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    MG Windsor Pro Gets New Base Variant – Price Rs 17.25 L

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    New Windsor Exclusive Pro
    After launching the Windsor Essence Pro earlier this month, JSW MG Motor India continues their product offensive with the launch of a more affordable Pro variant. This will pack the same 52.9 kWh battery pack with a 449 km range but is based on the mid-spec Exclusive trim level, attracting a lower price tag.
    MG Windsor Exclusive Pro
    When MG launched Windsor Pro, it was based on the top-spec Essence trim. Introductory price was Rs 17.5 lakh (Ex-sh) for the first 8,000 bookings. These 8,000 bookings took place well within 24 hours and then MG ended the introductory price, offering MG Windsor Essence Pro for Rs 18.1 lakh (Ex-sh) or Rs 13.09 lakh (Ex-sh) + Rs 4.5 per km BaaS pricing.
    New Windsor Exclusive Pro
    Now, MG has launched Windsor Exclusive Pro at Rs 17.25 lakh (Ex-sh) or Rs 12.24 lakh (Ex-sh) + Rs 4.5 per km BaaS pricing. Exclusive Pro is based on the mid-spec Exclusive trim, which is positioned above Excite and below Essence. Deliveries for Exclusive Pro start from first week of June.
    Windsor Exclusive Pro is launched in three colours – Pearl White, Starry Black and Turquoise Green. It shares the same powertrain as Windsor Essence Pro launched earlier this month. This means Windsor Exclusive Pro will get the same 52.9 kWh battery pack as the top-spec variant that promises up to 449 km of range on a single charge.
    New Windsor Exclusive Pro
    It continues to get the new design 18-inch alloy wheels that Essence Pro also gets along with flush door handles, LED lighting and more. On the inside, MG Windsor Exclusive Pro comes with dual tone Ivory and Black theme which lends an air of sophistication. Other notable features like the 15.6-inch Grand View infotainment screen is present too.
    Statement from MG Motor
    Speaking on the launch, Rakesh Sen, Head of Sales, JSW MG Motor India, said, “The overwhelming response to the MG Windsor PRO is evident, with more than 8,000 bookings recorded within 24 hours of its launch. With the top variant now established, we are expanding accessibility of the MG Windsor by introducing the Exclusive PRO variant, offering a larger battery pack alongside premium comfort and convenience. This move is intended to bring the MG Windsor PRO closer to more customers.”
    Also read – MG Winsdor Pro first drive review More

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      MG Windsor Pro First Drive Review – Icing On The Cake

