TVS Motor

Image – The Bengal Rider
The company is expected to maintain its sales momentum in the coming months as well despite no significant product launch activities

Buoyed by the market recovery, TVS Motor Co registered impressive year-on-year growth in the domestic market in the month of January 2021. The company’s motorcycle portfolio led the growth momentum.
TVS Sales – January 2021
Last month, TVS dispatched 307,149 units (domestic and export volume for both two and three wheelers) as against January 2020’s tally of 234,920 units at a YoY growth of 31%. Overall two wheeler sales stood at 294,596 units last month, presenting a growth of 33.64%.
In the domestic two wheeler market, TVS clocked 205,216 units, achieving nearly 26% growth. Motorcycles alone accounted for 136,790 units, 45% more than what it was in January 2020. Domestic scooter sales figure stood at 98,319 units with a YoY growth of 35.83%.
Three wheeler sales
The only chink in TVS’ armor is the three-wheeler division which posted negative growth of 13.31% at 12,553 units (domestic and exports). Both passenger and cargo three-wheeler segment in India has been struggling for quite a while now and the pandemic crisis amplified the already difficult situation.
TVS Motor Sales Jan 2021
Exports
TVS Motor Co’s export surpassed the 1 lakh unit mark last month with 100,926 units shipped. This accounts for a positive year-on-year growth of nearly 43%. As many as 89,380 TVS two wheelers were shipped overseas in January 2021 which is 55% higher than January 2020’s figure.
Outlook
TVS has managed to achieve an impressive sales growth without any significant product launch activities in the recent past. The company has been introducing special editions and updates for its existing products at regular intervals and this approach is evidently paying off.
While the Hosur-based two wheeler major is expected to augment its eclectic product portfolio this year, we don’t expect to witness any big ticket launches except for a possible variant extension of the flagship Apache RR310. While no details are out in the open, the new motorcycle is set to set to be the second TVS product to be born out of its partnership with BMW.
If we have to bet, we would put our money on a sharply styled street fighter or a retro-classic roadster or cruiser to take on the likes of Honda CB350. The trademark registration of Zepplin R adds gravity to this claim.
For the uninitiated, the TVS Zeppelin (yes, the concept name had an extra ‘e’) is a design concept which was unveiled at the 2018 Auto Expo. The study previewed a low-slung power cruiser which could plug the gaping void in the brand’s portfolio. If the concept is anything to go by, one can expect the production model to be equipped with LED headlamps, digital instrument console, inverted telescopic front fork, meaty tyres and a sporty styling. TVS may also throw in state-of-the-art connectivity features. More

Image – RJ TVS
TVS Motor Company ended the year 2020 with positive domestic sales and exports

TVS Motor Company, a leading two and three wheeler maker in India, released their sales figures for December 2020. It may be seen from the attached table that positive results were noted both in terms of domestic sales and exports.
The company sold 1,76,912 units in domestic markets in the past month, up 12.51 percent as against 1,57,244 units sold in Dec 2019. Lead sellers in India included the XL 100 moped while the Jupiter and Apache also appealed to a wide range of buyers in the country.
XL 100 sales topped the list with 59,923 units sold in the past month, up 31.21 percent as against 45,669 units sold in Dec 19. TVS XL 100 commands a 33.87 percent share in total sales. TVS Motor has also just released an XL 100 Winner Edition in India with a price tag of Rs. 49,599. This makes it Rs. 400 more expensive than the XL 100 i-Touch Special Edition.
The TVS Jupiter scooter also noted increased sales in the past month, up 6.22 percent to 38,435 units, up from 36,184 units sold in Dec 19. Earlier this month, TVS also introduced a new variant of the Jupiter called SMW – Sheet Metal White. It is priced at Rs.63,497.
TVS Sales Dec 2020
TVS Apache and Ntorq
The Apache and Ntorq also ended the year with positive growth, up 30.70 percent and 22.19 percent respectively as did the TVS Sport which has seen growth of 132.64 percent to 7,412 units sold in Dec 20 as against 3,186 units sold in the same month of the previous year.
TVS Radeon and Pep+ along with the Zest scooter failed to gain any traction in domestic markets in Dec 20. All three models posted de-growth while sales of the TVS Star City increased 206.47 percent to 3,742 units, up from 1,221 units sold in Dec 19.
The RR310 also noted a significant increase in demand with a 131.58 percent growth to 176 units, up from 76 units sold in Dec 19. The new iQube electric scooter also got delivered to 58 buyers in Dec 20. TVS had discontinued the Wego and Victor scooters early last year.
TVS Exports Dec 2020
TVS Exports up 42.30 percent
Taking exports into account, the company noted a 42.30 percent YoY growth with positive sales across most model. Total exports in the past month stood at 80,060 units, a total of 23,799 units up from 56,261 units exported in Dec 19. The Star City 125 was a major draw in export markets.
Exports of the Star City 125 stood at 26,359 units, up 62.39 percent as against 16,232 units exported in Dec 19. This scooter commands a 32.92 percent share in global markets. The Star City, Apache, Sport and Ntorq also noted positive exports with the Apache experiencing the most growth of 143.08 percent to 13,051 units in the past month.
TVS XL and Victor exports also increased as did the Jupiter by 800 percent to 234 units, up from just 26 units exported in Dec 19. TVS Radeon exports ended in de-growth in Dec 20 down 31.58 percent to 520 units, from 760 units exported in Dec 19. More

