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    150cc to 200cc Motorcycle Sales Jan 2024 – Pulsar, Apache, MT15, R15, Unicorn, Xpulse

    New Yamaha R15. Image – Technical SHTBajaj Pulsar outsold the TVS Apache and Honda Unicorn in January 2024 by a hefty margin to command a 32 percent market shareFollowing our earlier reports on top 10 motorcycle sales and motorcycle sales in the 300-500cc segment we now detail sales of motorcycles that fall within the 150-200cc segments. It is this segment that consistently outperforms the larger segments with buyers seeking a combination of both performance and fuel efficiency. Overall sales of motorcycles in the 150-200cc segment grew by 31.03 percent to 1,60,337 units in January 2024, up from 1,22,369 units sold in January 2023 relating to a 37,968 unit volume growth. Most models in this segment have seen increased demand with the Bajaj Pulsar leading the list.150cc To 200cc Motorcycle Sales January 2024Bajaj Pulsar range topped the list with 51,406 units sold in January 2024, up 49.84 percent from 34,307 units sold in January 2023 to command a 32.06 percent market share. At No. 2 was the TVS Apache with 31,222 units sold in the past month, up 8.37 percent over 28,811 units sold in January 2023. Currently commanding a 19.47 percent share on this list, Apache sales could get a boost once the rumoured fully faired version of the same is launched.150cc to 200cc Motorcycle Sales Jan 2024Recording a YoY de-growth is the Honda Unicorn, sales of which dipped 15.95 percent to 18,506 units in January 2024. This was against 22,019 units sold in January 2023. The list also included two bikes from Yamaha with the MT15 showing off a 73.08 percent YoY growth to 15,124 units while Yamaha FZ sales improved by 14.48 percent to 14,678 units in January 2024.These were the 5 bikes in this segment to post sales above the 10,000 unit mark. There was also a third bike from Yamaha stables with the R15 posting sales of 9,676 units last month relating to a 22.09 percent YoY growth.150cc to 200cc Motorcycle Sales Jan 2024150cc To 200cc Motorcycles with Sub-10,000 Units SalesHonda SP160, launched in India late last year, saw sales to the extent of 4,719 units with a 2.94 percent share. KTM 200 range also saw increased sales by 62.89 percent YoY to 3,450 units in January 2024, up 1,332 units over 2,118 units sold in January 2023.It was followed by the Hero Xtreme 160R/200 with 3,389 units sold last month, a 242.67 percent YoY growth over 989 units sold in January 2023. Hero Xpulse sales dipped 4.74 percent to 2,312 units last month from 2,427 units sold in January 2023. The Xpulse may not have many buyers in domestic markets but has featured high on the company’s export list.Honda Hornet 2.0 sales improved by 879.81 percent YoY to 2,087 units in January 2024, up from just 213 units sold in January 2023. These increased sales could be on account of the 2023 Hornet 2.0 which was launched in August last year with several first in segment features.The list also included Suzuki Gixxer (1,320 units), Bajaj Avenger (1,290 units) and Honda CB200X of which 1,054 units were sold last month relating to a 35033.33 percent YoY growth over just 3 units sold in January 2023. There was the Kawasaki W175 (104 units) that concluded this list with a 56.85 percent YoY de-growth from 241 units sold in January 2023. More

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    125cc Motorcycle Sales Jan 2024 – Shine, Pulsar, Raider, Splendor, Glamour

