Mahindra Cars

Mahindra is making big, decisive moves in EV space with the goal to target both domestic as well as international marketsMahindra XUV-E8 Electric SUV – RenderMahindra born-electric SUV range is scheduled to debut on August 15. For now, Mahindra has announced that they will be revealing a total of 5 electric SUVs. All of these will be unveiled at the event that will be held in Oxfordshire, UK. These SUVs have been designed by Mahindra Advanced Design Europe (M.A.D.E), located in West Midlands, UK. M.A.D.E is headed by Pratap Bose, who was earlier with Tata Motors.Considering Mahindra’s aggressive manoeuvres in EV space, it is possible that the new born-electric SUVs could reach production stage earlier than expected. An exact timeline is not available at this point, but some clarity can be expected at the launch event. Mahindra will also be revealing some of the key features of its born-electric SUVs.Mahindra Electric SUV NamesAs per trademark filings, Mahindra has registered 8 new names. These are XUV-e1, XUV-e2, XUV-e3, XUV-e5, XUV-e6, XUV-e7, XUV-e8 and XUV-e9. The name XUV-e4 has been left out. It has not appeared in the leaked list yet. From this naming strategy, it is clear that Mahindra wants the XUV brand to be associated with their upcoming SUVs.Though Mahindra has only confirmed the debut of 5 electric SUVs on 15th Aug, that is tomorrow. As per the leaked details they have planned to launch atleast 8 electric SUVs under the XUV brand. In addition, they may also have plans to launch electric versions of Thar and Scorpio brands in the future.Mahindra Electric SUV Names Leak – XUV-e1, XUV-e2, XUV-e3Mahindra born-electric SUVs FeaturesAs revealed in the teasers, Mahindra born-electric SUVs will have speed of 80 kmph in normal mode. There will be a Sport mode as well, which is likely to allow higher speeds. For reference, popular electric cars available in India like Tata Nexon EV, MG ZS EV and Hyundai Kona have top speed of around 140-155 kmph.Mahindra XUV.e8 Electric SUV LogoSpeed is usually electronically limited in electric cars for maintaining optimal thermal levels for the battery. Various other factors can determine top speed of an EV such as type of battery cells, battery management system, outside weather conditions, etc. Top-end EVs can accommodate much higher speeds, for example, Tesla Model S Plaid that has top speed of 320 kmph.Talking about Mahindra born-electric SUVs, another key feature will be hyper charging. The capability to load miles quickly can be a significant advantage for an electric car. Details are not out yet, but Mahindra is likely to ensure that its born-electric SUVs have segment-lowest charging time. At least users should be able to achieve partial charge at a fast rate to be able to reach their destination in time.Mahindra Electric SUV Names Leak – XUV-e5, XUV-e6, XUV-e7Mahindra born-electric SUVs interiorsMahindra has provided a glimpse of what the overall experience will be like for users. These SUVs will have reclining seats that can be adjusted, as per the user’s needs. AC can be adjusted for individual users, ensuring the best fit for all passengers. Connectivity features are apparent and users will be able to access calls, messages, music and turn-by-turn navigation.A number of remote functions will also be available. Users will be able to set music preferences and adjust ambient colour to create the desired mood inside the cabin. Mahindra’s born-electric SUVs are likely to have premium features such as leather seats, large touchscreen infotainment system and wireless charging.Mahindra Electric SUV Names Leak – XUV-e8, XUV-e9Safety kit will include features like side and curtain airbags, tyre pressure monitoring system, 360° surround view monitor, blind view monitor, adaptive cruise control, driver drowsiness detection and electric smart door handles. ADAS features are likely to be offered with Mahindra’s born-electric SUVs. More

