TVS Motor

2025 TVS Apache RR 310TVS has officially launched the upgraded 2025 Apache RR 310, its flagship supersport motorcycle, in India. The new model marks the 20th anniversary of the TVS Apache brand and celebrates a global milestone of over 6 million Apache customers. The updated RR 310 now complies with the latest OBD-2B norms and comes loaded with advanced features, new customization options, and a striking new colour scheme inspired by TVS’ racing legacy.
Premium Enhancements
First introduced in 2017, the Apache RR 310 has carved a niche for itself in the super-premium motorcycle segment. The 2025 iteration draws inspiration from the TVS Racing bike that competed in the Asia Road Racing Championship, clocking a best lap time of 1:49.742 seconds and reaching a top speed of 215.9 km/h.
2025 TVS Apache RR 310
The motorcycle retains its 312.2cc reverse-inclined DOHC engine, producing 38 PS at 9,800 rpm and 29 Nm of torque at 7,900 rpm. It features four riding modes – Track, Sport, Urban and Rain – to suit various road and weather conditions.
New Segment-First and Rider-Focused Features
The 2025 Apache RR 310 introduces segment-first features, including:
– Sequential Turn Signal Lamps (TSL)– Cornering Drag Torque Control (RT-DSC)
Other rider-focused additions include:
– Launch Control (RT-DSC)– Gen-2 Race Computer with multilingual support– New 8-Spoke Alloy Wheels
New Sepang Blue Race Replica & BTO Customizations
One of the most visually striking additions is the Sepang Blue Race Replica colour scheme, inspired by the TVS Asia One Make Championship race bikes. This paint option joins the existing Red and Bomber Grey colour choices.
TVS continues to offer BTO (Built-To-Order) customization options, allowing riders to personalize their bikes with:
– Dynamic Kit – Rs 18,000– Dynamic Pro Kit – Rs 16,000– Race Replica Colour – Rs 10,000
Apache RR 310 – Price List (Ex-Showroom India)
– Red (without quickshifter) – Rs 2,77,999– Red (with quickshifter) – Rs 2,94,999– Bomber Grey – Rs 2,99,999
Bookings for the 2025 Apache RR 310 are now open across TVS dealerships.
Commenting on the launch, Vimal Sumbly, Head Business – Premium, TVS Motor Company, said, “Since its debut in 2017, the TVS Apache RR 310 has emerged as a formidable force in the super-premium sport motorcycle segment, redefining performance benchmarks through its race-bred DNA. Rooted in over 43 years of TVS Racing heritage, it embodies our relentless pursuit of innovation and excellence. The latest evolution of the RR 310 integrates cutting-edge technologies such as segment-first : sequential turn signal lamps (TSL), Launch Control, and Drag Torque Control—reinforcing our leadership in rider-focused advancements. The new BTO Race Replica colourway pays tribute to our record-breaking TVS Asia One Make Championship legacy. With this latest avatar, the Apache RR 310 not only pushes the boundaries of track performance but also elevates everyday rideability—delivering a thrilling yet refined experience that appeals to both spirited racers and discerning enthusiasts.” More

TVS Apache Electric Bike Design Patented – Render for reference onlyExpected to be positioned as a premium offering, TVS electric bike is likely to be fully faired and get fixed battery packs
With the iQube electric scooter, TVS has already established a strong presence in the electric scooter segment with a market share of around 25%. Going forward, TVS seems to be aiming to target the nascent electric motorcycle segment. There aren’t many rivals here and a performance-oriented electric motorcycle can get the attention of enthusiasts. Let’s analyse what the patent images reveal about TVS new electric motorcycle.
Compact profile, dual-battery packs
For its new electric motorcycle, TVS will be leveraging its experience and expertise in developing and manufacturing performance-oriented machines. The experience gained with bikes like Apache RTR range and RR310, along with BMW’s 310cc range, will be quite useful. Also, TVS has already tested the Apache RTE electric motorcycle in a track environment.
