Suzuki Bikes

Image – Sinha SuzukiExcept for Suzuki V-Strom SX250, every other model in the company lineup has posted declining YoY sales
Suzuki Motorcycle India has reported total sales of 77,256 units in September 2024. This was a 7.88% YoY decline in sales from 83,866 units sold in Sep 2023 relating to a 6,610 unit volume decline. MoM sales also fell by 11.69% over 87,478 units sold in Aug 2024. It was only V-Strom SX250 and Hayabusa that displayed YoY and MoM growth respectively while all other models ended the month in red.
Suzuki 2W YoY Sales Sep 2024
Analyzing the company’s YoY sales performance, Suzuki Motorcycle India faces challenges in domestic markets despite it being in the midst of the festive season. Every Suzuki model has faced falling sales with the exception of V-Strom SX 250. Access scooter sales dipped by 5.83% to 53,715 units, down by 3,326 units over 57,041 unit sales of Sep 2023. Access currently commands a 69% share in the company lineup. It was the 3rd best-selling scooter in India last month ahead of TVS Ntorq and Honda Dio.
Suzuki 2W Sales Sep 2024 – YoY Comparison
Burgman sales also fell by 15.41% to 14,808 units, down from 17,506 units sold in Sep 2023 relating to a 2,698 unit volume decline. It was followed by Avenis 125cc scooter with 6,740 unit sales last month, a marginal 0.56% YoY decline over 6,778 units sold in Sep 2023. Gixxer sales also fell by 31.14% YoY to 1,265 units, down from 1,837 units sold in Sep 2023.
V-Strom SX 250 adventure motorcycle saw a 54.95% YoY growth. Sales which had stood at 404 units in Sep 2023 improved by 54.95% YoY to 626 units in the past month. Share percentage stood at 0.71%. Lower down the sales list was Gixxer 250 with the highest YoY decline in sales by 72.41%. Sales fell to just 64 units in the past month whereas there had been 232 units sold in the same month last year. Gixxer has slipped towards bottom 3 in the list of 150-200cc motorcycle sales last month.
Suzuki 2W Sales Sep 2024 – MoM Comparison
Suzuki India 2W sales list was trailed by Suzuki Hayabusa superbike, sales of which fell by 44.12% YoY to 38 units. This was against 68 unit sales of Sep 2023. Hayabusa currently commands a 0.05% share in the company portfolio.
Suzuki 2W MoM Sales Sep 2024
Suzuki also posted a hefty MoM decline in sales in Sep 2024. Sales fell from 87,478 units in Aug 2024 to 77,256 units last month. This time it was only Hayabusa that saw some positive response from buyers. Access sales dropped by 13.96% MoM from 62,433 unit sales of Aug 2024. Burgman also suffered a 7.30% MoM decline with 14,808 unit sales last month from 15,974 units sold in the previous month. Avenis sales were down 3.31% from 6,971 units sold in Aug 2024.
There was Gixxer with a 7.33% MoM decline and V-Strom SX 250 sales of which fell by 0.63% on a MoM basis. Gixxer sales dipped by 11.11% to 64 units from 72 units relating to an 8 unit volume decline while Hayabusa among the most value-for-money big bikes saw its sales up 15.15% to 38 units over 33 units sold in Aug 2024. More

Suzuki GSX-8RPowering Suzuki GSX-8R sportbike is a 776cc parallel-twin DOHC 4V liquid cooled engine that generates 81.8 bhp and 78 Nm
Suzuki and superbikes go hand in hand. The iconic motorcycle manufacturing brand is known for some of the world’s most celebrated superbikes. In India, the company just expanded its big bike lineup to include the new Suzuki GSX-8R, which they call “New Standard Of Sport”. Let’s take a look.
New Suzuki GSX-8R Launch
Around the festive season, Suzuki Motorcycle India has launched a new fully-faired machine. Called GSX-8R, it is the newest addition to Suzuki’s big bike lineup in India. The launch price quoted by Suzuki is Rs 9.25 lakh (Ex-sh) and it is offered in three colours – Metallic Matte Sword Silver, Metallic Triton Blue and Metallic Matte Black No.2.
