Tata Motors

Subscription plan allows you to enjoy the benefits of owning a new car, with comparatively lesser hassles
Image – Car Director

In global markets, leasing of cars is quite a common phenomenon and this concept has also entered the Indian automobile markets in recent times. In India, the car renting and leasing system was at around 4 percent in 2019. However, with the onset of the COVID-19 pandemic and commuters hesitant to take cabs, car pooling and other forms of shared mobility, the concept of car leasing is taking on a new meaning.
Recently Maruti Suzuki initiated the car subscription and leasing service in Delhi-NCR, Bengaluru, Pune and Hyderabad offering on all its vehicles sold via Arena and Nexa outlets. Currently, similar subscription schemes are also being offered by Toyota, Volkswagen, Skoda, Hyundai and Jeep in India.
Tata Motors has also introduced the Tata Nexon EV subscription plans, starting at Rs.34,900 per month and is for a period of 12, 24 and 36 months. To offer more insight into this Tata Nexon EV subscription plan, we bring your five of the most asked questions regarding the Tata Nexon Electric Subscription scheme; and their answers for a better understanding.
1 – Subscription plan details
The Tata Nexon EV XZ+ variant via the subscription can be used for upto 1,500 kms per month and 18,000 kms per year. It comes with an 80 km/h speed limit. The company offers this model with an EV charger box and installation at the users home or office premises with 15 meters of wiring.
Tata Nexon EV Fast Charging
All registration, road tax, road side assistance, insurance and maintenance / service charges are included in the monthly rentals. However, this does not include any expenses which could occur due to driver’s negligence. The company arranges for door-step pick up and drop facility and the user is entitled to access to petrol/diesel cars and discount coupons. All expenses with regard to road tax and registration, insurance renewals, servicing, maintenance, etc, will be undertaken by Tata Motors for which it has partnered with Orix Auto.
2 – Subscription plan tenure and costs
There are three tenures for this subscription plan. The Standard monthly subscription rates stand at Rs.41,900, Rs.44,900 and Rs.47,900 for the 12, 24 and 36 month plans respectively. These have been recently revised to 34,900, 37,500 and 41,500 respectively. These prices are inclusive of taxes. Revised rates are valid only till 30th November.
Tata Nexon Subscription Plan Rates and Tenure
It is to be noted that Tata Motors is offering special revised rates only to the first 100 subscriptions, valid till 30th November 2020. Under this special scheme, the 18 month tenure can be selected at a monthly subscription rate of Rs.41,500 while the 24 month scheme can be had at Rs.37,500 and the 36 month plan is for Rs.34,900. These also include a 5 percent GST charge.
3 – Refundable deposit
Those opting for the Tata Nexon EV subscription plan will have to pay a refundable security deposit of Rs.50,000 and a token amount of Rs.5,000 for the subscription application. This token amount will be adjusted against the refundable security deposit while the monthly charges have to be paid a day prior to delivery of the vehicle.
4 – Buy-Back option
While other automakers offer the user a buy back option at the end of the lease tenure, Tata Motors does not offer this benefit to its customers. The company, however, allows the customer to extend the subscription period.
5 – Target Customers For Nexon EV Subscription Plan
Tata Nexon EV subscription plan will benefit corporate users who lease company vehicles. It is also designed for people who undergo frequent intercity job transfers while expatriates who visit the country for a particular tenure could also find benefit in this scheme. These users will be offered a brand new Tata Nexon EV on a monthly rental basis and will also not have to bother about expenses such as road tax, registration, insurance and service etc.
Buyers who prefer the outright ownership route can get the Tata Nexon EV XM variant at 13.99 lakhs, the XZ+ at Rs 15.25 lakhs and XZ+ Lux at Rs 16.25 lakhs. Prices were increased earlier this week by Rs 26k for the top 2 variants. Base variant price remain unchanged. More

Nexon EV, even after the price hike, is the most affordable EV in the passenger vehicle segment