TVS Apache Electric Bike Design Patented
It had recorded a top speed of 200 km/h at the TVS Racing Electric One Make Championship (e-OMC) held last year. New TVS electric bike patent images reveal that the bike will be using a mid-mounted air-cooled motor. While the motor casing seems familiar to that of TVS King electric rickshaw, the architecture is likely to be entirely different.
Also, the platform being used for the electric bike looks entirely new. Patent images reveal a powerful motor and a belt drive setup for sending power to the rear wheel. One can spot some distinctive features such as use of multiple gears to connect the motor with the front sprocket. This design will ensure increased torque or power, depending on the diameter of these gears.
TVS Apache Electric Bike Design Patented
Another unique feature is the dual battery packs, mounted one on each side of the central spine frame. This ensures an even distribution of the battery weight on both sides. Also achieves a desirable lower centre of gravity, as compared to electric motorcycles with fuel tank-mounted battery pack.
However, the battery packs appear to be fixed units, bolted onto the frame. That will limit the bike’s market potential, as some customers prefer electric two-wheelers with removable / swappable battery packs. As of now, only a few models such as Hero Vida, Honda Activa Electric and Revolt motorcycles offer removable battery packs.
TVS Apache Electric Bike Design Patented
Single-sided swingarm
As evident in the patent images, the electric bike is equipped with a single-sided swingarm and a preload-adjustable offset monoshock suspension. This supports the possibility that TVS upcoming electric motorcycle will be positioned as a premium, race-capable model. It could get USD forks at the front. Positioning of the dual battery packs indicates that the bike may be fully faired.
The bike does not have to include an air box in the sub-frame. This arrangement frees up space, which can be used for installing other electrical and electronic components. In terms of performance, TVS new electric motorcycle could be comparable to the Apache RTE. With the dual battery packs, one can easily expect a range of over 120 km. As the patent has just been filed, it may take a couple of years for TVS new electric bike to reach production stage.
TVS MD Sudarshan Venu With Apache RTE Race Machine More

TVS Apache 6 Million MilestoneTVS Motor Company has announced a major milestone for its flagship performance motorcycle brand – Apache, as it celebrates 20 glorious years in the Indian and global two-wheeler market. The company revealed that Apache has now crossed 6 million global sales, reinforcing its position as one of the fastest-growing premium motorcycle brands across 60+ countries.
Launched in 2005 with the Apache 150, TVS Apache revolutionized the Indian performance biking segment. Over the past two decades, the brand has evolved into a complete range of high-performance motorcycles—spread across Apache RTR (street-performance) and Apache RR (track-focused) series—built with cutting-edge racing technology directly inspired by TVS Racing’s 43-year motorsport legacy.
TVS Apache 6 Million Milestone
A Motorcycle Forged on the Track
The success of Apache is deeply rooted in TVS’s racing DNA. Built under the “Track to Road” philosophy, each Apache motorcycle delivers a mix of agility, precision, and real-world performance. The brand has gained strong traction not just in India but across Asia, Latin America, Africa, and even parts of Europe, with its growing fanbase of enthusiastic riders.
Over the years, TVS Apache has also introduced multiple segment-first innovations, including:
– Fuel Injection– Dual-channel ABS– Slipper Clutch– SmartXConnect– Cruise Control– Adjustable Suspension– Ride Modes– Race Tuned Dynamic Stability Control– Tyre Pressure Monitoring System– Climate Control Seat
TVS Apache was also the first Indian motorcycle brand to offer factory customization (Build-To-Order or BTO), giving riders a more personalized ownership experience.
TVS Apache 6 Million Milestone
Celebrating the Community
TVS has built a strong global rider community under the Apache Owners Group (AOG), now with over 3 lakh connected riders. These riders regularly participate in track days, riding events, and meetups, further deepening the Apache brand’s engagement and emotional connect with its users.
