HF Deluxe
    Destini 125
    Xtreme 160R
    Xpulse 200

    Xpulse 200 also got impressive response. The Hero Duet scooter of which 7,478 units were sold in Sept 19 has since been discontinued and it is estimated that Hero MotoCorp could enter the electric 2W segment with launch of Duet/Destini electric scooters sometime in the future.
    Hero MotoCorp Exports
    Hero HF Deluxe and Splendor also noted outstanding performance in terms of exports. The company shipped 4,054 units of the HF Deluxe in the past month, up 140.17 percent as against 1,688 units shipped in Sept 19. Splendor exports stood at 3,832 units, up 8.13 percent as against 3,544 units exported in the same month of the previous year.
    Hero MotoCorp Exports Sep 2020 vs Sep 2019 vs Aug 2020
    The Xtreme 150 (1,105 units) and Xpulse 200 (1,011 units) also contributed to total exports which stood at 11,665 units in Sept 20 as against 11,349 units exported in Sept 19. In the scooter segment, the Pleasure and Maestro contributed 248 units and 229 units to total exports. Pleasure exports dipped 34.04 percent as against 376 units exported in Sept 2019 while export numbers of the Maestro scooter increased 7.01 percent as compared to 214 units exported in Sept 2019.
    Price Hike across BS6 portfolio
    Hero MotoCorp has increased prices by 2 percent across its entire BS6 portfolio that includes Xtreme 160R, XPulse 200, Glamour 125 and Passion Pro citing rise in cost of production. The price hike is marginal ranging from Rs.760 on the Passion Pro to Rs.2,050 on the Xtreme 160R.
    The company is optimistic to note increased sales over the festive months of October and November, especially in rural and semi urban markets, boosted by rising consumer sentiments and policy support from the Government of India. More