TVS Motor

TVS M1-S Maxi-Style Electric Scooter TeasedOne of the most popular 2W and 3W manufacturers in the world, TVS Motor, is expanding its global presence. The company is taking greater strides in the EV world and now has teased a new maxi-style electric scooter for the first style. Called TVS M1-S, it is likely to break covers soon and launch in multiple markets in the world, probably even India.
TVS M1-S Maxi-Style Electric Scooter
For the first time, TVS has officially teased M1-S electric scooter. Not on its Indian website, but on its Indonesian website. This is the first maxi-styled electric scooter from TVS after iQube family format design and TVS X sporty format design. M1-S will further etch TVS’ name in the global electric scooter industry.
TVS ION M1-S Electric Scooter
If this scooter looks familiar to you, that is because you might have seen it before. The scooter TVS is teasing, is an ION M1-S electric scooter from EV startup ION Mobility. TVS Motor is a strategic investor in ION Mobility and integrated this startup along with all of its assets, IPs and core team into its operations.
This move was a strategic step in TVS’ ‘Reimagine 2030’ vision. James Chan, CEO and Founder of ION Mobility, has joined TVS Motor as a Senior Vice President and will spearhead TVS’ operations in ASEAN nations and will be responsible for the development and launch of M1-S electric scooter.
TVS ION M1-S Electric Scooter
M1-S Electric Scooter
Where design is concerned, M1-S bears a strong fascia with twin headlights and integrated eyebrow-like LED DRLs. These headlights lend a muscular stance to this electric scooter. There’s also a tall windscreen on top of these headlights and there are strips of vertically-mounted LEDs that could be turn indicators.
There seems to be a flat floorboard, a stepped single-piece seat, a stylish single-piece rear grab rail, LED tail lights and LED rear turn indicators. Alloy wheels are 14-inchers and are shod with fat tyres. We can see a disc brake at the front and rear wheels, promising a sure-footed braking experience.
TVS ION M1-S Electric Scooter
Telescopic front suspension, rear twin shock absorbers, a 7-inch TFT instrument cluster and a smart key feature are notable elements of M1-S. There’s a 26L under-seat storage too. Powering the scooter is a 4.3 kWh battery pack and an electric motor rated at 12.5 kW of peak power and 254 Nm rear wheel torque and 45 Nm rated torque.
TVS ION M1-S Electric Scooter
It will sprint from 0-50 km/h in 3.7 seconds and touch 105 km/h top speed. Range promised in 150 km on a single charge. 0-100% SOC is promised under 3 hours, which is decent. TVS M1-S electric scooter weighs 152 kg and brings a 1,350 mm wheelbase, 155 mm ground clearance and 765 mm seat height. Indonesia launch is likely to happen soon and India launch might be on the cards. More

2025 TVS Apache RTR 310TVS showed strong YoY and MoM growth with positive sales seen across both domestic and export markets
TVS Motor Company ended July 2025 on a highly positive note. The company has recorded a robust 28.86% improvement in total sales, which reached a high of 4,56,350 units in July 2025. July 2025 saw launch of the new Apache RTR 310 and Ntorq 125 Super Soldier Edition while the TVS Norton V4 was spied testing in UK markets.
TVS Motor YoY Sales July 2025
On a year-on-year (YoY) basis, TVS Motor has seen increased sales across all segments. In the two wheeler segment, motorcycle sales were up 25.09% to 2,01,494 units in July 2025. This related to a 40,420 unit volume increase over 1,61,074 units sold in July 2024. Motorcycles currently command a 45.92% share in the company, 2W portfolio. Scooter sales were higher by 41.62% YoY to 1,98,265 units from 1,39,995 units with a 58,270 unit growth in volume.
There is also the TVS e-scooter iQube and the moped XL that have also received added attention, up 10.09% and 1.10% respectively. iQube sales grew to 23,605 units while moped sales were at 39,031 units in the past month. Total 2W domestic sales thus improved by 21.42% to 3,08,720 units in July 2025 from 2,54,250 units sold in the same month last year. Exports saw an even higher demand with a 52.26% YoY growth to 1,30,070 units last month from 85,426 units shipped in July 2024.
TVS Sales July 2025 – YoY
This took total 2W sales to 4,38,790 units with a 29.18% YoY growth. In the 3W segment, sales improved dramatically especially with domestic sales where sales more than doubled. A growth of 117.34% was recorded to 5,001 units from 2,301 units YoY while it was a 3.26% growth in exports to 12,559 units from 12,163 units. Total figures that included both 2W + 3W and domestic (3,13,721 units) and export (1,42,629 units) sales stood at 4,56,350 units with a 28.86% YoY growth from 3,54,140 units sold in July 2024.
