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      New Royal Enfield Classic 350 Delayed To 2021 – 250cc Project Cancelled

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      The new Royal Enfield Classic 350 will be a very important volume for the brand’s endeavour to neutralize rising competition
      Image – Hriday

      Royal Enfield was originally supposed to enter into the BS6 era with all guns blazing. On test since 2018, the new gen Classic 350 as well as the Meteor 350 were originally planned for launch by March 2020. Its Oct 2020, and none of these motorcycles have been launched yet.
      Delays in product development and capacity expansion has forced the company to take interim measures and introduce updated versions of its older models. Then the pandemic dealt yet another serious blow that has pushed the launch timeline even further.
      New Royal Enfield Classic 350 launch delayed
      The Royal Enfield Meteor 350, the Thunderbird replacement, is not here in time to take full advantage of the festive season. ET reports that the new Royal Enfield Classic 350 will likely be delayed beyond April 2021. This would make volume recovery in the medium term more challenging than anticipated.
      Royal Enfield’s original plan was to introduce one new product every quarter of this financial year and we have already entered the third quarter and nothing happened except multiple leaks of the Meteor 350. With competition stepping up, it is important for the medium-displacement specialist to get its new Classic 350 in the market at the earliest.
      New Gen Royal Enfield Classic 350 has been on test since 2018. Image – Vilvakumar P
      Entry level quarter liter variant axed
      ET also reports that the entry-level volume oriented 250 cc product, internally known as Project V, has been shelved as the company has decided to prioritize profit market over outright sales numbers. The target is reported to be a 25% EBIDTA margin for 50,000 units a month. The company is planning to achieve this by improving its cost structure.
      New Royal Enfield Classic 350 – Specifications
      The next generation Classic 350 will be based on the new modular J Platform that will underpin the brand’s new family of 350 cc models. The test prototypes seemed to be sporting ad-hoc body panels but one can expect the new Classic to wear old-school charm while also offering modern features like LED headlamps, digital instrument console (at least partially digital unit), new paint schemes and so on. We hope that RE retains the spoke wheels and other chrome bits to keep the nostalgia alive.
      The new generation 350 cc single-cylinder, fuel-injected engine will be shared with the soon-to-be-launched Meteor. The air-cooled motor produces 20.2 hp and 27 Nm of torque on board the Meteor. Transmission is a 5-speed unit.
      We don’t expect the motor to undergo any significant changes on board the new Classic. It is reasonable to assume that the new Royal Enfield Classic will feature front and rear disc brakes with dual-channel ABS and conventional suspension system comprising telescopic front forks and twin rear shock absorbers. Expect prices to be in the range of Rs 1.6 lakhs to Rs 2 lakhs, ex-sh.
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      Royal Enfield Meteor Launch Delayed – Is Honda CB350 The Reason?

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      Royal Enfield Meteor 350 was planned for launch earlier this year – But has not seen the light of day yet

