Royal Enfield

Royal Enfield Trademarks Two New LogosThe new pictorial logo trademarked by Royal Enfield is already offered with a few colourways of Classic 350 and Interceptor 650If we take India’s classic or retro styled motorcycle market, it is completely tilted towards one brand, Royal Enfield. The company has a lot of vehicles in the making and the next launch is Guerrilla 450. Now, Royal Enfield has patented two new logos and one of them could go on a future motorcycle.Two new Royal Enfield Trademarks – What are they for?With a slew of 350cc, 450cc and 650cc motorcycles, Royal Enfield has positioned itself as the country’s de facto classic bike manufacturer. The company has went strength to strength and has successfully garnered an unprecedented cult following and impeccable brand loyalty among customers.Royal Enfield New LogoMost of this following is because of the nostalgia Royal Enfield invokes. To further dwell on this nostalgia, Royal Enfield has trademarked two new logos in India for future use. One of them is the one Royal Enfield has been using since the post World War II era. This logo has company’s current word logo and a crown on top of it, housed in a winged background.In recent times, Royal Enfield has used this same logo on some of their bikes including Classic 350 and Interceptor 650. To be more specific, Canyon Red, Cali Green and Mark II colourways of Interceptor 650 along with Chrome Bronze and Chrome Red colourways on Classic 350 get this exact logo.Royal Enfield New Logo DetailEven though the logo is not really new and has been used on existing motorcycles, Royal Enfield has trademarked it recently. As seen in the image below, trademark application is dated 5th of June 2024, which is yesterday. Said trademark status reads ‘Formalities Chk Pass’.Royal Enfield is currently working on a multitude of vehicles and this logo can make it to one of them. Most probably, it will go on upcoming Classic 650 and Classic 350 Bobber along with Scram 650, considering the same logo is seen on Classic 350 and Interceptor 650.Royal Enfield New LogoCompany’s new word logo (font)There was another logo that Royal Enfield has trademarked alongside the aforementioned logo. Comparatively, this is an all-new logo and is more of a wordmark in a stylised font. It reads ‘Royal Enfield’ with an underline beneath it. This logo is less likely to make it on a motorcycle’s fuel tank.Royal Enfield New Logo DetailRoyal Enfield sells a lot of merchandise and printables. We can see this logo on a T-shirt or luggage or some other clothing and baggage. For fans and followers to showcase their brand affiliation. More details regarding these new logos will be revealed in the future.Also read – Royal Enfield Guerrilla 450 logo trademarked More

Royal Enfield Scram 650We compiled a list of all the probable Royal Enfield launches in the near future, backed by test mules sighted in multiple instancesRoyal Enfield has a lot of motorcycles in the making. Suppose you look at snippets from the company’s internal presentations. In that case, we are awaiting Himalayan Raid 450 or Rally 450, Scram 450, Continental GT-R 450, Himalayan 650, Continental GT-R 650 along with a bunch of speculated EVs and other shenanigans.Going with more concrete probabilities, there are up to 5 upcoming Royal Enfield bikes that have been spotted testing and are likely to launch by the end of 2024 or early 2025. Here is a list of upcoming RE motorcycles spotted testing across 350cc, 450cc and 650cc platforms.Royal Enfield Guerrilla 4501. Guerrilla 450Based on test mule sighting frequencies, Royal Enfield Guerrilla 450 launch looks like it is right around the corner. Based on new Himalayan 450 platform, Guerrilla 450 boasts a Roadster-style body that pits it against the likes of other classic Roadsters like Triumph Speed 400, Harley-Davidson X440, Hero Mavrick 440, Yezdi Roadster and the neo-retro Honda CB300R.Where cycle parts are concerned, Guerrilla packs 17-inch alloy wheels with tubeless road-biased tyres, RSU telescopic front forks and it lacks all the added mounting frames, windscreen and the heft of Himalayan 450. Owing to less-premium components, Guerrilla 450 will be priced below Himalayan 450. The 40 bhp, 40 Nm Sherpa 450 engine will be retained as is.Royal Enfield Classic 350 Bobber Patent Image Leaked2. Classic 350 BobberBased on Royal Enfield’s best-selling Classic 350, a new Bobber-style bike is incoming. Initial speculations suggest the name Royal Enfield Classic 350 Bobber. However, the company has trademarked Goan Classic 350 name in India and is likely to go on this bike. We say Bobber-style and not Bobber version because there doesn’t seem to be any increase in wheelbase.Just an ape-hanger style handlebar, a stubby rear subframe with an optional pillion seat, white-walled tyres, the same tail lights and rear indicators as new Shotgun 650, and not a lot more. It would be nice if RE gave it an extended wheelbase like a proper Bobber. The 