TVS XL 100 Winner Edition
Winner Edition of TVS XL 100 is based on Heavy Duty i-Touchstart trim at a premium of Rs 1,600

TVS has launched a special edition model of XL 100 called Winner Edition at Rs 49,599 (ex-showroom). With the addition of this new model, the Hosur-based two-wheeler manufacturer has a total of six variants of the popular moped, which is also their best selling product. It comes with a host of updates including cosmetic and feature-wise.
XL100 Winner Edition could be easily distinguished thanks to its distinct Delight Blue paint scheme which is the only colour option available. TVS has also incorporated additional styling enhancements in order to make it visually attractive. It has also added a couple of useful features as well.
Styling / Features
In terms of styling, apart from a new colour, it gets dual-tone split seats which are said to give more comfort for rider and pillion. It gets an attractive beige colour on its seat and panels. It receives chrome accents on its exhaust shield and rearview mirror.
Not compromising on its practicality, TVS has provided this Winner Edition of XL 100 with a larger metallic footboard which provides extra space for luggage.
TVS XL 100 Winner Edition
Speaking of features, it gets useful tech such as a USB charging port and an ergonomically improved handlebar. The Winner Edition is based on HeavyDuty i-Touchstart variant hence it also comes with an integrated starter generator system commonly called a kill/start switch. This system is said to conserve 30 percent of battery more than in a conventional electric starter system.
Mechanical Specs
Coming to its engine specs, it is powered by a 99.7cc motor which generates 4.3 bhp at 6000 rpm and 6.5 Nm of peak torque at 3500 rpm. This unit returns a claimed fuel efficiency of 80 kmpl. It rides on wire-spoke wheels while stopping power comes from 110mm drum brakes on both ends.
Suspension setup consists of telescopic forks at front and twin shock absorbers at rear. It is extremely light on its feet at 89 kg and can carry a load of up to 130 kg. It offers a wheelbase of 1228mm and can hold up to 4 litres of fuel.
With this, Winner Edition variant is the second most trim of TVS XL 100’s lineup. Apart from this TVS has four scooter models in its lineup including Scooty Pep Plus, Scooty Zest, Jupiter and Ntorq. The Hosur-based brand also introduced a new base variant of Jupiter at a price of Rs 63,497 (ex-showroom). Apart from this, all models of under TVS brand have undergone a price hike recently. More

Image for reference
Scooty Pep Plus is the most affordable scooter in India currently with prices starting at Rs Rs 54,374 (ex-showroom)

India’s third-largest two-wheeler manufacturer TVS Motor Company has announced the price hike on each of its scooter models. The brand currently retails four scooters under its portfolio – Scooty Zest, Scooty Pep Plus, Jupiter and Ntorq. Along with increasing prices, the company has also added one new variant in each of Scooty Pep Plus and Jupiter’s lineup.
Jupiter Sheet Metal Variant
TVS has also introduced a base variant to its 110cc scooter Jupiter. The new sheet metal variant has been priced at Rs 63,497 making it the most affordable variant of Jupiter. This variant misses out on alloy wheels as offered in rest of its variants. This new base variant is Rs 3,302 cheaper than the base variant of Honda Activa 6G.
TVS Jupiter vs Honda Activa 6g Price List
Jupiter is powered by a 109.7cc, air-cooled engine which comes married to a CVT gearbox. This unit pushes out 7.3bhp at 7,000rpm and 8.4Nm at 5,500rpm. Suspension duties are taken care of by telescopic forks upfront and a mono-shock at rear. Braking duties, on the other hand, are handled by drum brakes on both ends as standard with the option of a disc brake upfront.
Apart from this, rest of the lineup has faced a price hike in the range of Rs 1,645-2,770, depending on its variant. It rivals the likes of Hero Maestro Edge 110 and Honda Activa 6G. Ntorq prices have been increased by Rs 1,670. Below are the detailed prices of all TVS scooters for Jan 2021.
TVS Scooters price list – Jan 2021
Scooty Pep Plus ‘Mudhal Kadhal’ edition
Ahead of the upcoming festival of Pongal which marks an important date in the Tamilian Calendar, TVS has now introduced a new variant of Scooty Pep Plus and calls it ‘Mudhal Kadhal’ edition which is Tamil for ‘First Love’. The new Mudhal Kadhal edition has been priced at Rs 56,085 (ex-showroom, Chennai).
TVS Scooty has been one of the most popular underbone brands in India ever since it was first launched almost twenty-five years ago. It is one of the first models of the underbone segment in India which catered to the needs of daily commuting with added convenience of no gear shifts. Over the years, it has evolved with multiple updates incorporated in order to be relevant to the present.
This new limited-run variant features a new colour scheme with special graphics and a 3D emblem and Logo on sides written in Tamil scripture. The new colour scheme features shades of brown, grey and black while the seat gets a dual-tone theme. The company has primarily targeted its Tamilian consumer base with this limited edition model of Scooty Pep Plus. Apart from the cosmetic update, there have been no changes made to the scooter.
TVS Scooty Pep Plus First Love Edition
It is powered by a BS6 compliant 87.8cc single-cylinder air-cooled motor with ET-Fi Ecothrust technology and produces 5.4 bhp and 6.5 Nm of torque while being paired to a CVT gearbox. The new ET-Fi technology claims to have increased the fuel efficiency of the scooter by 15 percent. Prices for Scooty Pep Plus start at Rs 54,475 (ex-showroom). More

