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    Tata Electric Car Sales Cross 2 Lakh Milestone – New Offers, Benefits Up To Rs 1.86 L

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    New Tata Curvv EV – Voyager Aamir– 45-day celebration offers exchange bonuses, 100% on-road finance, and free charging benefits– Tata Power to provide six months of free charging for Nexon.ev and Curvv.ev buyers
    Tata.ev, India’s leading electric vehicle manufacturer, has reached a significant milestone with 2 lakh EVs on Indian roads. To mark this achievement, the company has announced a 45-day celebration, offering exclusive benefits to both new and existing customers.
    Tata.ev’s Contribution to India’s EV Growth
    Since pioneering the mass EV segment with the Nexon.ev in 2020, Tata.ev has solidified its position as India’s best-selling four-wheeler EV brand. Collectively, Tata EV owners have traveled over 5 billion kilometers, reducing 7 lakh tons of CO2 emissions. With over 8,000 Tata EVs crossing 1 lakh kilometers, the brand continues to prove its reliability and long-term value.
    Tata EVs 2 Lakh Sales Milestone – Up To Rs 1.86 Lakh Benefits Announced
    In addition to product growth, Tata.ev is heavily investing in charging infrastructure, with plans to install over 400,000 charging points across India by 2027, further accelerating EV adoption.
    Exclusive Benefits for New and Existing Customers
    As part of this limited-time celebration, Tata.ev has introduced special offers to make EV ownership easier and more rewarding:
    For New Customers:
    – Exchange Bonus: Up to Rs 50,000 on any passenger vehicle– 100% On-Road Finance: Zero down payment options available– Free Public Charging: Six months of free charging at Tata Power stations (applicable for Nexon.ev and Curvv.ev, MY2024)– Free Home Charger Installation: 7.2 kW AC Fast Charger included with the EV purchase
    For Existing Tata Customers:
    – Loyalty Bonus for Current Tata.ev Owners: Rs 50,000 discount on Nexon.ev and Curvv.ev– Loyalty Bonus for Tata Motors Passenger Vehicle Owners: Rs 20,000 discount on Nexon.ev and Curvv.ev
    Tata.ev’s Vision for a Greener Future
    Celebrating this momentous occasion, Mr. Vivek Srivatsa, Chief Commercial Officer, Tata Passenger Electric Mobility Ltd., said, “Our foray into electric mobility began with a bold and visionary commitment to advancing India towards a future of meaningful mobility – one that is smart, safe, and fundamentally green. Since we unveiled the Nexon.ev in 2020, we have championed EV adoption to greater heights with over 2 lakh Tata EVs on Indian roads cementing our position as India’s largest EV 4-wheeler manufacturer.
    We share this success with our partners across the ecosystem – dealers, suppliers, charge point operators, and crucially, our customers, who believe in our vision to democratize cutting-edge technology. By introducing these exclusive benefits, we welcome more customers to join us in this revolution and reaffirm our commitment to grow acceptance of EVs as a technology for a cleaner, greener tomorrow.” More

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      2025 Tata Nexon EV 40 kWh Variants Discontinued – Details

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      Tata Nexon EV : Image – Jayaraj
      With the shifting trends in Indian electric car segment, Tata Motors has been surpassed in sales by JSW MG Motor with the raging popularity of Windsor EV. Tata is making major revisions to the Nexon EV Long Range (LR) variants in 2025 as per a new strategy, as it aims to boost sales and re-establish dominance in India’s electric car segment.
      2025 Tata Nexon EV 40 kWh Variants
      Post the launch of Curvv EV, Tata Motors made major revisions to Nexon EV in powertrains department. For the first time, we saw the launch of 45 kWh Nexon EV LR variants, which is the same unit seen in lower variants of Curvv EV. Before this update, Nexon EV used to get a 40.5 kWh battery pack with its LR versions.
      Updated Tata Nexon EV Launched – Red Dark Edition
      In February 2025, Tata discontinued the LR versions of Nexon EV equipped with this 40.5 kWh battery pack. The company has not cited a reason behind this move. Tata is yet to reveal whether this is a permanent move or a temporary one as the company’s official website de-lists Nexon EV LR 40.5 kWh variants.
      With this move, Nexon EV is now offered with just two battery pack options – a 30 kWh unit or a 45 kWh battery pack option. The 40.5 kWh battery pack acted as a decent middle ground between 30 kWh and 45 kWh, which is not on sale anymore. Range promised by the company is 275 km with 30 kWh battery pack and 489 km with 45 kWh battery pack.
      Nexon EV Red Hot Dark Edition Panoramic Sunroof
      What else is new?
      With this revision, Tata Nexon is now offered in a total of 10 variants (5 MR and 5 LR) across 8 trim levels namely – Creative, Creative+, Fearless, Fearless+, Fearless+ S, Empowered, Empowered+ and Red Dark. Notably, Tata is offering LR variant equipped with 45 kWh battery pack right from the base Creative trim.
      Price for 2025 Tata Nexon EV MR variants starts from Rs 12.49 lakh (Ex-sh) for Creative+ and goes till Rs 14.79 lakh (Ex-sh) for Empowered trim. 2025 Tata Nexon EV LR variants start from Rs 13.99 lakh (Ex-sh) for Creative and goes till Rs 17.19 lakh (Ex-sh) for Red Dark trim. Other then these updates, there doesn’t seem to be anything new with Nexon EV. More