Suzuki GSX-8R
With cutting-edge sportbike styling GSX-8R aims to excite buyers offering the combination of thrill and everyday rideability. Like other Suzuki sportbikes, the fairing, cowling and windscreen of GSX-8R are designed after extensive wind-tunnel testing. The short exhaust muffler makes sure that it looks more sleek and less bulky.
Hexagonal LED headlights, LED DRLs, LED taillights and LED winkers give a modern aesthetic. There is a long tail section too, which owners are likely to get rid of immediately. There is modernity with Suzuki GSX-8R in the form of a 5-inch TFT LCD instrument screen. Primary rivals for Suzuki GSX-8R include Triumph Daytona 660 and Yamaha R7, which is speculated to launch in India.
Suzuki GSX-8R
While the main frame is made of steel pipes, Suzuki has used aluminium wherever possible. Other notable design elements include a sculpted 14L fuel tank, cowl-mounted ORVMs, a comfortable seat with room to wiggle around, iconic fonts used on the fairing, a raised pillion seat and more.
Heart of the matter
Powering the GSX-8R is a 776cc parallel-twin engine with a DOHC 4V head, a 270-degree crankshaft, a cross balancer system, a 2-in-1 exhaust system and a 2-stage catalytic converter, among other technologies. It delivers 81.8 bhp of peak power at 8,500 RPM and 78 Nm of peak torque at 6,800 RPM, mated to Suzuki clutch assist, bi-directional quick-shifter and a 6-speed gearbox.
Suzuki GSX-8R
Showa SFF-BP USD telescopic front forks, Showa link-type rear mono-shock suspension, aluminium handlebar, dual 310 mm discs at the front and single 240 mm disc at the rear for brakes and aluminium 17-inch wheels wrapped with Dunlop Roadsport 2 tyres are notable componentry. Total kerb weight of this big bike is 205 kg.
Statement from Suzuki Motorcycles India
Mr. Kenichi Umeda, Managing Director, Suzuki Motorcycle India Pvt. Ltd. said, “GSX-8R allows riders of all ages to ride with confidence – whether it’s for daily commuting or weekend long touring. Its advanced Suzuki Intelligent Control System (S.I.R.S) which includes features like Suzuki Drive Mode Selector (SDMS) and Suzuki Traction Control System (STCS) makes riding smoother, easier and enjoyable for everyone. We believe that GSX-8R will connect with our customers and provide them with a truly satisfying riding experience.”
Suzuki GSX-8R
Mr. Devashish Handa, Executive Vice President – Sales, Marketing and After Sales, Suzuki Motorcycle India Pvt. Ltd. said, “After its debut at the EICMA 2023 and showcase at Bharat Mobility Global EXPO earlier this year, the Suzuki GSX-8R now hits the Indian market. The GSX-8R delivers a new standard of sport; one that is ideal for enthusiasts seeking real-world performance, technology, and rideability. At Suzuki, we are dedicated to creating motorcycles that instill confidence and the GSX-8R is a testament to this commitment.” More

2024 Suzuki Avenis – Glossy Sparkle Black / Pearl Mira RedSuzuki Sales September 2024 – Squeezes Out 1.22 percent Growth
Suzuki Motorcycle India reports total sales of 99,185 units in September 2024. This marks a slight increase of 1.22 percent compared to the 97,994 units sold in September 2023. The growth reflects steady sales performance despite challenges in the domestic market. Year-on-Year (YoY) growth demonstrates consistent expansion, albeit at a moderate pace.
Domestic sales for September 2024 saw a decrease, reaching 77,263 units, down from 83,856 units in the previous year. This represents a decline of 7.86 percent. The drop in domestic sales highlights ongoing market fluctuations, yet domestic sales contributed 77.90 percent of total sales in September 2024. These numbers indicate Suzuki’s substantial domestic market share despite the slight contraction.