Tata Motors has increased the prices of its Nexon EV. The sole electric car on Tata Motor’s portfolio for normal consumers now costs Rs 26,000 more. It is to be noted that Tata Motors also retails the Tigor EV for fleet and cab operators in select cities.
Updated Prices
The electric SUV is offered in three variants- XM, XZ+ and XZ+ Lux. However, prices have been increased for the top two trim levels only as the base XM trim’s remains untouched. After the price hike, the Nexon EV is offered at Rs 13.99 lakh, 15.25 lakh and Rs 16.25 lakh for XM, XZ+ and XZ+ Lux respectively. All prices are ex-showroom.
Tata Nexon EV New Prices Oct 2020
Powertrain & Performance
Tata Nexon EV is powered by the manufacturer’s Ziptron EV powertrain which consists of a 30.2kWh lithium-ion battery which sends power to an electric motor that has a rated output of 127 bhp and 245 Nm of peak torque. The battery pack comes with a standard 8-year warranty and IP67 waterproof protection. The company claims that the electric SUV can breach the 100 kmph from a standstill in just 9.9 seconds.
Nexon EV has a claimed range of 312 km but in real world, it translates to roughly to 170-180 km on a single charge. On using a DC fast charger, it can be charged up to 80 percent within an hour or so. Using a conventional wall charger, it takes 8-9 hours to rejuvenate the battery to 100 percent. The car is also equipped with an energy regeneration function.
Electric Car Sales India – April to Sep 2020
Features on offer
In terms of features, it gets a 7-inch touchscreen infotainment system with Android Auto, Apple Carplay and in-car connectivity technology iRA. Other features include 7-inch fully digital multi-information display, automatic climate control, Voice Activated Commands, sunroof, rain sensing wipers, electrically adjustable ORVMs with integrated turn indicators, LED projector headlights, LED taillamps and lots more. It also gets two driving modes- Drive and Sport. When it comes to safety, it offers features such as dual front airbags, ABS with EBD, Vehicle Stability Control System, rear parking camera and ISOFIX Child Seat Mounts.
Market Rivals
As of now, it has only two rivals- Hyundai Kona Electric and MG ZS EV. However, both of these electric crossovers are a segment above Nexon EV. Its direct rival in the market will be Mahindra eXUV300, the concept of which was showcased at this year’s AutoExpo held in Greater Noida. The electric version of Mahindra XUV300 is expected to make its way to showrooms sometime next year. More

Whether or not subscription plans take off in India is yet to be seen but for now more and more manufacturers are ensuring that such an option is being offered to consumers
Tata Motors had also announced subscription plans for Nexon Electric. This was first announced last month. Prices revealed that time, started from Rs 41,900 per month. Now, about a month later, Tata has revealed prices of subscription plan has been slashed by Rs 7,000.

Today, Tata has revealed a subscription offer on Nexon EV, at an all-inclusive fixed rental starting at only Rs. 34,900/- per month. This is a limited period offer, and is only valid till till 30th November 2020. The offer duration coincides with the ongoing festive season, and is quite limited in availability.
This isn’t unexpected since EV sales are right now low compared the the vehicle market size in India. The subscription offer can be availed by the first 100 subscribers only, and does away with commitments that are tied to traditional vehicle ownership, including road tax and registration, insurance renewals, servicing and maintenance.

Pankaj Jhunja, Head- Mobility Services, Tata Motors said, “It is ideal for customers preferring ‘usership’ over ownership amidst the rapidly growing phenomenon of shared economy.” Tata Nexon limited-period subscription offer is available for a tenure of a minimum period of 12 months, to 24, and 36 months. The service is on offer in Delhi/NCR, Mumbai, Pune, Hyderabad and Bengaluru.
What is included
Available as part of a partnership with Orix Auto, the subscription package includes comprehensive insurance coverage, on-call 24×7 roadside assistance plus free maintenance with periodic servicing, and doorstep delivery. A complimentary personal EV charger will be offered for home or office installation.
Once subscription tenure concludes, customers can either extend subscription, or return the vehicle. The offer is customised, and suited for corporates inclined to lease, those with frequent inter-city job transfers, and expatriates in the country, who are here on fixed tenure, among others. A number of such jobs entail a company car, which would mean companies themselves would need to make a shift to EV procurement for their top employees for such offers to be successful.
Also Read – Tata Nexon EV Owner Does 250+ kms
Designed to offer flexibility to customers who already know they would require a vehicle for a fixed period, it’s difficult to imagine other customers making a beeline for subscription offers. For the current financial year, Nexon EV sales has already reached the thousand mark. This includes an order of 150 units from EESL.
No doubt Tata Nexon EV is on top, but sales volume is noticeably small. A further boost in EV sales can be expected as and when state governments step in to build EV infrastructure and offer benefits for those who adapt. For now, the onus lies on those who are considered to be more environmentally conscious. The current subscription plan is designed to be smarter, affordable and convenient, and to make EVs even more accessible. More

Tata Motors also bagged order of 150 Nexon EVs from EESL earlier this month
The Motor Vehicle Department (MVD) of Kerala had placed an order of 65 units of the Nexon EV earlier this year. Now we can confirm that the deliveries of the Nexon EVs have commenced from Tata Motors’ end.

The photos show Nexon Electric SUVs in white colour, in the top end XZ+ trim.These EVs will be part of the ‘Safe Kerala’ project (launched in order to ensure better enforcement of the Motor Vehicle Act) and will be used for law enforcement duties in the coastal state.
The electric SUVs in the photo come along with heavy MVD branding. The MVD logo can be seen on the side and even on the bonnet. Additionally, some more livery can be seen on the side of the car.

