Subterms
As the COVID-19 pandemic escalates across India and as a part of the cost cutting initiative due to lower sales arising there from, Royal Enfield has decided to shut down over a dozen regional offices across the country. A circular to this effect has already been sent out to the employees citing these reasons for […] More
Eicher Motors Limited (EML), the parent company of Royal Enfield, registered a revenue of Rs 9,154 crore and a profit (after tax) of Rs 1,827 crore in FY2020. Compared to the scenario in FY2019, figures went down by 7 per cent and 17 per cent, respectively. In the last quarter of FY2020, EML’s revenue hit […] More
Tamil Nadu scores high on the charts where COVID-19 cases are concerned. Following Maharashtra (80,229 cases), Tamil Nadu is the 2nd state on the list of most Covid-19 cases in India. TN sees a total of 28,694 confirmed cases out of which 12,697 are active and while 235 persons have died due to this deadly […] More
Royal Enfield has introduced a novel way to display and sell its range of bikes in Thailand. A movable dealership has been set up at the Chiang Rai, Thailand region which is constructed out of shipping containers so as to allow it to be completely dismantled and moved to a different location. This is a […] More
Just last month, Royal Enfield discontinued their 500 cc motorcycle range. They were not updated to BS6 norms. Now, the company has a huge gap in the range of motorcycle it offers. On one end is the 350 cc range, and on the other is 650 cc range. The company is reportedly working on a […] More
It was in November 2018 that Royal Enfield introduced its premium 650 Twins. Since then, we have come across numerous renders or builds based on the popular middleweights. With their neatly crafted and accessible modern-classic appeal, the Interceptor 650 and Continental GT 650 offer an excellent platform to make transformations with a commendable balance between […] More
Royal Enfield launched the BS6 Himalayan in mid-January 2020 at a starting price of Rs 1.86 lakh ex-showroom (recently hiked by almost Rs 2,800). In addition to new dual-tone colour choices and a cleaner engine specification, Royal Enfield’s popular adventure tourer motorcycle carries a few improvements over its BS4 counterpart. This includes a leaner side […] More
Royal Enfield models have always been a motorcycle builder’s delight. While some examples have gone overboard in an attempt to make them something they aren’t (like a Harley), there are many instances in which creators garnered an optimal balance between form and function. Thanks to the 650 Twins and their affordable and efficient base, Royal […] More