20 bhp, 27 Nm J-Series engine will continue as is.Royal Enfield Classic 650 Twin3. Classic 650 TwinRoyal Enfield recently trademarked the Classic 650 Twin name. Test mules of the same have been making rounds for some time now. It will be positioned above Interceptor 650 and below Super Meteor 650. In that regard, it misses out on USD telescopic front forks and a few other fancy components.Overall design looks like a proportionately larger Classic 350 and is not a bad thing at all. Classic 650 Twin gets the same chassis as Super Meteor 650 and Shotgun 650. Powertrain will be shared with other RE 650s in the form of a 648cc parallel twin oil-cooled engine with 47 bhp and 52 Nm.Royal Enfield Bullet 650 Side4. Bullet 650Just like the new Bullet 350, Royal Enfield Bullet 650 will be a variation of Classic 650 Twin. Both motorcycles are essentially cut from the same cloth and get minor design distinctions. Just like their 350cc counterparts, Bullet 350 will be positioned below Classic 650 Twin. Same 47 bhp and 52 Nm engine from Classic 650 Twin will be seen on Bullet 650 as well.Scram 650 with single-sided exhaust5. Scram 650The test mule sightings of Scram 650 have lowered in the recent past. But it is by far the most premium RE 650 bike based on Interceptor 650 platform. Scram 650 (name not confirmed) gets many unique attributes that are not seen on any 650cc Royal Enfield till date. New Tripper Dash and single exhaust setup are among the primary unique attributes.For starters, it is based on Interceptor 650 platform and gets USD telescopic front forks and dual-purpose tyres. As it is based on the compact and lighter Interceptor 650 platform and packs a single exhaust, Scram 650 could be the lightest 650cc Royal Enfield ever.Royal Enfield Scram 650 profile More

Royal Enfield Meteor 350As seen in the charts, Royal Enfield sales breakup April 2024 revealed positive growth across both YoY and MoM prospectsIndia’s most popular classic motorcycle manufacturer, Royal Enfield, has ended the month of April 2024 in style by registering positive growth in both YoY and MoM analysis. The company has been smashing the sales charts month after month like clockwork. In the month of April 2024, Royal Enfield sold over 75K units.Royal Enfield Sales Breakup April 2024With a slew of classic styled motorcycles, Royal Enfield has held the 300cc to 500cc segment tightly in its grasp for a very long time. When it comes to 500cc+ motorcycle segment, Royal Enfield leads with more than 90% market share owing to the popularity of its 650cc portfolio.Royal Enfield Sales Breakup April 2024 GraphClassic 350 is still Royal Enfield’s best-selling product and is likely to stay that way for a long time. Clocking 29,476 units last month, Classic 350 accounted for 39.28% of Royal Enfield’s total domestic sales. When compared to the 26,781 units sold in April 2023 and 25,508 units sold in March 2024, Classic 350 saw 10.06% YoY growth and 15.56% MoM growth respectively.Volume growth for Classic 350 was 2,695 units YoY and 3,968 units MoM. Royal Enfield is soon spawning a Bobber version of Classic 350 too. In 2nd place is Hunter 350, the most affordable RE 350. With 16,186 units sold last month, Hunter 350 accounted for 21.57% of RE’s total domestic sales.Royal Enfield Sales Breakup April 2024 – YoYHunter 350 saw 2.45% YoY and 3.08% MoM growth respectively and achieved a volume growth of 387 units YoY and 484 units MoM. The iconic Bullet 350 came 3rd in RE’s sales charts with 13,165 units. When opposed to 12,178 units sold a year ago and 11,262 units sold a month before, Bullet 350 saw 8.10% YoY growth and 16.90% MoM growth.In RE’s total domestic sales, Bullet 350 contributes 17.54%. Where volume growth is concerned, Bullet 350 gained 987 units YoY and 1,903 units MoM. Selling 10,132 units, we have Meteor 350 in 4th place accounting for 13.50% of RE’s total sales in domestic market. Meteor 350 saw 33.35% YoY growth with 2,534 units volume gain and 13.04% MoM growth with 1,169 units volume gain.Bikes with sub 10K unitsHimalayan is the newest single-cylinder Royal Enfield bike and is soon spawning a stripped-down Roadster version called Guerrilla 450. Himalayan 450 is down on sales YoY as opposed to Himalayan 411 by 17.15% YoY de-growth, but MoM sales were positive at 31.63% growth and 701 units volume gained MoM.Royal Enfield Sales Breakup April 2024 – MoMIn 6th place, we have Royal Enfield’s 650 Twins – Interceptor 650 and Continental GT 650, with 2,189 units sold last month. Sales prospects were positive as 650 Twins registered 17.37% YoY and 0.64% MoM growth. The newer Super Meteor 650 sold 973 units and saw 14.57% YoY decline, but the MoM growth was 346.33%, the highest in this list.In total, Royal Enfield sold 75,038 units in April 2024. When compared to 68,881 units sold in April 2023 and 66,044 units sold in March 2024, Royal Enfield bagged 8.94% YoY growth and a 13.62% MoM growth. Volume growth is 6,157 units YoY and 8,994 units MoM. More