It isn’t clear if these EVs got any additional equipment over the standard Nexon EV. Most MVD vehicles get a dedicated radio, strobes, cameras and radar speed sensors and it is highly likely that these units would have also got the same. However, it is difficult to figure out any additional details on the equipment list from the photos alone.
Tata Nexon EV EESL Order
The procurement of EVs for various government offices is being led by the ESSL (Energy Efficiency Services Ltd) which is a department under the Ministry of Power. In the early days, Tata and Mahindra were leading the EV bids and almost had a duopoly.
However, with more electric vehicles coming in, even vehicles like Hyundai Kona EV are getting additional orders from the ESSL. The procured vehicles for the MVD will be maintained by the ESSL which will also be installing electric charging stations at all offices where these Nexon EVs will be stationed.

The Nexon EV is one of the most cost effective full-sized electric vehicle on sale in India. It is sold in 3 different trim levels and has its pricing starting at INR 13.99 lakhs. All variants draw power from a 30.2 kWh lithium ion battery pack.
Total power output of the EV stands at 129 bhp and 245 Nm of peak torque, which it extracts out of its electric motor. ARAI claimed drive range stands at 312 km on a single charge and if driven judiciously, real-life customers also have managed to get a drive of 250+ kms on single charge.
Competition of the Nexon EV are currently limited, which just include the ZS EV from MG Motors and Kona EV from Hyundai. However, going ahead in the future, Nexon EV might face considerable challenge from upcoming competitors. Speaking of sales, Nexon EV is the best selling EV currently, with over 60% market share this fiscal year. More

Nexon EV’s base variant- XM is well equipped and features distinguishing elements from its ICE counterpart
Tata Nexon is currently the most affordable electric car in India for general consumers and therefore forms 60 percent of market share in the electric vehicle (EV) segment in India. Even though the EV segment is still at a nascent stage in our market, Nexon EV has managed to garner attention as a fruitful offering with zero emissions.

Nexon EV is offered in three variants- XM, XZ Plus and XZ Plus Luxury. Most of the videos we have seen till now, were of the top variants only. But now, thanks to a video uploaded by Narru’s Auto vlog’s, a walkaround video of the base XM trim highlights each and every detail of the base Nexon EV.
Exterior Highlights
Nexon EV is available in three different colours- Signature Teal Blue, Moonlight Silver and Glacier White. The car shown in the video sports the white paint scheme. The XZ Plus and top-end XZ Plus Lux trims are only provided in dual-tone colour options. Apart from single tone colours, instead of body-coloured door handles, this variant receives black door handles. It gets 16-inch steel rims with wheel covers with blue inserts as opposed to the 16-inch alloys in the higher-spec trims.
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The ORVMs too are blacked out instead of receiving body-coloured ORVMs, so are the A and B pillars. The ORVMs do come with integrated turn indicators. Black body cladding on either side is another standard visual on all trims. The base XM gets a pole-type antenna instead of a shark-fin antenna. Fog-lights are also missing from this variant. It gets a blue-coloured strip underneath the piano black grille which adds a nice contrast so that people get to know that this is an EV.
The tri-arrow shape detailing can be seen at a lot of places including the blue-inserts on the front and rear bumpers, tail lamps and DRLs. ‘EV’ badging has been sprayed generously all over the car. The tailgate gets a piano black finish between the tail lights which also sports the ZIPTRON badging. There are no more visual differences when compared to the higher-spec trims.
Features on offer

In terms of equipment, it gets projector headlamps with integrated DRLs, electrically adjustable ORVMs, LED taillights, automatic climate control, start-stop button, passive keyless entry and much more. It gets a standard 2-DIN stereo system with a 4-speaker setup from HARMAN with Bluetooth connectivity and steering mounted audio controls. The base variant has been well-kitted since it targets general audiences, not fleet operators, who aspire to make a transition from an IC engine car to an EV.
Powertrain
Nexon EV is built on Tata Motors’ latest ZIPTRON powertrain which uses a 3-phase Permanent Magnet synchronous motor which draws its power from a 30.2KWH Lithium-ion battery pack. This setup produces a maximum of 129 PS power and 245 Nm of torque.
The company claims a range of 312 km (ARAI) with an approximate charging time of 8.5 hours from 10 percent to 90 percent. Real world mileage claimed by owners is in the range of 170 – 250 kms. A DC fast charger takes 60 minutes to charge from 0-80 percent. The base XM variant is retailed at a price of Rs 13.99 lakh (ex-showroom). More