Mahindra Born Electric SUVs are expected to benefit from the recently signed component sharing agreement with the VW GroupMahindra XUV900 Electric SUV RenderMahindra’s aspirations to make its passenger vehicle brand truly global is about to receive a much needed shot in the arm soon. The SUV specialist is on the verge of world premiering a whole new family of EVs on August 15 in the UK under the Born Electric banner.As many as 5 new electric SUVs will be unveiled at a grand event in Oxfordshire, UK and one of which is likely to be called XUV900. Based on the teasers, our designer Pratyush Rout has come up with a speculative rendering of the flagship Mahindra electric SUV. Please note that the renderings in this article are not commissioned or approved by Mahindra. They are based on artist’s imagination and teasers released by Mahindra.Mahindra XUV900 Electric SUV – A new eraAs you can see, the automaker has gone for a completely fresh design identity in-line with the global trends. The overused Jeep-inspired 7-slot front grill has finally been put to rest. The C-shaped LED lighting signature at the front sets the tone for what can be described as sleek styling. That said, the overall design of the front fascia may polarize opinions.The profile is all out maximizing the XUV900’s aerodynamic efficiency. Smooth sheet metal surfaces, flush door handles, cameras instead of ORVMs, sharp side skirts and aero-optimized wheels are designed to keep the drag co-efficient as low as possible. For a car of this size, no aerodynamic gain is too small not to be pursued. For instance, the optimization of the wheels alone could earn over 5 km in range which is crucial.Mahindra XUV900 Electric SUV RenderNothing much about the interior is known as of now save for the sketches teased in a latest video. The new breed of electric Mahindras are expected to be equipped with a squarish multi-function two-spoke steering wheel, configurable colour instrument panel display, and of course, a modern infotainment system with a plethora of features. The design, trims, colours and materials used are expected to reflect international tastes rather than being India-specific.Born ElectricThe Born Electric Mahindra SUVs are designed in the UK at MADE (Mahindra Advanced Design Europe) under the leadership of the brand’s new design chief Pratap Bose. Majority of the development is being handled by Mahindra North American Technical Center.Mahindra recently entered into an agreement with the Volkswagen Group to share the critical components German giant’s successful MEB electric platform which underpins the likes of VW ID4 and Audi Q4 e-tron. The partnership will not only allow Mahindra to arrive at the global EV scene with a competitive package but will also help reduce development costs and lead time.[embedded content][embedded content]We expect the five SUVs to debut in their concept avatars on August 15. Market-ready versions are likely to arrive two years down the line. With the new products, the company will have an increased focus on markets like Europe and North America. More

Mahindra Born Electric range of SUVs will be sold both here and abroad – Global debut on 15th Aug 2022New Mahindra Electric SUVs Teased – OfficialMahindra has been teasing us with their Born Electric range of SUVs time and time again. Last known teaser is of what we believe is the company’s upcoming XUV900 Electric coupe SUV. It demonstrates how the product will be a departure from what they have been doing with EVs till now.Till now, Mahindra has introduced drab-looking EVs that didn’t play with customers’ heart strings. If you’re wondering why, you can take a look at e2O, e2O Plus and eVerito. But from there Mahindra, as a conglomerate, has gone on to develop the 1900 bhp electric supercar, Battista under their subsidiary Pirinfarina. Mahindra went from 0 to 100, real quick (both figuratively and literally). Born Electric SUVs, as the name suggests, are designed as electric vehicles from the ground up.Mahindra Born Electric SUVsUntil now, the teaser shared by Mahindra showed that they were going to introduce 3 electric SUVs under Born Electric range. But the latest teaser, shared by Mahindra today, confirms there are going to be 5 electric SUVs. All will be making their global debut on the same date – 15th Aug 2022.These 5 electric SUVs are among the 7, that Mahindra has planned for their Born Electric series. All these vehicles are expected to be designed at Mahindra Advanced Design Europe (MADE) headed by Pratap Bose. One of them could be the upcoming XUV900 Electric SUV coupe that is expected to be the sportiest of the bunch. This can be the unveiling of upcoming XUV900 coupe concept or XUV400 Electric that tackles Nexon EV Max.