      Eagerly awaited by Royal Enfield fans, Meteor 350 launch has been delayed yet again. This new gen Royal Enfield motorcycle was supposed to be a replacement to the Thunderbird range, which was discontinued ahead of BS6 implementation. Minus the Covid-19 situation, the Meteor was planned for launch in April 2020. But pandemic struck and plans were derailed.
      Next reported launch date planned, was sometime in 3rd week of September 2020. Brochures had already leaked by then, revealing all information. Dealers were given detailed seminars over web. But then out of nowhere, came Honda Motorcycle India. Just when RE was all set to launch Meteor 350, Honda teased a cruiser motorcycle.
      Honda Surprises Royal Enfield?
      And in a few days time, Honda launched their Royal Enfield rival, Highness CB350. No one was expecting Honda to launch this. There were rumours, yes. But a proper Royal Enfield rival from Honda, was expected to be more of a dream, than a reality. From first teaser to official launch, it was all so fast that not only fans, it seems that even Royal Enfield has been caught offguard by this move from Honda Motorcycle India.
      Customized Royal Enfield Meteor 350
      Is Honda CB350 the reason why Royal Enfield has not launched Meteor 350 yet? We will never know the real reason. What we do know, is that the launch of Royal Enfield M350 has now been delayed yet again. Economic Times report states that the launch is now pushed beyond Diwali 2020, that effectively is end of the year 2020.
      As per the report by ET, the reason for delay in launching RE is supply chain issues. Also, Royal Enfield is developing a new smartphone app, called MYO – Make Your Own Royal Enfield. They plan to launch the app along with the launch of Meteor 350. This explains, the leaked multiple customized editions of the Meteor 350.
      RE’s official reponse to ET – “The company reviews and revises plans based on strategic considerations and market conditions. Beyond this, we cannot comment on speculation.
      Royal Enfield Meteor 350 features
      Royal Enfield Meteor 350 will be offered in three variants – Fireball, Stellar and Supernova. Each of these variants will be distinguishable by their colour, body graphics, and list of features. For example, the top-spec Supernova trim will be equipped with dual-tone colour scheme, chrome indicators, machined alloy wheels, premium seat upholstery and a windscreen.
      Features that will be common across all three variants of Meteor 350 include Tripper Navigation (turn-by-turn navigation), Bluetooth connectivity and USB charger. Another update is an all-new digi-analog instrument cluster that displays a wide range of information such as fuel bar graph, odometer / tripmeter, service reminder, gear indicator, low battery, low fuel indicator, turn indicators and high beam.
      Royal Enfield Meteor 350 engine
      The current range of Royal Enfield motorcycles have already been updated to comply with BS6 emission norms. However, Meteor 350 will get a new BS6 engine that utilizes an SOHC setup. In comparison, the current 350 cc engine comes with the older push-rod tech.
      Meteor 350’s new engine is capable of delivering 20.2 bhp of max power and 27 Nm of max torque. In comparison, the current 350 cc engine churns out 19.8 bhp and 28 Nm. So, the new engine gains 0.4 bhp whereas torque output has reduced by 1 Nm. Price is expected to be about Rs 1.7 lakhs, ex-sh.
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      Royal Enfield Sep 2020 Sales – Classic, Bullet, Electra, Himalayan, 650 Twins

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      Royal Enfield is gearing up to introduce its next generation range of 350 cc models
      Royal Enfield seems to have found a new ray of hope as overall sales registered a positive trend. While 1% growth is negligible, the company has a strong reason to have a positive outlook on the future.
      Royal Enfield September 2020 sales

      The retro classic brand ended September 2020 with overall sales of 60,041 units as against 59,500 units in September 2019. The figure includes both domestic and export volumes. Given that the company has phased out its 500 cc family after the BS6 deadline, its 350 cc family accounts for majority of the sales with a tally of 54,144 units. The Royal Enfield Himalayan, Continental GT 650 and Interceptor GT 650 together managed to clock 5,897 units last month.
      For a company which aims to become the global leader of medium displacement motorcycle segment, Royal Enfield’s contribution of export to overall volumes is still very marginal. In September 2020, RE shipped 4,131 units abroad at a YoY decline of 11%. However, the brand’s twin-cylinder flagship models have been having a decent response internationally and once the pandemic-related logistics issues are sorted, the export numbers should steadily go up.
      Royal Enfield Sales Sep 2020
      Year-To-Date figures
      The YTD figures still paint a bleak picture but that is primarily due to the preceding months when the country was in complete or partial lockdown. During the period between April 2020 to September 2020, Royal Enfield’s overall sales declined by 41% to 207,788 units. Export operations during the same period was halved at 11443.
      What’s in store for the future?
      As we said, Royal Enfield has a strong reason to look forward to a better future. The company is at the verge of introducing the next generation family of 350 cc models based on the new platform. The product onslaught will be spearheaded by Royal Enfield Meteor 350. Once the initial sales spurt from the new gen 350 models are normalized, the company would be beefing up its premium product portfolio with a 650 cruiser based on KX concept. The test mules are already out in public.
      Royal Enfield recently inaugurated its first ever overseas assembly facility in Argentina and is likely to open another one in Thailand in the coming months. With the new facilities in place, the brand is aiming to increase its international presence in key motorcycle markets.
      In a related news, Honda Motorcycle and Scooter India has just introduced a direct rival to RE’s 350 cc portfolio in the form of H’ness 350 (to be pronounced as Highness). Will it manage to create a dent in RE’s market share in the mid-weight segment in India is a question that will be answered in a few months. More

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      Indian Scout inspired Royal Enfield Thunderbird 350 mod job costs Rs 2.5 Lakh

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      This Royal Enfield Thunderbird 350 has turned into a splendid looking chopper which resembles an Indian Scout
      Indian Motorcycles are famous all over the world for their classic choppers. While the name ‘Indian’ (referring to a different pretext) might make many naive Indians think of its as one of the local manufacturing brands while actually its a hardcore American bike manufacturing company.