Suzuki Sales September 2024 – Domestic, Export
April to September: Suzuki Grows by 71,962 Units in Domestic Sales
Conversely, export sales improved in September 2024, recording 21,922 units. A 55.06 percent increase from the 14,138 units sold in September 2023. The significant boost in export sales points to Suzuki’s expanding presence in international markets. Exports accounted for 22.10 percent of the total sales for September 2024, marking a slight shift in the company’s sales distribution strategy.
For the period from April to September 2024, Suzuki recorded domestic sales of 5,16,530 units. An increase of 71,962 units compared to the same period in 2023. Rise in domestic sales reflects Suzuki’s sustained efforts to maintain a stronghold in the Indian two-wheeler market.
Exports Fall by 22,037 Units in First Half of 2024
Export sales for the same period dropped, with 1,03,345 units sold between April and September 2024, down from 1,25,382 units in 2023. The decrease of 22,037 units signals a contraction in certain international markets, possibly due to varying global economic conditions. Despite this, Suzuki’s total sales for the April-September period reached 6,19,875 units. Reflecting 8.76 percent growth compared to the previous year’s 5,69,950 units.
Comparing sales month-on-month (MoM), Suzuki saw a decline from August 2024, when it sold 1,04,800 units in total. The 99,185 units sold in September 2024 marked a decrease of 5,615 units, equating to a 5.36 percent reduction. The month-on-month dip suggests short-term market volatility but remains within a manageable range.
Q3 Domestic Demand Up 7.34 percent: Suzuki Keeps Rolling
In terms of quarterly performance, domestic sales for Q3 2024 reached 2,65,345 units, showing a 7.34 percent growth from Q3 2023. This increase of 18,135 units highlights Suzuki’s consistent demand within the Indian market. However, export sales for Q3 2024 fell by 10.66 percent compared to the same quarter in 2023, with 55,354 units sold. Down from 61,956 units.
Total sales for Q3 2024 amounted to 3,20,699 units, an increase of 11,533 units from Q3 2023. This modest growth reflects Suzuki’s ability to adapt to market changes while maintaining a balanced sales approach. As fiscal year 2024 continues, Suzuki remains focused on strengthening both domestic and export markets through strategic adjustments.
Q3 Totals Climb 11,533 Units: Suzuki’s Balanced Growth Continues
Suzuki’s ongoing sales strategy, which emphasises export growth, appears to be paying off, with significant improvements in the global market. Meanwhile, domestic sales remain a critical area of focus as Suzuki navigates a competitive and fluctuating Indian market environment. The overall sales performance in Q3 2024 suggests a measured but consistent trajectory of growth for Suzuki Motorcycle India.
Devashish Handa, Executive Vice President – Sales, Marketing and After Sales, Suzuki Motorcycle India Pvt. Ltd. said, “The first half of the current fiscal year has been very encouraging for us. Strong customer demand has translated into growth of 16% in the domestic market. As we enter the second half of the year, coupled with the festive season, we remain optimistic and are fully prepared to meet evolving needs of customers.” More

2024 Suzuki Access 125 LaunchedSuzuki August 2024 Sales Snapshot – Performance in Numbers
August 2024 is marked by steady sales figures for Suzuki Motorcycle India, totalling 1,04,800 units. This figure reflects modest year-on-year growth of 1.42 percent. Up from 1,03,336 units sold in August 2023. Despite a slight month-on-month decline of 10.21 percent from July 2024, overall sales performance demonstrates resilience in a competitive market. These numbers indicate a stable demand for Suzuki motorcycles/scooters in India, albeit with slight fluctuations in sales trends.
Domestic sales for August 2024 reached 87,480 units, representing a 5.34 percent increase compared to August 2023, when 83,045 units were sold. This growth of 4,435 units showcases the strength of Suzuki’s presence in the Indian market. However, when compared to July 2024, there was a decrease of 13.04 percent, with 1,00,602 units sold in July. This decline suggests a possible impact of market conditions or seasonal factors influencing sales patterns.