[embedded content][embedded content]We can’t say anything for sure now. But going with Mahindra’s way of things, we can expect more teasers regarding the upcoming launch. Earlier teaser showed that all Born Electric SUVs get ‘C’ shaped LED DRLs in the front, that give them a distinct look. From the rear, they get LED light bars across the width of the SUVs that look attractive. The latest teaser reveals their body style from the side.Mahindra’s New EV subsidiary companyMahindra made their electric vehicles like e2O and e2O Plus under the subsidiary Mahindra Electric. But Mahindra has created a new EV subsidiary company so that they can have undivided attention on both their ICE vehicles and EV portfolio. For starters, this new company will make 4 new EVs for global markets.The Indian conglomerate has received Rs. 1925 crore investment from British International Investment (BII). This new company will strictly focus on four-wheeled passenger EVs. All these developments hint toward Mahindra wanting to lead the Indian four-wheeled passenger EV segment. This segment is currently dominated by Tata Motors with their Tigor EV, Nexon EV and Nexon EV Max.Tata Motors currently has over 83% of four-wheeled EV passenger market with MG trailing behind. We have seen Mahindra XUV400 Electric under testing and is expected to launch in September 2022. Even though EV tech is still young in India, electric four-wheeler is more than 2000 units a month segment as seen in our EV sales chart. For manufacturers foraying into the EV space, it is a good opportunity that is expected to increase rapidly. More

Mahindra has announced the formation of a new EV subsidiary that will focus on marketing world class electric SUVsMahindra XUV400 Electric SUV Render By GenX DesignsMahindra can be considered as the first major OEM in India to enter the electric car segment. After taking over Reva, they formed Mahindra Electric and introduced cars like e2O and e2O Plus. These were also launched in international markets. But sales failed to meet expectations. And soon these were discontinued.Fast forward to 2022, Tata Motors has become the leading electric car maker in India. Their Nexon EV is a huge hit. Mahindra is nowhere to be seen in the passenger electric car segment. But that is soon going to change.New Mahindra EV CompanyMahindra has announced the formation of a new EV subsidiary. This new Mahindra EV company will launch electric 4 wheel vehicles for the global market. Mahindra has already received Rs 1,925 crore investment for the same from British International Investment (BII).BII (formerly known as CDC Group), the UK’s Development Finance Institution and impact investor and Mahindra & Mahindra (M&M) have executed a binding agreement to invest up to Rs. 1,925 crores each into a wholly owned subsidiary of M&M that will be newly incorporated (“EV Co.”). BII will invest up to Rs 1,925 crores in the form of compulsory convertible instruments at a valuation of up to Rs. 70,070 crores, resulting in 2.75% to 4.76% ownership for BII in the EV Co. The EV Co. will focus on four-wheel (4W) passenger electric vehicles.Despite trailing @TataMotors in the EV race, Interestingly, @MahindraRise has raised $250 million in its EV subsidiary at the same valuation of $9.1 billion as the maker of Nexon and Harrier. @tpg invested $1 billion 11-15% in @TataMotors at a valuation of $9.1 bn https://t.co/0kMX7bBkOF— Ketan Thakkar (@ketanthakkarET) July 7, 2022The total capital infusion for the EV Co. is envisaged to be approximately Rs. 8,000 crores / USD 1 billion between FY 24 and FY 27 for the planned product portfolio. M&M and BII will work jointly to bring other like-minded investors in the EV Co. to match the funding requirement in a phased manner.BII’s investment is designed to significantly accelerate the availability and adoption of electric vehicles in India and other markets served by M&M. According to a recent survey by Roland Berger, a leading global automotive consulting company, Indian consumers are twice as likely as their counterparts in the UK and the US to consider the purchase of an EV. The investment alongside M&M in the new EV company supports BII’s undertaking that at least 30% of its total investments will be in climate finance.The EV Co. will significantly leverage the broader manufacturing capabilities, product development, design organizations along with the ecosystem of suppliers, dealers, and financiers of M&M. The funds will be utilized primarily to create and market a world-class electric SUV portfolio with advanced technologies.Mahindra XUV400 Debut In Sep 20222023 Mahindra XUV400 Electric spiedMr. Rajesh Jejurikar, Executive Director – Auto & Farm Sectors, Mahindra & Mahindra, commented: “Mahindra has very exciting plans to be a leader in the electric SUV space. We would share our vision that includes our comprehensive product, technology, and platform strategy at the UK event on 15 August 2022, followed by a reveal of the electric XUV 400 in September 2022. We would expect