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      MG Windsor Pro First Drive ReviewWithin India’s electric car segment, there are multiple players. Some are former dominators but have lost major market share and some are on their journey to be the country’s best-selling electric car brand. JSW MG Motor India falls in the latter category and has found great success with Windsor EV, which is already India’s best-selling electric car.
      Improving on their offering further, MG has just launched Windsor EV Pro, which is a, well, a Pro version of Windsor EV. We experienced this vehicle as part of the national media drive organised by MG Motor. While it is vastly familiar, Windsor EV Pro addresses some of the shortcomings that media and buyers expressed with Windsor. After driving this vehicle across Assam and Meghalaya, here’s what we think about this new EV.
      MG Windsor Pro
      MG Windsor Pro First Drive Review
      We should start with the pricing, as they have been announced already. MG’s introductory prices have ended as the first 8,000 bookings came well within a day. MG Windsor Pro has been priced at Rs 18.1 lakh (Ex-sh) without BaaS pricing and Rs 13.09 lakh + Rs 4.5 per km with BaaS pricing with battery as a rental service.
      MG Windsor Pro
      There are three new colours with Windsor Pro – Celadon Blue, Glaze Red and Aurora Silver. Of these three, Glaze Red is likely to garner a lot of bookings as it looked quite eye-candy. Windsor Pro gets a new design for the 18-inch alloy wheels that looks like it could be lighter than what is offered with Windsor. Another change with Windsor Pro is an ADAS badge in Red highlights.
      MG Windsor Pro
      Design changes
      Where design is concerned, those are the only changes and Windsor Pro continues to smite buyers with its premium flair and roomy silhouette. It is still the same size too. The only other exterior change is that it now gets an electrically operated tailgate which ups the premium quotient providing access to its massive boot. Other than this, it is virtually identical to Windsor, which you might already be familiar with.
      MG Windsor Pro
      Even on the inside, there are no real changes other than the fact that it now gets Black and Ivory dual-tone upholstery. Even though Ivory upholstery is hard to keep clean, it is a welcome change as it makes the cabin look and feel roomier and adds a flair of sophistication too. The new Ivory shade and Windsor’s Infinity View glass roof transforms lend an airy feel.
      MG Windsor Pro
      Other features continue to be the same on the inside, which is not a bad thing. The 2,700 mm long wheelbase carves out a lot of room for all occupants and rear seats still recline up to 135 degrees for a lounge-like experience. This cabin is ergonomic and it is well thought out. It gets soft-touch plastics, a floating centre console with storage and premium touches for AC vent knobs, power window switches and many more.
      MG Windsor Pro
      The 15.6-inch free-standing infotainment screen is still slick to use and controls almost all the vehicular functions including headlights, ventilated seat controls and a lot more. Once you get used to it, the circular pod controls on steering wheel, infotainment screen and instrument cluster all feel like second nature and the learning curve is not that steep.
      MG Windsor Pro
      Added Pro Features
      Main addition in terms of technology is not V2L (Vehicle to Load) or V2V (Vehicle to Vehicle), but it is the Level-2 ADAS suite. This was one of the main feedbacks with the Windsor EV, which MG has worked on rather quickly. MG, as a brand, is known for its advances in ADAS suite in Indian car market and democratising it for the masses.
      MG Windsor Pro
      Now, Windsor Pro has autonomous features like auto emergency braking, lane keep assist, adaptive cruise control, auto high beam assist and many others. We tried them out during our time with this vehicle on the highways and city roads and they work as advertised. Lane keep assist is not for twisty hill station roads as we had in Assam and Meghalaya, but should work very reliably on regular roads with an added safety net.
      MG Windsor Pro
      A larger 52.9 kWh battery pack powers Windsor Pro, which is 39.2% larger than Windsor’s 38 kWh battery pack. With the larger battery pack, MG is claiming a 449 km range on a single charge, which is 35.64% more range than Windsor’s 331 km promised range. Higher range should act as a deterrent for range anxiety and eHUB by MG app has emerged as a key aspect in EV transitions.
      MG Windsor Pro
      Performance & Dynamics
      When we started the journey in the morning, our Windsor Pro review unit had 99% charge and it was indicating 400+ km of range on a single charge. At the end of our journey, Windsor Pro’s battery SOC was at 44% and it was still showing a 187 km range left. In our experience, we found it quite close to reality and one could expect around 400 km of real-world range with MG Windsor Pro if driven sanely.
      MG Windsor Pro
      Speaking of driving, there haven’t been any changes in the performance department. It continues to be powered by a sole 134 bhp and 200 Nm electric motor, driving front wheels only. There are multiple drive modes and Sport unlocks all the performance. 0-100 km/h spring can be done in around 10 seconds and instant acceleration is quite addictive. Regen braking is very effective as well and one can adjust regen level as per their liking.
      MG Windsor Pro
      Dynamically, Windsor Pro remains more or less the same as Windsor EV. The hilly roads we took in Assam and Meghalaya tempted us to push this vehicle harder around corners. But we realised that corner carving is not Windsor Pro’s forte and it is not designed for spirited driving either. For intended use, Windsor Pro rides and handles quite well. We just wished bump absorption was a little better as it can get slightly unsettling once the speeds go up.
      MG Windsor Pro
      Conclusion
      We just wished there were more features added with Windsor Pro, which was not the case. Primary of these is a rear washer and wiper, which continues to be a baffling omission. We didn’t feel the need for it when we drove Windsor in Gurgaon last year. We missed rear wiper a lot in Assam and Meghalaya where it rains cats and dogs. The other feature we expected was rear ventilated seats, which definitely sounds like a Pro feature to have in a market like India.
      MG Windsor Pro
      Other than these, Windsor Pro is a significant step up from Windsor and can easily emerge as a phenomenon and probably even make JSW MG Motor India, the country’s best-selling electric car manufacturer. It has a lot of things going for it and a larger battery promising higher range along with an added safety net from Level-2 ADAS suite is the icing on the cake. More