TVS Motor MoM Sales July 2025
July 2025 was a strong month of sales for TVS Motor that has once again recorded MoM growth across all segments as it did on a YoY basis. Motorcycle sales were up 6.74% from 1,88,774 units sold in June 2025 to 2,01,494 units relating to a 12,720 unit volume increase. Scooters saw higher demand with a 22.17% growth from 1,62,291 units sold in June 2025 while e-scooter and moped sales were up 63.92% and 12.70% respectively.
Total 2W domestic sales thus grew by 9.86% to 3,08,720 units from 2,81,012 units MoM while there as double digit improvement in terms of exports which surged 24.25% from 1,04,686 units shipped in June 2025. This related to a 13.77% MoM growth across the 2W segment from 3,85,698 units to 4,38,790 units. TVS Motor’s 3W segment was also in higher demand both in domestic and global markets.
TVS Sales July 2025 – MoM
Domestic sales were up 30.10% form 3,844 units sold in June 2025 while exports saw only a marginal improvement by 0.80% from 12,459 units shipped in June. 3W total sales thus increased by 7.71% to 17,560 units from 16,303 units MoM. MoM domestic sales that included both 2 and 3 wheelers showed off a 10.13% growth from 2,84,856 units while total exports of 2 and 3 wheelers were up 21.75% to 1,42,629 units from 1,17,145 units. This took total sales to 4,56,350 units which was a MoM growth of 13.52% when compared to 4,02,001 units sold in the month of June 2025. More

TVS iQubeYoY sales growth of TVS Motor was driven by popular models like Jupiter and Apache
TVS Motor has recorded strong sales performance in June 2025. Sales were up 9.89% to 2,81,012 units in the past month, a 25,289 unit volume increase from 2,55,723 units sold in June 2024. MoM sales however, fell by 9.14% when compared to 3,09,287 units sold in May 2025.
TVS Sales June 2025 YoY and MoM Comparison
TVS Jupiter and Apache led the sales list along with the XL, together commanding a strong 65% share. Jupiter sales grew strongly both on a YoY and MoM basis to 1,07,980 units, up by 49.76% over 72,100 units sold in June 2024. MoM sales also ended positively with a 10.63% growth from 97,606 units sold in May 2025. TVS Jupiter was once again the 2nd best selling scooter in India after the Honda Activa.
TVS Sales Breakup June 2025 – YoY
At No. 2, TVS Apache sales stood at 41,386 units in June 2025 which was an 11.37% YoY growth but a 15.71% MoM decline. TVS XL sales fell drastically to 33,349 units last month, down by 17.45% YoY and 10.51% MoM. There had been 40,397 units and 37,264 units sold in June 2024 and May 2025 respectively.
Sales also fell for TVS Raider, Ntorq and iQube. Raider sales at 27,481 units in June 2025 fell by 7.94% YoY and 22.37% MoM. Ntorq sales were down to 22,822 units while iQube sales fell to 14,244 units. On the other hand, a major highlight was sales of the TVS Zest that improved to 9,149 units in June 2025. This was a 4.21% increase from 8,779 units sold in June 2024. MoM sales improved even stronger by 13.38% from 8,069 unit sales of May 2025.
TVS Sales Breakup June 2025 – MoM
TVS Radeon and Sport saw sales fall to 8,863 units and 8,717 units respectively, indicating both a YoY and MoM decline. While TVS Ronin (4,286 units) and Star City (2,400 units) reported hefty 136.27% and 409.55% YoY growth respectively, Ronin saw its MoM sales decline by 10.15%. Star City on the other hand also saw its MoM sales improve by 27.25%. Apache 310 with 335 unit sales last month recorded a 42.55% YoY and 61.06% MoM growth.
TVS Motor – Q2 CY2025 Sales April-June 2025
During the Q2 CY 2025 period, TVS Motor sales stood at 9,13,946 units. This was a 10.34% YoY growth from 8,28,312 units sold in the same period of 2024. Positive sales were seen across a number of models in the company portfolio.
TVS Jupiter witnessed a 36.95% growth to 3,08,174 units in the Q2 CY2025 period, up from 2,25,024 units sold in Q2 CY 2024. This was a volume improvement of 83,150 units to command a 33.72% share. It was followed by the Apache with 1,36,118 unit sales and a 12.88% growth with 14.89% share.