Royal Enfield Bullet 650 Spied In EuropeBullet has always been associated with power and prestige and can easily succeed if presented in 650cc formatRoyal Enfield has several upcoming products across 350cc, 450cc and 650cc segments. In the 650cc space, one of the possibilities is Bullet 650. A new test mule spied in Europe works as strong evidence for Bullet 650. Once launched, it will be the spiritual successor of the long discontinued Bullet 500.Royal Enfield Bullet 650 – Key featuresRetro styling is highlighted with the circular headlamp and rear-view mirrors, classic tear-drop-shaped fuel tank and wire-spoke wheels. Chrome bits have been used liberally. The engine casing and twin exhaust pipes also have a shiny chrome finish. Similar to the Bullet 350, the 650cc model also has a single-piece seat.Royal Enfield Bullet 650 SideThe bike has a powerful road presence, and yet, is easily likable with its simple, elegant design. Royal Enfield Bullet 650 has a comfortable, upright riding stance. Centrally positioned footpegs and raised pulled-back handlebar allows for relaxed ergonomics. Bullet 650 has plenty of similarities with the upcoming Classic 650 Twin.Earlier this month, Royal Enfield had trademarked the Classic 650 Twin name. As Bullet 650 and Classic 650 Twin will be sharing several components, they may appear similar at first glance. A closer inspection will reveal the differences, as seen with the test mule spotted in Europe.Royal Enfield Bullet 650 ExhaustsRoyal Enfield Bullet 650 – Performance, specsPowering Bullet 650 will be the 648cc, parallel-twin engine used with other 650cc bikes from Royal Enfield. The air-oil cooled unit churns out 47 PS and 52.3 Nm. It is mated to a 6-speed constant mesh gearbox.Bullet 650 will be utilizing a steel tubular, double cradle frame. It will borrow several of the hardware from 650 twins. For example, suspension setup will have telescopic forks at front and twin gas-charged shock absorbers with adjustable preload at rear. Braking setup will comprise 320 mm front and 240 mm rear disc brakes. Dual-channel ABS will be offered as standard.Royal Enfield Bullet 650 RearBullet 650 – A potential bestsellerUpcoming Royal Enfield Bullet 650 presents itself as an appropriate upgrade option for Bullet fans. While the 500cc model was discontinued, a lot has changed since that time. Increasing prosperity is enabling users to experiment with higher-capacity bikes. Also, there has been significant improvement in road infrastructure.While inherently a street bike, Bullet 650 can also work for longer journeys. A number of accessories will be available, which will further enhance the bike’s touring capabilities. As of now, 650 twins are the top-selling Royal Enfield bikes in the 650cc segment. Bullet 650 has potential to beat the 650 twins, as it can target a much wider audience base.Royal Enfield Classic 650 TwinThe Bullet brand is hugely popular across Tier-2 and Tier-3 cities. With Royal Enfield’s competitive pricing, it won’t be a big challenge to upgrade to a higher-capacity Bullet bike. Similar results could also be possible with the upcoming Classic 650 Twin. The smaller capacity Classic 350 is already the top-selling Royal Enfield bike.Source More

Royal Enfield Classic 650 Twin Name TrademarkedThe upcoming BSA Goldstar 650 is the most appropriate rival for Royal Enfield Classic 650 Twin owing to their respective genresOne of the most popular classic motorcycle manufacturers in the world, Royal Enfield, has been expanding its portfolio to include a variety of new motorcycles. These new motorcycles are also seen across a variety of powertrains too. Among the upcoming motorcycles is Classic 650 and it seems to have gotten its production-spec name finalised.Royal Enfield Classic 650 Name TrademarkedAmong the slew of Royal Enfield test mules, the most obvious ones to launch next are Guerrilla 450 (a stripped-down version of Himalayan 450) and Classic 650. As the name suggests, Classic 650 is a 650cc version of Classic 350. Now, Royal Enfield has finalised the name of this upcoming motorcycle and will be called Classic 650 Twin.The new name does a better job of establishing a distinction in naming scheme. Because both 350 and 650 use the word Classic in them. The distinctions, ‘650’ and ‘Twin’, in names, should establish a distinction. Royal Enfield did something similar with Super Meteor 650 as well, where we see 650 and Super being distinctions from their 350cc counterpart.Word mark they are going for is Royal Enfield Classic 650 Twin and the filing was done earlier this month on 9/5/2024. Word mark was filed by Royal Enfield’s parent company Eicher Motors Limited and the application status read ‘Formalities Chk Pass’ and is yet to be journalled.Royal Enfield Classic 650 Twin Trademark ApplicationWhat to expect?Royal Enfield Classic 650 Twin has been spotted many times now. Bike’s testing is in full swing and is likely to launch in 2024. It takes a similar design as its 