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      MG Windsor Pro Bookings Open – First 8,000 Buyers Get Intro Prices

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      MG Windsor Pro
      JSW MG Motor India is expanding their portfolio to take home the best-selling electric car manufacturer tag, which is currently in Tata Motors’ hands. Specifically, they’re expanding Windsor’s variant lineup to include a new and better-equipped Windsor Pro, which was launched recently.
      Only the first 8,000 customers will get the rather attractive introductory pricing offered with Windsor Pro. Bookings for this vehicle have commenced and buyers can reserve themselves a better-equipped version of India’s best-selling electric vehicle.
      MG Windsor Pro Bookings Open
      With the launch of Windsor Pro, JSW MG Motor India is on a mission to etch its name in India’s electric vehicle landscape. The company seems to have heard feedback from buyers and then improved upon what was already established as the country’s best-selling electric car for some time now.
      MG Windsor Pro Interiors
      Introductory price of Windsor Pro is Rs 17.49 lakh (Ex-sh) without any battery rental programs for the first 8,000 buyers. With BaaS (Battery as a Service) program, one can buy a Windsor Pro for Rs 12.49 lakh and Rs 4.5 per kilometre driven as battery rental fees. This has proved to be a game changer, differentiating MG from other EV makers operating in India.
      Windsor Pro is based on Essence Pro trim level and it gets three new colours – Celadon Blue, Glaze Red and Aurora Silver. Except for the new colours the only new change you can spot in a Windsor Pro from a standard Windsor is the new alloy wheel design and an ADAS badge on the tailgate. That is because MG Windsor Pro now comes with Level-2 ADAS suite.
      Added features
      Other notable changes with Windsor Pro are the addition of V2L (Vehicle to Load) and V2V (Vehicle to Vehicle) features, which were not on offer with standard Windsor. Then there’s the larger 52.9 kWh battery pack, with a max range increased to 449 km on a single charge. This is a welcome addition and will attract more buyers towards Windsor Pro.
      MG Windsor Pro Interiors
      The main change on the inside is that MG is offering a dual-tone Black and Ivory theme. Seat upholstery is now Ivory shade which might be hard to keep clean, but is much cooler than a Black seat. Ventilated front seats, 2,700 mm wheelbase, 135-degree reclining rear seats, electrically operated tailgate and more. More

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      MG Windsor Pro Launch Price Rs 17.5 L, Rs 12.5 L With BaaS