Image – The Bengal Rider
TVS Motor reported growth in domestic wholesales and exports for November 2020

TVS domestic wholesales for November 2020 was reported at 2,47,789 units. Up 29.58 percent from 1,91,222 units a year earlier. Volume gain stood at 56,567 units. The manufacturer’s moped proved to be a big winner. And, sat atop the table. 70,750 XL units were sold at 22.94 percent gain. Wholesales grew by 13,200 units. Up from 57,550 units.
The brand’s bestselling scooter, Jupiter was in the green. YoY growth was 52.72 percent at volume gain of over 21k units. Wholesales grew to 62,626 units. Up from 41,007 units. Both top performers collectively claimed over 50 percent of company dispatches. XL moped at 28.55 percent. And Jupiter at 25.27 percent.
Apache series, the manufacturer’s wide ranging product triumphed at third spot. Wholesales were up 40.07 percent at 16.77 percent share. Volume gain stood at 11,889 units. Unit dispatches grew from 29,668 to 41,557.
RR310, the largest cc offering is listed on its own, and accounted for 281 units. Though a small number, it’s a huge improvement on the 112 units reported a year earlier. Ntorq’s performance remained more or less flat. Dispatches gained 1,597 units. Up at 28,987 from 27,390.
TVS Motor Domestic Sales Nov 2020
TVS small volume two-wheelers
Reported gain on Sport was the highest for Nov 20 owing to its low base number. YoY growth is 79.38 percent. Dispatch grew by 5,654 units, up at 12,777 from 7,123. Radeon gain is healthy on a low base number at 28.27 percent growth. Numbers are higher at 11,602 from 9,045. Volume gain was just over 2.5k units. Star City wholesales is up at 7,793 units from 5,105 units at a gain of 2,688 units.
Of models on sale, Pep+ was the only product to report sales decline. Numbers fell to 6,870 from 8,439 units. Volume contraction stood at 1,569 units, following 18.59 percent decline. Zest posted single digit growth. At 8.17 percent, wholesales grew to 4,447 units from 4,111 units. Wego and Victor are not on sale now. iQube, TVS’ electric offering, iQube dispatches stood at 99.
TVS Motor Exports Nov 2020
TVS exports in November 2020
While Star City is a lower volume product for TVS in the domestic market, its exports are most promising for the manufacturer. Star City and Star City 125 exports covered more than 70 percent ground in overseas markets. Star City numbers were reported at 62.12 percent gain.
Exports grew to 24,660 units from 15,211 taking it to the top of the leaderboard at volume gain of 9,449 units. Star City 125 lost ground at 10.54 percent decline. Exports fell to 19,854 units from 22,192 units. Apache series exports grew 45.96 percent. Numbers grew to 9,115 units from 6,245 units.
Sport exports fell 18.32 percent at volume decline of 985 units. Exports declined to 4,392 units. Down from 5,377 units. Ntorq growth was 54.24 percent. Numbers were just over 3k, up from 1,956 units at volume gain of 1,061 units. XL’s global performance is meagre at just over a thousand units. Exports declined by 37.53 percent. Down from 1,668 units.
Victor and Wego are still being manufactured for overseas markets. Victor exports stood at 800. And Wego at 138 units. Radeon exports fell noticeably. Down to 120 units from 2,120 units. That’s volume loss of 2k units. 68 RR310 units were exported, and 12 of Jupiter. Total exports grew at 10.88 percent. Up at 63,218 units from 57,014 units. More