Suzuki August 2024 sales – 2W Exports, Domestic sales market share
Tracking Suzuki’s Year-to-Date Success in the Indian Market
Year-to-date domestic sales for FY25 show significant improvement, with 4,39,267 units sold compared to 3,60,712 units in YTD FY24. This increase of 21.78 percent indicates solid performance in the domestic market, highlighting Suzuki Motorcycle India’s ability to adapt to market demands and sustain growth. The difference of 78,555 units between YTD FY25 and YTD FY24 further highlights the upward trend in domestic sales.
Export sales for Suzuki Motorcycle India in August 2024 totalled 17,320 units, reflecting 14.64 percent decline compared to August 2023’s 20,291 units. Decrease of 2,971 units indicates challenges in international markets, potentially due to economic conditions or logistical constraints. However, compared to July 2024, export sales grew by 7.50 percent, with 16,112 units sold, suggesting some recovery or stabilisation in export demand.
Suzuki August 2024 Sales – Domestic, Exports, YoY, MoM, YTD
Domestic Dominance: 84.36% of Suzuki’s YTD FY25 Sales
FY25 year-to-date export sales amount to 81,423 units, a significant decrease from the 1,11,244 units recorded in YTD FY24. Decline of 26.81 percent demonstrates the ongoing difficulties in the export segment, with a reduction of 29,821 units. Despite these challenges, Suzuki Motorcycle India continues to focus on maintaining a strong presence in international markets, aiming to recover lost ground.
Of SMIPL’s total sales, domestic market share for YTD FY25 stands at 84.36 percent. Emphasising the importance of the local market for Suzuki Motorcycle India. In contrast, the export market accounts for 15.64 percent of total sales in YTD FY25, reflecting a smaller but still vital segment of the company’s overall sales strategy. These figures illustrate the dual focus of Suzuki on both domestic and international markets, each playing a crucial role in the company’s sales dynamics.
Suzuki’s Domestic Gains vs. Export Pains: Sales Analysis
Analysing the sales performance, it becomes clear that Suzuki Motorcycle India has achieved stable growth in its domestic market, while facing challenges in export markets. Factors contributing to domestic sales growth include strong brand recognition, a diverse product lineup, and competitive pricing. On the export front, economic fluctuations and logistical issues may have impacted sales, necessitating strategic adjustments.
Looking ahead, the upcoming festive season presents an opportunity for Suzuki Motorcycle India to capitalise on increased consumer spending and potential sales boosts. The company is likely to focus on promotional activities, new product launches, and customer engagement initiatives to drive sales during this period. Market expectations remain cautiously optimistic, with anticipation for a rebound in both domestic and export sales.
Suzuki’s Festive Hope: Riding the Wave of Consumer Demand
Suzuki Motorcycle India’s August 2024 sales performance reflects a mixed outcome. This is reflected in steady growth in the domestic market and challenges in export sales. By adapting to market conditions and leveraging its strengths, the company aims to maintain its position as a key player in the motorcycle industry, navigating the complexities of both local and global markets.
Devashish Handa, Executive Vice President – Sales, Marketing and After Sales, Suzuki Motorcycle India Pvt. Ltd. said, “August has been yet another month of the continual YOY monthly growth trend that we have been experiencing in our domestic sale for which we would like to extend our heartfelt gratitude to our customers for their continuous patronage and to our dealerships for their consistent effort to provide customer experience in line with expectations. As we approach the festive season, we are ready to meet the increasing demand and continue delivering excellence in both products and services.” More

Kijima Modified Suzuki V-Strom SX 250In India, Suzuki V-Strom SX 250 is offered in a single variant and three colour options, rivalling Hero Xpulse 200, KTM 250 Adventure
Because Suzuki V-Strom SX is not a true blue off-roader, it tilts more towards touring side. Japanese aftermarket motorcycle parts provider Kijima has come up with a unique concept to increase Suzuki V-Strom SX 250’s touring appeal. This setup is more geared towards accessories and not a complete makeover. Let’s take a look.
Kijima Modified Suzuki V-Strom SX
Suzuki V-Strom SX 250 is based entirely on the Gixxer 250. It not only shares the same platform with the latter but also borrows several features and also its engine specifications. Ideally suited for both city and highway riding, the SX 250 sees its overall wheelbase extended by 100mm, taking it up to 1,440mm.