TVS Sales Breakup Q2 CY 2025 – YoY
Sales declined sharply for the XL (1,09,361 units), Raider (1,05,910 units) and Ntorq (73,410 units) in the Q2 CY 2025 period. TVS iQube has garnered much demand in the electric scooter segment. Sales were up 41.37% in Q2 CY 2025 to 69,490 units. There had been 49,153 units sold in the same period last year.
Lower down the sales list were entry-level motorcycles like the Sport and Radeon. TVS Sport with 33,434 unit sales and Radeon with 30,457 unit sales, both have suffered a sharp de-growth over stronger sales in Q2 CY 2024. Demand improved for the Zest by 0.61% to 25,122 units over 24,969 units while Ronin saw a sizeable improvement of 157.08% to 14,530 units sold in Q2 CY 2025 period over 5,652 unit sales in the same period last year.
There was an overwhelming response from buyers for TVS Star City, sales of which were up to 7,252 units in the Q2 CY2025 period, a 1,436.44% improvement from just 472 units sold during the period of Q2 CY 2024. TVS Apache 310 on the other hand declined by 26.50% clocking just 688 units from 936 units on a YoY basis. More

New TVS Norton V4 Spied TestingUpon launch, Norton V4 will challenge rivals such as Ducati Panigale V4, BMW M 1000 RR and Aprilia RSV4
As part of its strategy to target the premium motorcycle segment, TVS Motor will be launching multiple new Norton motorcycles. The first of these will be the new Norton flagship V4, which will be showcased at the 2025 EICMA. India launch is expected by the end of this year. Ahead of that, the all-new Norton V4 has been spied testing in the UK. Let’s check out the details.
New Norton V4 spotted – Design and key features
TVS MD Sudarshan Venu himself is riding the test vehicle. As compared to the current Norton flagship, the V4SV, the all-new Norton V4 takes a more modern approach to its design and styling. One can notice a more aggressive front fascia, featuring sharp LED headlamps and integrated DRLs. While this test vehicle is missing the side fairing, expect the bike to get sportier panels and graphics. New colour options are also likely, in line with the bike’s contemporary profile.
New TVS Norton V4 Spied Testing
Riding stance is fairly committed, similar to other superbikes such as the Panigale V4. In terms of equipment, the new Norton V4 gets an underbelly exhaust. This ensures a clutter-free look and feel, as compared to the V4SV that has a side exhaust setup. The underbelly exhaust could also improve weight balance and help achieve a more centralized mass.
Another distinctive feature is a new triangular, multi-layered design for the tail lamp. This feature was also revealed in a recent teaser posted by Norton. The test vehicle can be seen using more modern angular shapes for the frame, as compared to that of the V4SV. Also, the new V4 has the frame in matt black finish, as compared to the shiny metallic finish seen with V4SV. This is another key aspect of the bike’s modern makeover.
New TVS Norton V4 Spied Testing
Specs, performance
Norton V4 can be seen with a range of premium equipment such as the latest Hypure monobloc callipers from Brembo. In addition to offering enhanced braking, the quirky, asymmetrical design of the callipers complements the bike’s sporty profile. Norton V4 could also get semi-active forks that can adjust damping characteristics in real-time using electronic controls.
New TVS Norton V4 Spied Testing
Users can expect better control during cornering, more comfortable rides and greater stability while braking. At the rear, Norton V4 could continue with Öhlins fully adjustable shock absorber with hydraulic preload adjustment. The bike will be getting a comprehensive range of rider aids such as multiple riding modes, a six-axis IMU, ride-by-wire tech, cornering ABS and traction control.
New TVS Norton V4 Spied Testing
Teasers point to some new exciting stuff as well, which is likely to be revealed at EICMA. While the existing 72-degree liquid-cooled V4, 1200cc will be carried forward, it will now be compliant with Euro 5+ emission norms. This will allow the new Norton V4 to enter European markets beyond the UK.
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The engine is likely to have undergone major tweaks for emission compliance and enhanced performance. In its current format, the engine delivers 185 bhp and 125 Nm of peak torque. It will be interesting to see how Norton prices the new V4. The current flagship, the V4SV, is priced at £44,000 (Rs 51.18 lakh). A starting price of around £25,000 to £30,000 could make it more competitive against rivals like the Panigale V4.
New TVS Norton V4 Spied Testing More