      The fact that these motorcycles are imported into our country as CBUs, make them on the pricier side and out of reach of most biking enthusiasts. However, a true enthusiast always finds a way if he/she has the will. Take this case for instance where an Indian Motorcycles aficionado has turned his bike into an Indian Scout replica using a truly ‘Indian’ brand as the donor.
      In a video uploaded by Vampvideo on YouTube, the vlogger shows a Royal Enfield Thunderbird 350 as the base for an Indian Scout Replica. By the looks of it, the aftermarket modification looks pretty neat and no one with a naked eye will ever doubt that it is not an Indian Scout at the first glance. It is only when one takes a close look that the minute differences can be noticed.
      [embedded content]
      Customised Design Elements
      This modified Thunderbird 350 gets a completely customised hand-made chassis. The entire body has been redesigned keeping the Scout in mind. The headlight unit seems to have been directly taken from a Scout which gets small DRL units within the main cluster. It gets 150mm tyres with shiny black alloys at front while at rear it gets massive 250mm profile tyres similar to a conventional bobber. The front wheel gets a dual-disc brake while the rear gets a single disc.
      The bike gets a customised cowl that holds the headlight unit. The entire bike has been coloured in Pearl Black which gives it a nice shine under the sun. The front and rear fenders are also wider to incorporate the wide tyres. It gets a twin-muffler exhaust setup with chrome-tipped end cans. The bass-heavy exhaust noise totally resembles that of a Royal Enfield.
      Price
      As the vlogger claims the engine has been fully customised as well but details about it haven’t been shared in the video. It although gets a fake V-Twin engine cover which protects the single-cylinder 346cc unit from Thunderbird 350, in all probability. The handlebar has been customised to and minted on a raised bracket. It gets a monochrome full-digital instrument cluster. The fuel tank is very wide and flaunts the big ‘Indian’ logo quite boldly.
      The single unit seat looks comfortable for the rider although there isn’t enough space for the pillion. The rear fender has been chopped short which enhances its sporty appeal. The registration plate has been mounted on the left swing-arm. However, there were no signs of any brake light unit. The bike has been sent from Gujarat as per the registration number. Cost involved in modification alone, is Rs 2.5 lakhs. More

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      Royal Enfield 650 Bobber based on Interceptor – Modified in Hyderabad

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      The modified Royal Enfield Interceptor 650 sports custom stainless steel exhausts and several other bespoke components
      Royal Enfield is currently in the advanced stages of developing the third family member of its flagship 650 Twin family. The twin-cylinder cruiser was previewed by the KX Concept last year and a test mule has been spotted doing rounds recently. Meanwhile, Hyderabad-based EIMOR Customs (East India MOtorcycle Revolution) chose to execute its own version of RE 650 cruiser based on Interceptor rather than waiting for the official product to be introduced.
      Royal Enfield 650 Bobber Regale

      Called the Regale, the modified Royal Enfield Interceptor 650 adopts extensive customization. The roadster stance has been transformed into a low-slung Bobber appearance by repositioning the rear shocks, getting rid of the stock seat and replacing it with a leather clad single-piece unit.
      The fuel tank gets knee pads that match the saddle in addition to tastefully executed golden borders. The black-gold color theme is extended to the custom fender and tool boxes which pay tribute to world war era ammo boxes. Watch the modified INT 650 Bobber in action, in the video below.
      [embedded content]
      The modified Royal Enfield Interceptor also features custom single-dial instrument console, aftermarket tyres, custom stainless steel twin exhausts and new handlebar. The saddle-mounted rear turn indicators and license plate-mounted taillight give the Regale 650 a unique appeal. EIMOR Customs says that the motorcycle’s battery and air-filter box had to be relocated to accommodate the new body style.
      Specifications
      There seems to be no changes to the engine, gearbox, braking and suspension system. The stock Royal Enfield Interceptor 650 is powered by a parallel-twin, air-cooled 648 cc engine which dishes out 47 hp and 52 Nm of torque. The motor is mated to a 6-speed gearbox. The 650 Twin makes for effortless and smooth highway cruising.