Sudarshan Venu, Managing Director, TVS
Sudarshan Venu, Managing Director, TVS Motor Company, expressed gratitude to the 6 million+ Apache customers and said, “We are immensely grateful to the 6 million+ passionate riders of TVS Apache for their unwavering trust and enthusiasm over the last 20 years. Their love for performance and adrenaline has propelled TVS Apache to become one of the fastest-growing sports motorcycle brands globally. This milestone belongs to every member of the TVSM family – our engineers, designers, factory teams, dealers, suppliers, and partners – who push the limits of innovation every day. TVS Apache’s enduring success emanates from cutting-edge racing technology, precision engineering, and unmatched performance. It is a testament to our relentless commitment to empowering the new generation of young riders who live and breathe the thrill of motorcycling.”
Vimal Sumbly, Head – Premium Business, TVS Motor Company, added, “TVS Apache has been at the forefront of premium motorcycling, embodying our strategic vision of building a brand rooted in racing excellence and innovation. Over the past 20 years, Apache has redefined performance motorcycling and has created a thriving ecosystem through the Apache Owners Group, uniting passionate riders globally. Crossing the 60 lakh customer milestone is a testament to the brand’s relentless pursuit of excellence, pioneering segment-first innovations, and delivering unparalleled consumer experiences. As we move forward, we remain committed to pushing the boundaries of performance, technology, and community engagement to shape the future of premium motorcycling. Apache is more than a motorcycle—it’s a movement, a legacy, and a community of racing enthusiasts.”
As TVS Apache looks ahead to its next chapter, the brand aims to continue being the ultimate expression of racing spirit, uniting riders with a shared passion for speed, thrill, and innovation. More

TVS Apache 200TVS Motor Company reported strong sales performance in March 2025, registering a 16.95% year-on-year growth across its domestic and export business for two-wheelers and three-wheelers combined. The company sold a total of 4,14,687 units in March 2025 as compared to 3,54,592 units in the same month last year, gaining momentum across segments.
Two-Wheelers Lead the Charge
Two-wheelers remained the primary growth driver for TVS, with total two-wheeler sales (domestic + export) reaching 4,00,120 units, a 16.16% increase over 3,44,446 units sold in March 2024.
TVS Motor March 2025 – YoY Comparison
– Motorcycle sales rose to 1,96,734 units (led by Apache, Raider), up from 1,71,611 units, registering a 14.64% YoY growth.
– Scooter sales saw a strong surge of 26.49% (led by Jupiter, Ntorq), with 1,66,297 units sold compared to 1,31,472 units in March 2024.
– iQube Electric scooter sales nearly doubled, growing by 76.62%, reaching 26,935 units, up from 15,250 units last year.
– XL100 Moped sales, however, saw a dip of 10.33%, totalling 37,089 units in March 2025 versus 41,363 units in March 2024.
Domestic two-wheeler sales stood at 2,97,622 units, growing by 14.24% YoY. Exports also showed strong momentum with 1,02,498 units shipped, a 22.15% increase over last year.
Three-Wheeler Segment Delivers Strong Growth
TVS also posted solid gains in the three-wheeler category. Total three-wheeler sales grew by 43.57%, reaching 14,567 units in March 2025.
TVS Motor March 2025 – MoM Comparison
– Domestic three-wheeler sales came in at 3,601 units, growing by 72.46% over 2,088 units last year.
– Three-wheeler exports stood at 10,966 units, a 36.09% jump from 8,058 units in March 2024.
Overall Domestic and Export Growth
– Total domestic sales (2W + 3W) reached 3,01,223 units, reflecting a 14.70% increase over 2,62,620 units in March 2024.
– Total exports (2W + 3W) touched 1,13,464 units, a healthy 23.37% growth over 91,972 units last year.
Jan-Mar 2025 Quarter Performance
TVS Motor Company reported a strong finish to FY 2024-25, with notable gains in the fourth quarter. Two-wheeler sales rose by 14% year-on-year, climbing from 10.32 lakh units in Q4 FY 2023-24 to 11.80 lakh units in Q4 FY 2024-25. The three-wheeler segment also saw a healthy 21% growth, with sales increasing from 30,000 units to 37,000 units during the same period. Export performance was equally impressive, registering a 31% growth with sales rising from 2.60 lakh units to 3.40 lakh units in Q4.