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      MG Windsor Pro LaunchIndia’s best-selling electric car, Windsor, has just received a better version in the form of Windsor Pro. With BaaS pricing, MG Windosr redefined electric mobility in India, making EV pricing more convenient for buyers. MG Windsor Pro comes with a better range allowed by a bigger battery and more technology.
      MG Windsor Pro Launch
      Even though MG Windsor has emerged as the country’s best-selling electric vehicle, the company is not resting with this victory. Pushing their innovation forward, JSW MG Motor India has just launched the Windsor Pro, which is a result of their persistent commitment to excellence and responding to customer feedback.
      MG Windsor Pro Launch
      MG Windsor Pro prices start from Rs 12.49 lakh (Ex-sh, introductory) with BaaS model and Rs 17.49 lakh (Ex-sh, introductory) without BaaS model, for the first 8,000 buyers. The battery rental price is pegged at Rs 4.5 per km driven after the acquiring costs. MG Windsor Pro is based on Essence Pro trim and gets three new colour options – Celadon Blue, Glaze Red and Aurora Silver. Bookings will be open from 8th May onwards.
      MG Windsor Pro Launch
      Where design is concerned, there isn’t all that much newness with MG Windsor Pro over standard Windsor. However, keen eyes will spot a new alloy wheel design with Windsor Pro. Another element that differentiates Windsor Pro from Windsor is the ADAS badge in Red shade seen on rear tailgate.
      MG Windsor Pro Interiors
      Immediately noticeable changes can be seen on the inside of MG Windsor Pro as there is a new Black and Ivory leatherette seat upholstery offered for the first time. This coupled with the massive Infinity View glass roof, should make the cabin feel a lot airy than it did before. Other elements like 135-degree reclining rear seats and the 2,700 mm long wheelbase for business-class feel are carried over.
      MG Windsor Pro Interiors
      Bump in battery pack and range
      With MG Windsor Pro, the company is offering a larger 52.9 kWh battery pack consisting of Prismatic cells. This battery allows for a significantly higher range of 449 km on a single charge, than the standard Windsor. The company maintains a 3-year unlimited vehicle warranty, 3-year complimentary RSA and 3 free labour services. Also, there is a 3-year 60% assured buyback policy as well.
      MG Windsor Pro Battery
      In addition to the bigger battery, MG Windsor Pro also gets Pro features like V2L (Vehicle to Load) and V2V (Vehicle to Vehicle). This transforms Windsor Pro into a mobile power hub to charge electronic gadgets and appliances and even other EVs. With the addition of Level-2 ADAS, Windsor Pro now gets adaptive cruise control, auto emergency braking, lane keep assist, high beam assist and more.
      Statement from JSW MG Motor India
      Speaking on the launch of MG Windsor PRO, Anurag Mehrotra, Managing Director, JSW MG Motor India, said, “MG Windsor has been instrumental in accelerating the growth of India’s 4W-EV segment, winning customers over with its compelling value proposition. Positive word-of-mouth from early buyers fuelled its rapid acceptance, extending its reach beyond metro cities into Tier II and III markets. By introducing a product that stands apart from the conventional, we have successfully connected with a new wave of buyers.
      Alongside our partners, we remain committed to redefining the Indian auto landscape by delivering relevant innovations at the right time with the right technology. The launch of the MG Windsor PRO reflects our commitment to providing expanded choices, instilling greater confidence in EVs in general, and inviting more customers to venture confidently into the future of sustainable mobility.” More

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      MG Windsor Pro Launch Date Announced – More Range, Features

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      MG Windsor Pro Launch Date Announced
      India’s best-selling electric vehicle, the MG Windsor, is set to gain more Pro-level features along with a Pro-level range that should significantly boost its appeal. MG Windsor Pro has been officially announced by the brand and it will launch in the country on 6th May, 2025. Lets take a look at all the Pro-level upgrades.
      MG Windsor Pro Launch Date
      With the launch of Windsor EV in India and associated BaaS pricing schemes, JSW MG Motor India rewrote the rule book in the country’s electric vehicle segment. Now, MG is taking the game a notch above with a new and better version of India’s best-selling electric vehicle called Windsor Pro.
      MG Windsor Pro Launch Date Announced
      The company has officially announced Windsor Pro name and has revealed a launch timeline as well. Windsor Pro will be launched on May 6th, 2025 and it will be a better version of Windsor EV on sale in India in terms of features, equipment and powertrain with a better range for more acceptance among buyers.
      MG Windsor Pro Design
      As seen in MG’s teaser video, Windsor Pro, we can see that the design of this vehicle has stayed the same. It is still slick for aerodynamic performance and it carries a premium appeal with sleek lighting elements, connected LED bars at both ends, large 18-inch alloy wheels, flush door handles, premium paint finish and more.
      MG Windsor Pro ADAS
      The first Pro update comes in the form of safety where MG is offering ADAS suite with Windsor Pro. This is likely to be comprehensive if ADAS suite with ZS EV, Hector and Gloster is anything to go by. Next update is in its battery department where we can see battery size growing in the animations in this teaser.
      MG Windsor Pro Battery
      Bigger battery, more range!
      MG has not announced an exact size for battery, but it is likely to be the same 50.3 kWh battery pack offered with ZS EV with a promised range of 460 km on a single charge. This is a big jump from current Windsor’s 38 kWh battery with a 332 km range. Pro technology with Windsor Pro will be in the form of V2L (Vehicle to Load).
      MG Windsor Pro Cabin
      The company mentions Pro Cabin where the faux wooden inserts look a lot more prominent. MG also mentions Pro style and Pro convenience and there might be some extra feature additions along with the way to make it more appealing than it already is. We should expect Windsor Pro to be priced above Windsor in the hierarchy.
      MG Windsor Pro V2L More