      The motorcycle is equipped with 41 mm front telescopic forks with 110 mm travel and twin rear shock absorbers with 88mm travel. It sits on 18 inch spoke wheels. Braking system comprises 320 mm front and 240 mm rear disc, both governed by ABS.
      Royal Enfield 650 Cruiser coming
      Royal Enfield is currently occupied in bringing the new generation of its 350 cc motorcycles based on the modular J-Platform to the market. The launch proceedings will commence with Meteor 350.
      The 650 cc twin-cylinder cruiser is expected to be introduced sometime next year. It will be positioned to take on the locally produced Harley Davidson Street 750 but one can expect the pricing to be a lot more attractive. Meanwhile, Honda is also gearing up to introduce a medium displacement motorcycle which is most likely to be a cruiser. We will know for sure on 30th September. More

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      Royal Enfield Meteor 350 To Launch After New Honda Rebel Cruiser

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      Meteor 350 is the latest offering from Chennai-based manufacturer; and will replace Thunder 350 and Thunderbird 350X
      Motorcycle enthusiasts who were patiently awaiting launch of the new Meteor 350 would have to hold on a bit longer. Royal Enfield has now postponed the launch of Meteor 350 to next month.

      Technically, the launch has not been postponed – as Royal Enfield never really announced a launch date for Meteor 350 officially. It was the reports via leaked images, sources and brochures, which confirmed that launch of Meteor 350 was to take place later this month. But now same sources state that launch has been postponed indefinitely.
      The reason for this postponement of launch is yet unknown. But it is likely, the reason is due to the upcoming Honda Cruiser. In the last few days, Honda Motorcycles and Scooters India has announced that they will be launching a new cruiser motorcycle on the 30th of Sep. They have also released a teaser, which includes the exhaust note of this new motorcycle.
      [embedded content]
      It has been years, where Honda has talked about entering the sub 500cc cruiser segment, to take on Royal Enfield. As of now, in the 350-500cc segment, it is Royal Enfield which enjoys monopoly with over 85% market share. Will Honda finally give India a fitting rival to Royal Enfield motorcycles on 30th Sep?
      The teasers indicate that the upcoming Honda motorcycle is either the Rebel 300 or Rebel 500 or something which is based on them. In either case, one thing is confirmed that this new motorcycle is going to be a direct rival to a Royal Enfield motorcycle in India. The question now remains is, which RE motorcycle will be targeted by this new Honda cruiser, and what will be its price.
      With Honda Cruiser launch date so near, it is possible that RE would want to wait and see what is Honda actually going to launch and in what price segment. And this could be the reason why launch date of Meteor 350 has been postponed (unofficially).
      Royal Enfield Meteor 350
      Meteor 350 Engine
      Meteor 350 is built upon the new J1D platform and will draw its power from a new 349cc single-cylinder air-cooled motor. This unit is capable of producing 20.2 bhp and is 27 Nm of torque. This is 0.4 bhp more and 1 Nm less than the previous generation 350cc engine.
      The new generation Classic 350 is expected to be the next motorcycle under this range. The transmission is likely to be a 5-speed gearbox however this new gearbox is said to offer far smoother gear shifts. Similarly, the clutch is also newly developed with less number of linkages and components- resulting in a better clutch life.
      Features on offer
      As far as features are concerned, the Meteor 350 will be equipped with a semi-digital and semi-analog instrument cluster. It also comes with a USB charging point which enables the riders to charge their phones and action cameras, thus becoming a handy touring option. The TFT screen reads out important details of trip metre, service reminder, odometer, etc. It gets a round-shaped halogen headlamp which is circled by a ring of LED DRL.
      Extended features include inbuilt turn-by-turn navigation called ‘Tripper Navigation’ and Bluetooth connectivity. The Royal Enfield Meteor 350 is likely to be priced from Rs 1.65 lakh (ex-showroom) onwards. More

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      Royal Enfield Aug 2020 Sales, Exports Data – Classic, Bullet, Himalayan, 650 Twins

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      Royal Enfield posts lower sales both in domestic and export markets
      In August 2020, Royal Enfield once again managed to breach the 50,000 unit mark. This is a good sign, considering the several months of slow down due to corona virus and lockdown. Though Aug 2020 sales are in the red, it is largely due to supply constraints. Royal Enfield has stated that they are sitting on a backlog of about 40,000 orders.