Kijima Modified Suzuki V-Strom SX 250
This is for better stability as compared to the Gixxer. It boasts a taller split seat with a beak inspired by the Suzuki DR-Z Racer. The handlebar is new while foot-pegs have been moved slightly forward for a more upright riding stance. There is a bikini fairing and a tall windscreen for wind protection. These are the attributes that make V-Strom SX a capable tourer.
Standard bike from the company misses out on dedicated touring-worthy features and that’s where Kijima comes into action. For starters, there is an LED fog light kit with both white light and yellow light support. This aids in safety and visibility as yellow lights still work best in rainy situations and wet roads. Fancy aluminium and carbon composite ORVMs look nice and offer rear visibility.
Modified Suzuki V-Strom SX 250 – LED Fog Light Kit
Behind the custom smoked K3 windscreen, there is a 5-inch smart touch display installed on mount bar stay which is powered by the bike’s electricals. There are two K3 tactical side bags (13L each with rain covers) with bag supports along with a 30L top box attached to a dedicated box base. There is a custom engine guard too, protecting the heart of the motorcycle in unfavourable events.
Specs of stock motorcycle
Other than that, we don’t see any other changes, staying true to the stock motorcycle, just like Suzuki had visualised. Other notable elements of Suzuki V-Strom SX 250 are 12 liter capacity, LED tail lamp and double barrel exhaust, 19 inch front wheel wrapped with 100/90 tyre and 17 inch rear wheel wrapped with 140/70 tyre, a ground clearance of 205mm and kerb weight of 167 kg. Overall dimensions stand at 2,180 mm length, 880mm width, 1,355mm height and a wheelbase of 1,440mm.
Modified Suzuki V-Strom SX 250
There is also a fully digital instrument cluster with Bluetooth connectivity and all rider aids such as call and message alerts along with turn-by-turn navigation, missed call alert and caller ID, last parked location, speed exceed warning, etc. There is also a USB charging port and a rear luggage rack as part of standard package
Modified Suzuki V-Strom SX 250
Suzuki V-Strom SX 250 also shares its engine with the Gixxer. This includes a 249cc oil-cooled engine that offers 26 bhp of peak power and 22 Nm of peak torque, mated to a 6-speed gearbox. The bike gets dual-channel ABS and suspension that includes telescopic front forks and a rear mono-shock. Braking is via single discs on both ends. The engine allows the Suzuki SX 250 to accelerate from 0-100 km/h in 9.6 seconds to hit a top speed of 150 km/h with mileage at 36 km/l.
Modified Suzuki V-Strom SX 250 More

Image – Sinha SuzukiSuzuki recorded domestic sales of 1,00,602 units in July 2024, a feat accomplished for the first time in domestic marketsSuzuki Motorcycle India Pvt. Ltd. (SMIPL), two-wheeler subsidiary of Suzuki Motor Corporation, Japan, has announced sales figures for July 2024, the month in which it surpassed the 1 lakh unit domestic sales for the first time. This was a feat achieved after being 19 years in India, ever since operations commenced in February 2006.Suzuki 2W Sales July 2024Suzuki has achieved an 8.23% improvement in YoY total sales in July 2024 to 1,16,714 units. This was an 8,878 unit volume growth over 1,07,836 units sold in July 2024. The company reported positive sales in domestic markets, crossing the 1 lakh unit mark for the first time, at 1,00,602 units. This was a 25.27% YoY growth over 80,309 units sold in July 2023 relating to a volume increase of 20,293 units to command an 86.20% share.Suzuki 2W Sales July 2024Exports on the other hand dipped extremely by 41.47$ YoY to 16,112 units, down from 27,527 units shipped in July 2023. The company’s export share stands at 13.80%. On a month-on-month (MoM) basis as well, Suzuki has performed well in domestic markets with a 41.52% MoM growth from 71,086 units, while exports fell by 6.33% over 17,201 units exported in June 2024.Suzuki 2W YTD Sales April – July 2024Year-to date (YTD) sales also showed positive performance in domestic markets while exports ended in the red. Domestic sales were up 26.69% to 3,51,787 units during the April – July 2024 period, a growth of 74,120 units from 2,77,667 units sold in the same period of 2023. Exports on the other hand, dipped by 29.52% to 64,103 units over 90,953 units sold during the 4 month period of 