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      MG Windsor Pro Spied For The First Time – ADAS, Bigger Battery and More

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      MG Windsor Pro Spied For The First TimeEver since JSW MG Motor India launched the Windsor EV in the country, it has emerged as the company’s best-seller. Soon, it became India’s best-selling electric car by dethroning offerings from rival brands. Now, the company is stepping up their game in the electric car segment with a new and more high-tech version of Windsor which has been spied for the first time. Let’s take a closer look.
      MG Windsor Pro Spied
      Windsor EV is currently the electric car to beat in India. It is the country’s best-selling electric car by quite a margin. Now, MG will soon launch a new version of Windsor which will boost the appeal further and take sales to new heights. For the first time, this new and better version of Windsor EV has been spied testing with full camouflage.
      These spy shots come from Gurugram in Haryana state. Our sources mentioned that there was Pro branding on the camouflage sleeve. This suggests that MG will call it Windsor Pro, which seems to be a fitting name as it is expected to come equipped with a host of new features and creature comforts along with a larger battery with better range.
      MG Windsor EV
      Current Windsor EV is already well received by the Indian audience and one can just imagine the impact this new and better version will make when launched. This also aligns JSW MG Motor India’s vision to proactively respond to feedback and continually update its vehicles to meet customer demands.
      With MG Windsor Pro, one can expect a larger battery pack with a better range. The same 50.3 kWh battery pack as ZS EV seems to be an obvious choice. This larger battery pack has a claimed range of 460 km with ZS EV. Our experience with current Windsor EV with its 38 kWh battery has been positive and once can expect a real-world range figure, which is not far from MG’s claims.
      Bump in equipment list
      Windsor EV is already a well-equipped vehicle and is a fan favourite with its lounge-like seating, 2,700mm long wheelbase, premium touch and feel of materials, 15.6-inch Grandview Display, Infinity View glass roof, 256 colour ambient lighting, wireless charging pad, wireless Android Auto and Apple CarPlay, ventilated front seats, powered driver’s seat and up to 604L boot.
      MG Windsor EV Interiors
      Where upgrades are concerned, one can expect the addition of V2L (Vehicle To Load) feature and ADAS suite. Autonomous driver aid features like adaptive cruise control, automatic emergency braking, intelligent high beam assist and many more might be part of its package. The company is yet to reveal a timeline for the launch of MG Windsor Pro. More

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      MG Windsor EV Records 15k Production Milestone – 200 New Bookings Everyday