between 20% to 30% of Mahindra SUVs being electric by 2027”.Mahindra XUV400 electric is based on the XUV300 currently on sale in India. It is derived from SsangYong Tivoli. Once launched, it will take on the Tata Nexon EV – which is the best selling electric car in India today. Claimed range is expected to be in the 300 kms region.Mahindra Born Electric SUVs Debut On 15th AugAt an event in the UK on 15th August 2022, Mahindra will reveal their all new Born Electric SUVs concept. Teasers of the same have already been floated on the internet. Going by recent teasers, it is apparent that all three electric SUVs will share quite a few styling highlights among each other. All three battery-powered SUVs will be based on a common design language which will include exterior highlights like C-shaped LED headlights and taillights, etc.Mahindra Born Electric SUVs – TeaserPreviously, Mahindra even teased interiors of the cabin of an electric SUV. The teaser did not mention which specific model it belongs to which suggests that Mahindra could adopt a common design language for all three SUVs. It showcased a new wraparound design of the dashboard with a dual-tone theme of black and red. Red section of the dashboard extends from the centre console to the driver’s side door trim.Like XUV700, it gets a twin-screen layout comprising an infotainment display and digital instrument cluster. Another interesting highlight is a hexagonal, two-spoke steering wheel and a massive panoramic sunroof. Cabin is further illuminated by blue ambient lighting. Overall, Mahindra has settled for a minimalist design for its cabin which looks clean. More

XUV900 will likely be the new flagship of Mahindra – It will be manufactured in India, but will be pitted as a global SUVMahindra XUV900 Electric SUV – New TeaserMahindra has been teasing us with their ‘Born Electric’ range of concept SUVs for some time now. The Indian automaker aims to electrify its vehicle portfolio and while doing so, aims to take its EVs to the world too.Mahindra was the first mainstream Indian automotive manufacturer to venture into EV space. They bought electric car manufacturing company Reva and introduced a few uninspiring vehicles. But Indian EV space was still very young and not very mature, and Mahindra failed big time. But Mahindra has completely revamped its EV aspirations. With Mahindra’s acquisition of Italian design firm Pininfarina, they have successfully managed to create one of the fastest EVs in the world, Battista.Pininfarina Battista is a 1900 bhp electric hypercar capable of accelerating from 0 to 100 kph under 2 seconds putting cars like Bugatti’s to shame. With the newfound expertise in EVs, Mahindra has set a roadmap for its EV portfolio in India and the world. They are set to launch 7 e-vehicles under the Born electric range of SUVs. This will further plaster Mahindra’s image as an SUV maker rather than a carmaker.Mahindra XUV900 Coupe electric SUVPratap Bose, Chief Design Officer at Mahindra took to social media to tease us about the upcoming electric SUV that will be a part of Born Electric SUV range. Designed at Mahindra Advanced Design Europe (MADE), the upcoming SUV will not only be Born Electric, it will also be a global SUV.[embedded content][embedded content]The teaser goes on to show how Mahindra has been incorporating their learnings at Formula E, on their new SUV. Looking at the video released by the company in the past, we can see the fighter jet cockpit-like interior with giant screens behind a futuristic steering wheel.The SUV also gets a new design language which will be a complete departure from some of the polarising designs Mahindra has today. The Indian manufacturer has given the upcoming SUV aerodynamic wheels that will reduce air resistance. With decreasing air drag, we can see an increase in the range of this EV. It will likely have one of the lowest drag coefficients of any cars manufactured in India.Mahindra claims that they are creating an all-original design philosophy with this upcoming electric SUV. They also claim that it will be just as exhilarating on the road as it is on the race track.Launch & CompetitionWhen Mahindra says that they’re putting ‘Sport’ back in electric SUVs, we can’t help but think about the rumoured XUV900 Coupe. Mahindra is all set to unveil their new electric SUV range on 15th Aug, in the UK. Launch will be in a few years. We expect to see the production version of this sporty electric SUV in 2023 or 2024. Mahindra is also set to reveal the electric version of XUV300 in Indian market soon. More