      In Aug 2020, total sales (domestic + exports) stood at 50,144 units, down 5 percent from 52,904 units sold in August 2019. However, despite YoY de-growth, August sales show a steady growth from 38,065 units in June 2020, to 40,334 units in July 2020 and then on to 50,144 units in August 2020.
      In the past month, domestic markets, sales stood at 47,571 units down 2 percent as against 48,752 units in August 2019 while dispatches to global markets were at 2,573 units down 38 percent as against 4,152 units exported in August 2019. Royal Enfield also noted an increase in market share in the two wheeler segment to 3.91 percent in August 2020.
      Royal Enfield Aug 2020 Domestic Sales and Exports data
      Model wise sales breakup in domestic market
      It was only the RE Classic 350 that contributed positively to total domestic sales last month. Sales of the Classic 350 stood at 34,791 units, up 48.47 percent as against 23,433 units sold in August 2019. The Classic 350, the most popular model in the company lineup, and is offered in multiple variants and colour options. Price of this model has just undergone an upward revision by Rs.1,837. This makes the Classic 350 now priced from Rs.1,61,688 to Rs.1,86,319.
      The RE Bullet 350 and Electra 350 noted sales of 7,257 units and 4,129 units respectively in the past month, down 38.62 percent and 17.39 percent respectively as against sales in August 2019. RE’s flagship and adventure tourer, the 650 Twins and Himalayan contributed 864 units and 530 units to domestic sales respectively. With the festive season fast approaching, the company is set to launch the new RE Meteor 350 which should boost domestic sales.
      RE Exports
      Maximum demand was noted for the 650 Twins in global markets. There were a total of 1,409 units of these two models exported last month, down 27.07 percent as against 1,932 units exported in August 2019. De-growth was noted for the Classic 350, Classic 500, Thunderbird 350 and Bullet 500 while there were zero units of the Bullet 350 exported. There were no exports of the Electra 350, Bullet 350 and Thunderbird 500 last month.
      No
      Royal Enfield Domestic
      Aug-20
      Aug-19
      Diff
      %
      1
      Classic 350
      34,791
      23,433
      11,358
      48.47
      2
      Bullet 350
      7,257
      11,824
      -4,567
      -38.62
      3
      Electra 350
      4,129
      4,998
      -869
      -17.39
      4
      650 Twins
      864
      2,172
      -1,308
      -60.22
      5
      Himalayan
      530
      1,653
      -1,123
      -67.94
      6
      TB 350
      0
      3,843
      -3,843
      -100.00
      7
      Bullet 500
      0
      57
      -57
      -100.00
      8
      Classic 500
      0
      702
      -702
      -100.00
      9
      TB 500
      0
      70
      -70
      -100.00
      –
      Total
      47,571
      48,752
      -1,181
      -2.42

      No
      Royal Enfield Exports
      Aug-20
      Aug-19
      Diff
      %
      1
      650 Twins
      1,409
      1,932
      -523
      -27.07
      2
      Himalayan
      884
      882
      2
      0.23
      3
      Classic 350
      178
      527
      -349
      -66.22
      4
      Classic 500
      98
      413
      -315
      -76.27
      5
      TB 350
      2
      61
      -59
      -96.72
      6
      Bullet 500
      2
      329
      -327
      -99.39
      7
      Electra 350
      0
      0
      0
      –
      8
      Bullet 350
      0
      8
      -8
      -100.00
      9
      TB 500
      0
      0
      0
      –
      –
      Total
      2,573
      4,152
      -1,579
      -38.03
      Price Increase
      Royal Enfield has increased prices of its entire range in India. This is the second time that the company has increased prices of its BS6 model lineup, the first being in May 2020. Prices of the Royal Enfield Classic 350, Bullet 350, Himalayan, and 650 twins have been increased by Rs 1,800-2,800, depending on the variant.
      The most affordable Royal Enfield bike, the Bullet 350, now starts at Rs.1.27 lakhs going up to the RE Interceptor 650 which now ranges from Rs 2.66-2.97 lakhs and Continental GT 650 which now costs between Rs 2.82 – Rs 3.03 lakhs. All prices are ex-sh.
      Also Read –Honda India Cruiser launch on 30th Sep to rival Royal EnfieldKTM India Aug 2020 Sales and Exports More