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      MG WindsorIndia’s electric car segment has witnessed a new champion in the form of MG Windsor EV. This is India’s first CUV which has appealed to the country’s electric car buyers. It has quickly climbed the ladder of success and has emerged as India’s best-selling electric car and has also surpassed 15k units production milestone.
      MG Winsor EV Production Milestone
      Ever since it was launched, MG Windsor EV has been a popular choice in India’s electric car segment. The customer reception has been excellent, making it the country’s best-selling electric car for the fourth consecutive month (October 2024 to January 2025), contributing to the overall growth of India’s electric car segment.
      Since it was launched late last year, MG Windsor has achieved 15,000 units production milestone. Windsor EV’s order books are ringing with 200 bookings per day, across India. If not for the production slowdown in February 2025 due to facility modifications in Halol plant, this milestone would be achieved much earlier.
      Windsor EV packs a bunch of features and innovations, backed by premium interiors and best-in-segment roominess and comfort. Windsor EV also has well–sorted underpinnings giving it good range, performance and other paraphernalia. What stood out with MG Windsor EV is a revolutionary pricing system.
      MG Windsor EV
      MG is not only offering competitive pricing with the purchase, but the company is also offering segment-first battery rental BaaS (Battery as a Service) offers, significantly reducing the high up-front costs associated with an electric car. For buyers who don’t have high mileage needs, are gravitating towards Windsor EV.
      Windsor EV gets a 38-kWh battery powering an electric motor rated at 134 hp and 200 Nm, driving the front wheels. There are four drive modes – Eco+, Eco, Normal, and Sport. MG promises a range of 331 km on a single charge. DC fast charger ensures 80% SOC in 40 minutes.
      Statement from JSW MG Motor India
      Speaking on the occasion, Biju Balendran, Deputy Managing Director, JSW MG Motor India said, “We are delighted with the response that the MG Windsor has been receiving and are grateful to our customers who have helped us cross the 15,000-unit production milestone. The CUV has been widely accepted by car buyers for its overall pricing and packaging, and for offering a luxurious business-class experience to customers.
      Windsor has become No 1 selling electric car in Oct 2024
      Smart initiatives such as BaaS, the buyback program, and a lifetime warranty, have all boosted consumer confidence in EVs. As we diversify our portfolio, we remain committed to bringing quality products to our customers at a faster rate. Consequently, we are increasing the capacity of the facility at Halol to meet the rising demand for Windsor.
      Additionally, we are undertaking certain facility modifications to ensure readiness for new products under MG Select which is due for launch in the first half of this year. Hence, we anticipate a production slowdown during the month of February, which may temporarily affect our wholesales during this period”, he added further. More

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      MG Windsor EV Beats Tata Nexon EV – Becomes No 1 Electric Car Of India

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      MG Windsor EVMG Motor sold a total of 3,116 units of the Windsor EV in October 2024, accounting for 30% of total passenger EVs sold in the same month
      MG Windsor EV, the very latest of entrants into the company lineup and into the electric vehicle segment in the country, has emerged the most victorious. This new electric vehicle was launched in September 2024. In Oct 2024, it has become the best-selling electric car in the country with 3,116 unit sales. MG Windsor has replaced Tata Nexon EV as the No 1 selling electric car in the country.
      MG Windsor EV Sales Oct 2024
      MG Motor India posted 37.92% YoY growth to a total of 7,045 units. Of these, new Windsor accounted for 3,116 units in its first month of launch. MG Motor also sells the Astor, Hector, Gloster, ZS EV and Comet EV in the country. This was the highest monthly sales registered by MG Motor India.

      Indian Olympic Medalists 2024 Felicitated with MG Windsor EVs pic.twitter.com/jYXU2cZL3p
      — RushLane (@rushlane) November 15, 2024