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      Tata Harrier EV Mid Variant Spied Ahead Of Launch – New Wheel Design

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      Tata Harrier EV Mid Variant SpiedTesting for Tata Harrier EV has commenced a long time ago and we should see it launch soon enough. However, the new set of spy shots shows Harrier EV in camouflage ahead of launch. Interestingly, this test mule is donning a new design for alloy wheels that is slightly different than the one showed on stage. Let’s take a closer look.
      Tata Harrier EV
      We have seen the new Tata Harrier EV at Auto Expo 2025 in all its glory. This new flagship electric vehicle from Tata is poised to revolutionise Indian EV market and rival Mahindra XEV 9e. Launch is likely to happen soon and it is expected to follow Tata’s aggressive pricing strategies and undercutting competition.
      Tata Harrier EV Mid Variant Spied
      This test mule was spied in Okhla Industrial Estate in Delhi NCR and it is wrapped in camouflage. It has a closed-off grill at the front, confirming that is, in fact, Harrier EV and not Harrier Petrol, which is also in testing phase (1.5L GDi). Interestingly, this test mule looks like a mid-level variant of some sort.
      We say this because it dons a wheel design that is different from the top-spec trim showed at Auto Expo 2025. On closer inspection, this wheel design looks similar to the one offered with Adventure Plus trim of Harrier ICE, but finished in a monotone Black shade on this test mule. This particular wheel on Harrier ICE is 18-inches and wrapped with 235-section tyre.
      Tata Harrier EV Mid Variant Spied
      Top-spec trim will come with 19-inchers and probably 245-section tyres. These spy shots show a glimpse of the interior that reveals the same steering wheel as Harrier ICE along with the same 12.3-inch free-standing infotainment screen with wireless Android Auto and Apple CarPlay, dual-zone climate control and more.
      What to expect?
      At the grand stage of Auto Expo 2025, Tata Motors unveiled a production version of Harrier EV, which marked a significant shift in company’s strategies. For the first time post BS6 emission norms implementation in 2020, a Tata Motors car is getting power sent to rear wheels. That too, in a much more sophisticated way.
      Tata Harrier EV Mid Variant Interior
      There is a paradigm shift in performance too as Harrier EV packs two electric motors for blistering acceleration. Total system power is not revealed, but total system torque is 500 Nm. The suspension is massively overhauled as Harrier EV packs front and rear independent suspension as well.
      Tata Harrier EV Mid Variant
      Apart from the performance, Harrier EV is promised to bring significantly more features. On the stage, Tata Motors demonstrated self-park feature, similar to what we saw and experienced in BE 6 and XEV 9e. So, the excitement quotient around Harrier EV is immensely high and it is expected to set a new benchmark in technology and performance.
      Tata Harrier EV Mid Variant More

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      Tata Tiago EV Updated – Midnight Plum Colour Option Discontinued