2023. This took total sales up 12.82% to 4,15,890 units in the April-July 2024 period over 3,68,620 units sold in the corresponding period of 2023.Commenting on the company’s sales performance, Mr. Kenichi Umeda, Managing Director, Suzuki Motorcycle India Pvt. Ltd. said, “Suzuki Motorcycle India recorded highest ever sales of more than 1.16 Lakh scooters and motorcycles in July 2024. Backed by healthy demand for our products in the domestic market, our sales grew by 25% in the month, crossing the 1 Lakh unit mark for the first time. I extend my heartfelt thanks to our valued customers, dedicated dealer network and our esteemed business partners for their continued trust and support, which has helped us to reach this milestone.”The company’s scooter and motorcycle lineup includes the 125cc range consisting of the Access 125, Avenis, Burgman, and Burgman Street SX and motorcycles ranging from 150cc and 250cc among which are the Gixxer / Gixxer SF, Gixxer 250 and Gixxer 250 SF and V-Strom SX. In the larger bike segment, the company has V-Strom 800 DE, Katana and Hayabusa.New entrants have been heralded into the segment, among which was the 2024 Suzuki Avenis 125 in new colours and some feature updates. The company also introduced the Burgman Street with added colours so as to capture the attention of buyers ahead of the festive season. More

Image – Sinha SuzukiAs part of the precautionary recall, the affected parts will be replaced completely free of cost at Suzuki service centresWith parts sourced from dozens of suppliers, some anomalies are bound to occur from a statistical perspective. To deal with such issues, OEMs often announce recalls to repair or replace the faulty component. The latest case involves around four lakh units of Suzuki scooters and motorcycles.Suzuki recall for Access 125, Burgman 125 and Avenis 125As per the recall notice, scooters manufactured from April 30, 2022 to December 03, 2022 have been identified to have a faulty high-tension cord. A total of 2,63,788 units of the Access, 72,025 units of Burgman 125 and 52,578 units of the Avenis have been impacted with this issue. Suzuki has mentioned that this is a precautionary recall. Customers have been notified individually and asked to visit their nearest Suzuki service centre to get the issue fixed. All labour and parts replacement costs will be borne by the company.As per the recall, the faulty high-tension cord is linked to the ignition coil. The recall announcement states that the problem occurs because the high-tension cord was not designed as per the drawing requirements (NG). Due to this, the cord was subjected to cracks and breakage. It was found that there was repeated bending of the cord, owing to engine oscillation during normal use of the vehicle.Due to the faulty high-tension cord and subsequent effect on the ignition coil, issues such as engine stall and starting failure were noted. Furthermore, it was observed that the cracked high-tension cord resulted in exposure to water. Due to the leaked ignition output, the vehicle’s speed sensors and throttle position sensor were susceptible to damage. In such cases, the vehicle experienced issues such as starting failure and speed display failure.Suzuki recall for V-Strom 800DEIn another separate recall, the impacted vehicles were manufactured from May 05, 2023 to April 23, 2024. This is an international recall for select vehicles. In India, this recall impacts the V-Strom 800DE. The ADV was launched in India earlier this year in March at an introductory price of Rs 10.30 lakh. It is estimated that around 67 units of the V-Strom 800DE motorcycle have been impacted.Suzuki has observed issues with a specific batch of rear tyres that were installed on the affected units. Due to issues with the manufacturing process, cracks and deformations were seen in the tyre tread. This can eventually lead to the tyre tread separating from the rest of the tyre structure. In such cases, the defect can impact overall vehicle dynamics. The affected units of V-Strom 800DE will be getting a new rear tyre, as part of the recall campaign.Suzuki two-wheeler owners can check if their vehicle is impacted by using the Service Campaign page on the official Suzuki website. Users just need to enter the VIN number and follow the instructions thereon. One can also contact their dealership to know more about the recall. More