      What is it that has instantly made the new MG Windsor such a success in its segment? It has displaced the Tata Nexon EV, which till date was the best-selling electric car in India. The Windsor EV even overtook the Comet and ZS from its own stables. The Windsor EV saw an exceptional response right from its first day of booking windows being opened on 3rd October 2024. Within 24 hours, the Windsor had amassed 15,176 bookings making it the first passenger electric vehicle to achieve this target in the Indian market.
      MG Windsor EV Deliveries
      MG Windsor is presented in three variants of Excite, Essence, and Exclusive. Its pricing under BaaS (Battery-as-a-Service) is from Rs 9.99 lakh to Rs 11.99 lakh, with Rs 3.5 per km. As a whole, the Windsor EV comes in at a starting price of Rs 13.50 lakh (ex-showroom). MG Motor has been making record deliveries, with over 100 Windsor EVs getting delivered in a day at select dealership.
      [embedded content]
      MG Windsor is available in four exterior colour options of Starburst Black, Pearl White, Clay Beige, and Turquoise Green. It is based on the Wuling Cloud EV and shares some of its features. These include all LED lights, LED DRLs, a slim connecting light bar and also a connected light bar at the rear. It rides on 18 inch alloy wheels and shows off a massive front bumper.
      The interiors of the new MG Windsor EV also sees class leading features. These include a large 15.6 inch infotainment system with Android Auto and Apple CarPlay, an 8.8 inch digital instrument cluster and a leather wrapped steering wheel in a two spoke design. A large glass roof, 256 multi light LED ambient lighting, 9 speaker Infinity sound system, aero-lounge rear seats with 135 degree recline facility and adjustable front seats are among its interior highlights.
      Top Safety Features
      What makes the MG Windsor even more attractive to buyers in the country is its host of safety equipment. In terms of safety, it gets a 360-degree camera, surround view camera, 6 airbags, electronic parking brake, auto hold assist, tyre pressure monitoring system (TMPS) and electronic stability control.
      MG Windsor EV is presented with an IP67 rated 38 kWh lithium ion phosphate battery pack. This allows for a 332 km range and gets synced to a permanent magnet synchronous motor that offers 134 hp power and 220 Nm torque. Charging via a DC charger takes upto 55 minutes. The MG Windsor competes with the Tata Nexon EV, Curvv EV, and the Mahindra XUV400 in its segment. More

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      MG Windsor EV Deliveries Start – New TVC Launched

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      New MG Windsor EV Deliveries StartThe 38 kWh battery on MG Windsor EV promises 332 km of range and supports 45 kW DC charging enabling 10-80% SOC in 55 minutes
      With the launched of their Windsor EV, JSW MG Motor India has had a rather successful strategy to turn the tides around. Windsor EV has received excellent reception and it clocked over 15K bookings on the first day. The company has now commenced deliveries of MG Windsor to customers during the auspicious festive season.
      MG Windsor EV Deliveries Start
      The company has successfully cracked the code and introduced a whole new pricing strategy to accelerate faster adoption of EVs. Called BaaS (Battery as a Service), MG is offering battery rental schemes enabling extremely competitive Ex-sh prices. Soon, BaaS program was extended to incorporate Comet and ZS EV as well.
      New MG Windsor EV Aero Lounge Seats
      With BaaS as a potent weapon in their arsenal, JSW MG Motor India has successfully launched Windsor EV and has commenced deliveries of the same. At the same time, MG has launched “Live Business Class” campaign and released a TVC highlighting Windsor EV as the most comfortable vehicle in its segment.
      Windsor EV is a 4.3m long electric vehicle that starts at Rs 9.99 lakh (Ex-sh) with BaaS. The company is further sweetening the deal by offering one year free charging for Windsor EV buyers. Included in the package are comprehensive warranty and buyback plans that will appeal to prospective buyers.
      [embedded content]
      Without BaaS, MG Windsor EV prices are still attractive as it starts from Rs 13.5 lakh (Ex-sh). For the price, MG Windsor EV packs quite a lot of features and equipment along with offering unmatched comfort. Notable exterior features include pop-out flush door handles, 18-inch alloy wheels and all-LED lighting among others.
      On the inside, we get an expansive space with a lot of room for both front seat and rear seat occupants. There is a comprehensive package of features to cater to tech-savvy buyers and exceptional quality of materials used along with excellent fit and finish. The 38 kWh battery promises up to 332 km of range from a single charge.
      New MG Windsor EV Infinity View Roof
      New TVC
      The company has released a new TVC aligning MG Windsor EV ownership with Business Class travel where luxury and comfort is concerned. Thus associating Windsor EV with premium and elegant mobility solutions that target demographic will appreciate.
      The TVC shows a family consisting of a father, a mother and a child traveling in both a business class jet 33,000 feet above and draws similarities of that experience to the comfort and luxury offered by MG Windsor EV. Highlighting features like a panoramic glass roof, 135-degree reclinable Aero-lounge seats, ambient lighting and the 15.6-inch infotainment screen, among others. More