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      Tata Tiago EV Midnight PlumWhere rivals are concerned, Tiago EV lock horns with MG Comet EV, which is a smaller vehicle with 3 doors for limited practicality
      The spiritual successor of Indica, Tata Tiago, was among the most revolutionary mass-market offerings from the brand. This hatchback also has a fully-electric variant as well, which is called Tiago EV. At the fag end of 2024, Tata Motors has updated Tiago EV.
      While there are no additions to this electric hatchback, Tata Motors has removed the Midnight Plum colour from Tiago EV’s palette. Tiago EV is India’s most affordable 5-door electric car and the prices start from Rs 7.99 lakh (Ex-sh) for base XE Medium Range model and go till Rs 11.49 lakh (Ex-sh) for XZ+ Tech Lux Long Range model.
      Tata Tiago EV Updated
      One of India’s most popular electric cars, Tata Tiago EV, used to offer as many as five distinct shades. These include Pristine White, Midnight Plum, Teal Blue, Daytona Grey and Tropical Mist. Of these five colours, Tata Motors has removed Midnight Plum shade from the palette, leaving only four options.
      Midnight Plum colour option is discontinued with immediate effect and dealerships have been notified about the same. Dealerships are advised to communicate with booked customers and offer other colour options. Other than the discontinuation of Midnight Plum colour, Tiago EV is the same vehicle as before.
      2024 Tata Tiago EV Added Features
      It is based on ICE Tiago hatchback with an electric powertrain. Design-wise, Tiago EV gets a unique closed-off front grill for design distinction. This lends a unique fascia for Tiago EV, which is immediately recognisable. Projector headlights, LED DRLs, stylised steel wheels and piano black inserts in door handle are notable exterior elements.
      On the inside, Tata Motors offers plush leatherette seat upholstery in a light shade for an airy feel. The steering wheel is leather-wrapped with a multitude of switches for music and cruise control, a 7-inch infotainment screen by Harman with up to 8 speakers, 45W front USB charger, speed dependant volume, Android Auto and Apple CarPlay are among the main highlights.
      Same Powertrains
      Other features include fully automatic climate control, cooled glovebox, electric ORVMs with auto fold, auto-dimming IRVM, auto headlights, rain-sensing wipers, rear defogger, rear washer and wiper among others.
      2024 Tata Tiago EV
      Updated Tiago EV comes equipped with the same battery options as before – 19.2 kWh pack with Medium Range and 24 kWh pack with Long Range models. Promised range is up to 315 km on a single charge and Tiago EV also gets an optional 7.2 kW AC charger option for fast charging at home. Max power for Tiago EV is 74 bhp and max torque is 114 Nm.
      Also read – Tata Motors to increase prices from January 1st, 2025
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      Tata Motors EV Sales Decline 11.2% YoY – Likely To Miss 1 Lakh Target

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      New Tata Punch EV. Image – Shubhadip SinghaTata Motors, once a dominant force in the Indian EV segment, is grappling with declining sales despite maintaining the largest market share
      Tata Motors, India’s leading electric vehicle (EV) manufacturer, is facing a challenging fiscal year as it struggles to achieve its ambitious EV sales target of 1 lakh units for FY25. Despite dominating the EV segment with popular models like the Nexon EV and Punch EV, the company recorded an 11.2% year-on-year decline in EV sales during the first eight months of FY25, delivering 42,778 units. With just four months remaining, the automaker faces an uphill battle to even surpass its FY24 sales of 73,844 units.
      Missing EV Sales Target
      This marks the second consecutive year that Tata Motors has failed to meet its 1 lakh unit EV sales target. N. Chandrasekaran, Chairman of Tata Motors, had previously set this ambitious goal, doubling the company’s FY23 EV sales during the annual general meeting in July 2022. However, the company missed its FY24 target and is now falling short in FY25 as well.
      A Tata Motors spokesperson noted that the entire passenger car market is experiencing flat growth, with the EV adoption curve similarly affected. “Discontinuity in central and state policies incentivizing EV purchases has contributed to this slowdown. With EV being the destination technology for the passenger car industry, we remain focused on developing the market for mainstreaming EVs,” the company said.
      Analysts predict that the overall Indian passenger car market is likely to end FY25 with a modest 2% growth compared to the previous year, reflecting the impact of subdued consumer demand.
      Windsor has become No 1 selling electric car in Oct 2024
      MG Windsor Steals the Spotlight
      In stark contrast to Tata’s declining sales, the MG Windsor has made a significant impact since its launch. In November 2024, it recorded sales of 3,144 units, surpassing the Tata Nexon EV for the second consecutive month. The Windsor’s strong performance has cemented its position as the No. 1 best-selling electric car in India, challenging Tata Motors’ long-standing dominance in the EV market.
      Tata Motors’ upcoming models, such as the Harrier EV and Sierra EV, are expected to bolster its portfolio, but their impact will be felt only in the next fiscal year. Competition will be even more fierce by that time, as Maruti will have their eVitara, Hyundai will have Creta EV and Mahindra will have BE 6e and XEV 9e. As new players and models enter the market, established brands like Tata Motors will need to adapt to maintain their market position in this rapidly evolving space.
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