350 counterpart, Classic 350, but looks proportionately carried over to fit the larger frame. The dual pea-shooter-style exhaust is finished in chrome for that classic look. Overall execution looks pretty nice.Speaking of frame, it is based on Super Meteor 650’s platform and not Interceptor 650’s platform. This chassis is also shared with the newly launched Shotgun 650. However, Classic 650 Twin is slightly under-kitted than Super Meteor 650 and Shotgun 650. Hence Classic 650 Twin might be positioned between Interceptor 650 and Super Meteor 650 in pricing.In that regard, we see conventional RSU telescopic front forks along with a conventional twin shock setup at the rear. Few 650cc motorcycles from RE (on sale & upcoming) get USD telescopic front forks and rear mono-shock suspension. Classic 650 Twin borrows the same tail light assembly from Classic 350, instead of more expensive 650s.Royal Enfield Classic 650 TwinClassic 650 Twin is spotted with LED headlights and is likely to miss out on Royal Enfield’s Tripper Screen as well. If Classic 350’s sales numbers are anything to go by, Classic 650 Twin has all the ingredients to be the best-selling 650cc motorcycle.Powertrains-wise, Royal Enfield Classic 650 Twin will get the same 648cc parallel twin oil-cooled engine from other 650s on sale. Performance metrics will be around 47 bhp and 52 Nm and this engine will get a slipper clutch and a 6-speed gearbox. More

Royal Enfield Himalayan Electric ConceptFor best outcomes, Royal Enfield is developing its EV lineup as a separate vertical, managed by a dedicated team of engineersWhile Royal Enfield is a popular global brand, the transition to electric presents significant challenges. This is especially true for the electric motorcycle segment that hasn’t shown any strong market response. Royal Enfield is investing significant time and efforts to ensure that its electric motorcycles are a class apart and not merely an ICE to EV project.Royal Enfield electric motorcycle launch plansAn exact launch timeline has not been provided. However, Royal Enfield has stated that its first electric motorcycle will not be launched in the current financial year. Eicher Motors’ managing director Siddhartha Lal said that currently there’s not much demand for electric motorcycles.Royal Enfield Electric Motorcycle RenderLal also talked about design and development challenges, especially related to battery packs. Essentially, viability of electric motorcycles will increase when battery packs become cheaper, smaller and lighter. He further mentioned that they have something interesting coming up that can be potentially helpful in their development process. But specific details have not been provided.Royal Enfield has created a strong electric vehicle development team to fastrack its EV plans. The team comprises a few hundred engineers. Research on newer, advanced battery packs could be one of the key focus areas for Royal Enfield. With a technology developed inhouse, it becomes easier to manage costs and introduce changes whenever required.Royal Enfield Himalayan Electric ConceptWhile a launch timeline is not available, it is apparent that design and development work is going on in full swing. Royal Enfield has made significant progress in their EV journey. They have a complete blueprint of the product plan and its future roadmap. Challenges linked to the battery pack will probably be sorted in the near future. It will allow development of more practical machines that can appeal to the mass market. Something similar to electric scooters that are registering bumper sales month after month.Ex Ola, Ducati personnel onboardedIn its efforts to create a world-class product, Royal Enfield has hired some top executives. The electric vehicle development team is led by Umesh Krishnappa, who had earlier served as the CTO at Ola Electric. Ola electric scooters are currently the top selling electric two-wheelers in the country. Another key hire is Mario Alvisi, who had earlier worked with Ducati as the Chief Growth Officer for the company’s electric vehicle business.Royal Enfield EV product detailsAt last year’s EICMA, Royal Enfield had unveiled their Himalayan EV prototype. This prototype is being used to test various electric powertrains and other parts and components. Royal Enfield is also working on L1A and L1K EV products. The former could be one of the lightest electric vehicle platforms. It derives inspiration from the Flying Flea petrol powered motorcycle that was used in World War II by the British Army.In its EV journey, Royal Enfield has also partnered with Stark Future. The Spanish company focuses on manufacturing high-performance electric motorcycles. Royal Enfield has acquired a ~10% stake in Stark Future and has plans to co-develop electric motorcycles. Royal Enfield electric motorcycles will be initially manufactured at its existing plant. Later, production capacity will be increased via a new plant in Cheyyar, Tamil Nadu.Source More