Sales Performance FY 2024-25
For the full financial year 2024-25, TVS Motor achieved a 13% growth in total sales, increasing from 41.91 lakh units in FY 2023-24 to 47.44 lakh units. Two-wheeler sales contributed significantly to this performance, growing 12% to reach 43.30 lakh units. While three-wheeler sales declined slightly from 1.46 lakh units to 1.35 lakh units, the company’s export business surged ahead with an 18% increase—rising from 10.13 lakh units to 11.95 lakh units—underscoring TVS Motor’s strengthening presence in international markets. More

Image – The Bengal RiderTVS Motor Company reported domestic sales of 2,75,689 units in February 2025, registering a 3.06% year-on-year growth compared to 2,67,502 units in the same month last year. The company saw mixed performance across its portfolio, with standout gains from Jupiter, iQube, Apache, and Ronin, while models like Raider, Ntorq, and XL recorded notable declines.
TVS Sales Breakup Feb 2025 – YoY Comparison
TVS Jupiter emerged as the brand’s top performer, clocking 1,03,576 units, up 40.23% from 73,860 units in February 2024 — a gain of nearly 30,000 units, reflecting strong demand in the scooter segment. The Apache series continued its steady momentum with 37,594 units, growing 8.68% YoY.
TVS Sales Breakup Feb 2025 – YoY Comparison
Meanwhile, TVS XL moped saw a drop of 18.23%, falling to 33,572 units from 41,059 last year. One of the steepest declines came from the TVS Raider, which dipped by 33.12%, down to 28,132 units from 42,063 units. On the EV front, iQube electric scooter posted impressive growth, registering 23,581 units, a strong 49.32% YoY increase, cementing its position among the best-selling electric two-wheelers in the country.
Ntorq experienced a 15.73% decline, selling 20,992 units compared to 24,911 units a year ago. Other mass-market commuters like Radeon (8,473 units, -31.32%), Zest (6,790 units, -10.41%), and Sport (6,682 units, -46.66%) also saw year-on-year drops. In the premium segment, Ronin sales nearly doubled, jumping 88.34% to 3,846 units, up from 2,042 units in February last year. Star City posted a massive 1197.58% YoY jump, albeit on a low base, selling 2,141 units compared to just 165 units in Feb 2024. Finally, Apache 310 registered a dip of 45.90%, with sales down to 310 units from 573 units last year.
TVS Sales Breakup Feb 2025 – MoM Comparison
TVS Sales Breakup Feb 2025 – MoM Comparison
Following a positive year-on-year performance, TVS Motor Company’s month-on-month (MoM) domestic sales for February 2025 saw a decline of 6.17%, with total volumes falling to 2,75,689 units from 2,93,802 units in January 2025. The drop in February was largely attributed to lower sales of scooters and mopeds, though some motorcycles like Apache, Raider, and Ronin posted MoM gains.
Starting with the brand’s best-seller, TVS Jupiter registered 1,03,576 units, down 3.96% from January’s 1,07,847 units — a drop of over 4,200 units. Despite the dip, it remained TVS’s volume driver. Apache series, however, was a bright spot, rising 8.93% MoM to 37,594 units, up by 3,083 units over January.
TVS XL moped saw a significant drop of 19.82%, slipping to 33,572 units from 41,872 units in January. In contrast, the Raider commuter motorcycle gained momentum, improving by 2.74% MoM to 28,132 units, from 27,382 units the previous month. Electric scooter sales for iQube fell slightly to 23,581 units, down 5.64% MoM compared to 24,991 units in January — despite the model’s strong YoY growth trend.
Ntorq scooter dropped by 11.78%, with sales down to 20,992 units from 23,795 units. Other commuter offerings followed a similar trend — Radeon declined by 19.31%, Zest by 25.38%, and Sport by 4.76%. TVS Ronin saw a modest rise of 5.86%, growing to 3,846 units in February from 3,633 in January. Meanwhile, Star City and Apache 310 registered sharp drops of 22.20% and 22.89%, respectively. More