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      RE Meteor 350 Dimensions Leak – Ground Clearance, Warranty, Accessories

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      New leaked information throws some light on dimensions, service intervals, warranty and accessories for Meteor 350
      The Royal Enfield Meteor 350 will be one of the company’s major launches in the days ahead. It will be made available in three trims – Fireball, Stellar and Supernova.

      ‘Fireball’ variant will have two colours of Yellow and Red while the Stellar variant will be seen in three options of Red Metallic, Matte Black, and Metallic Gloss Blue. The top spec Supernova version will get two dual-tone paint schemes of Brown and Blue.
      The three variants receive individual components that set them apart. The Fireball gets body graphics and decals, a single colour scheme on its fuel tank and blacked out components. The Stellar trim is seen with chrome accents on handlebars, a back rest for pillion rider and body coloured components while the top of the line Supernova gets a revised seat, machine cut alloy wheels and a windscreen.

      Across range, the Meteor 350 will receive turn by turn navigation called Tripper Navigation which is in full colour and is Bluetooth enabled.
      It will also be seen with a new age digi-analogue instrument cluster. Features will also include a USB charging port which allows riders to charge both smartphones and action cameras. The instrument cluster consists of 8 LED signs and an LCD screen showing off details of odometer, trip meter, time, service reminder, etc.

      Specs
      New RE Meteor 350 will be powered by a 350cc, single cylinder, air cooled, fuel injected engine making 20.2 hp power and 27 Nm torque. The engine could get mated to a 5 speed gearbox. Leaked info also mentions that the long stroke engine delivers high torque on low rpm while the new gearbox will be smoother and get light clutch action. The Meteor 350 will get Ceat/Ace tyres measuring 100/90-19 and 140/70-17 at the front and rear respectively.

      Youtube Channel Bullet Guru has shared new video, which brings to light dimensions of the Meteor 350 to light. It is 2140 mm long, 1140mm tall, has a seat height of 765 mm, ground clearance is at 170 mm, wheelbase is 1400 mm. It comes with 3 years warranty, service interval is 10k kms. Take a look at the detailed video below.
      [embedded content]
      The upcoming Royal Enfield Meteor 350 will get a round shaped halogen headlamp, and not a full LED unit as what was expected. It does, however, get an LED ring around the headlamp.

      The raised handlebars ensure a better riding position in an upright stance making it more comfortable for riders over longer distances. With launch likely to happen by the end of September, no pricing is announced as on date but estimates put the Meteor 350 at around Rs.1.65 lakhs.
      Specs
      Meteor 350
      Engine
      Single Cylinder
      Cooling
      Air Cooled
      Displacement
      349cc
      FI
      Yes
      Power
      20.2 bhp @ 6100 rpm
      Torque
      27 Nm @ 4000 rpm
      Drive
      Chain
      Transmission
      5 Speed
      Front Suspension
      Telescopic 41mm Forks, 130 mm Travel
      Rear Suspension
      Adjustable Twin Springs
      Front Brakes
      300 mm Single Disc
      Rear Brakes
      270 mm Single Disc
      ABS
      Dual Channel
      Front Tyre
      100/90
      Rear Tyre
      140/70
      Front Wheel
      19 inch Alloy
      Rear Wheel
      17 inch Alloy
      Fuel Tank
      15 liters
      Length
      2140mm
      Height
      1140mm
      Seat Height
      765mm
      Wheelbase
      1400mm
      Ground Clearance
      170mm
      Warranty
      3 years
      Oil
      Semi Synthetic 15W50
      Oil Change
      Every 10k kms
      Oil Dry Fill
      2.2 L
      Oil Refill
      1.7 L More