    TVS RaiderTVS Raider has registered its highest ever sales in Jan 2024 – Recording over 43k units sold, making it the best-selling TVS motorcycleEven though most of the action among Indian budget commuter motorcycles is in 100cc space, the demand for 125cc motorcycles is on the rise. For manufacturers like Bajaj, 125cc segment brings the highest sales too. In this article, we will compare how 125cc portfolios performed in the month January 2024.125cc Motorcycle Sales January 2024Honda Motorcycles and Scooters India has a very successful sub-brand in the form of Shine range. Honda’s Shine range consists of recently launched 100cc variant along with the brand’s best-selling motorcycle, Shine 125. Together, Honda sold 1,45,252 Shine motorcycles. Out of which, Shine 125 accounted for 1,22,829 units. Price for 125cc Shine varies between Rs. 80K and Rs. 84K (ex-sh).125cc Motorcycle Sales January 2024 – MoMShine 125 tops the 125cc motorcycle sales January 2024 charts. When compared to 99,878 units sold in January 2023 and 78,016 units sold in December 2023, Honda Shine 125 saw a 22.98% YoY growth and a 57.44% MoM growth respectively. Volume growth stood at 22,951 units YoY and 44,823 units MoM and accounts for a 45.87% share of this 125cc segment.At 2nd place, we have Bajaj Auto with 71,990 units of its best-selling Pulsar range. Even among the Puslar range, 125cc Pulsars are the greatest volume generators for Bajaj. These constitute Pulsar NS125 and Pulsar 125. There is Pulsar P125 in the testing as well. Bajaj Pulsars account for 26.89% of this 125cc sub-segment. Price for 125cc Pulsar varies between Rs. 80K and Rs. 90K (ex-sh).125cc Motorcycle Sales January 2024 – YoY125cc Pulsars saw a 45.36% YoY growth as opposed to 22,563 units from last year and a 17.43% MoM growth when compared to 61,302 units from a month before. Volume growth stood at 22,463 units YoY and 10,688 units MoM. In third place, we have the TVS Raider 125 with 43,331 units. This is TVS’ best-selling 2W vehicle after Jupiter and XL and best-selling motorcycle, ahead of Apache.125cc Motorcycle Sales January 2024 – MoMHero occupies 4th and 5th placeWith 43,331 units, TVS Raider 125 saw 59.11% YoY growth and 9.86% MoM growth with volume growth of 16,098 units YoY and 3,888 units MoM. Raider 125 held 19.91% share of this segment. Price for Raider varies between Rs. 95K and Rs. 1.02 lakh (ex-sh). At 4th and 5th place, we have Hero MotoCorp’s Glamour 125 and Splendor 125 motorcycles and their variants.Where Glamour 125 accounted for 15,494 units with 58.65% YoY growth and 36.13% MoM growth, Splendor 125 was not fortunate enough as it had a 13.04% de-growth YoY. However, Splendor 125 registered a healthy 76.22% MoM growth. Hero MotoCorp accounted for around 10.97% share of this 125cc segment. Glamour 125 and Splendor 125 contributed for 5.79% and 5.18% respectively. Price for Hero’s 125cc bikes varies between Rs. 80K and Rs. 89K (ex-sh).Lastly, we have KTM’s 125 lineup consisting of 125 Duke and RC 125. Together, KTM sold 230 units of its premium and tech-laden 125cc motorcycles with 88.52% YoY growth and 187.5% MoM growth. In total, there were 2,67,751 125cc bikes sold in India last month. This was a 32.23% YoY growth and 35.16% MoM growth with a volume growth of 65,267 units YoY and 69,653 units MoM. More

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    2024 Royal Enfield Scram 450 Spied – Alloys, Telescopic Forks, Wide Rear Tyre

    2024 Royal Enfield Scram 450 Spied. Credit – RagasUpon launch, Royal Enfield Scram 450 will take on rivals such as Triumph Speed 400, Hero Mavrick 440 and KTM 390 DukeAfter dominating the 350cc and 650cc segments, Royal Enfield is looking to achieve similar results in 450cc space. Beyond Himalayan 450 ADV, enthusiasts can look forward to various other models based on the new 450cc platform. Possibilities include Hunter 450, Scram 450, etc. A roadster version is also likely, as revealed in the latest spy shots. Hat tip to automotive enthusiast Ragas for sharing these exclusive spy shots of RE Scram 450.Royal Enfield Scram 450 – Key featuresIt is likely that the roadster version will be one of the most affordable bikes in Royal Enfield’s 450cc portfolio. This is evident with the changes in the equipment list. As compared to Himalayan 450 that has 43 mm USD forks, the roadster version is equipped with standard telescopic forks at front. However, it is possible that USD forks could be offered as an optional feature.2024 Royal Enfield Scram 450 SpiedTo reduce costs, Royal Enfield Scram 450 will share a number of components from Himalayan 450. It includes an all-LED lighting setup, the monoshock suspension at rear and 320 mm front / 270 mm rear disk brakes. Dual-channel ABS will be offered as standard. However, switchable ABS feature available with Himalayan 450 may not be offered as standard with the roadster version. This will further help reduce cost.One can notice a distinct profile for Scram 450, with features such as round headlamps, curvy fuel tank, offset filler cap, alloy wheels, fork gaiters, a single-piece seat and short tail section. The circular 4-inch TFT display appears to be the same as that of the new Himalayan. It remains to be seen if the full functionality including Bluetooth, phone connectivity, Google-powered turn by turn navigation and media controls are offered with Scram 450.2024 Royal Enfield Scram 450 SpiedRoyal Enfield Scram 450 specs, performanceThe upswept exhaust appears to be the same as that of Himalayan 450. The bike has 17-inch alloys at both ends, shod with road-biased tyres. The rear wheel’s wide tyre should allow a good grip for some high-speed fun. The bike has a comfortable, upright riding stance. Seat height is expected to be less than 800 mm, which will help improve overall control and handling.2024 Royal Enfield Scram 450 SpiedFrom the spy shots, it appears that the engine is being used as a stressed member. Powering the bike will be the same 452cc, liquid cooled, single cylinder, DOHC, 4-valves engine. It churns out 40.02 PS of max power and 40 Nm of peak torque. The engine is mated to a 6-speed gearbox and comes with slip and assist clutch. It is possible that Royal Enfield may introduce some tweaks to the gear ratios in line with the bike’s roadster profile.Royal Enfield Scram 450 priceAssuming that the base variant won’t have features like USD forks and switchable ABS, the bike could be launched at an affordable price point of around Rs 2.30 lakh to Rs 2.40 lakh. Initial offer price could be even lower. In comparison, Triumph Speed 400 is available at a starting price of Rs 2.33 lakh. Hero Mavrick starts at Rs 1.99 lakh, whereas KTM 390 Duke is priced at around Rs 3.10 lakh.2024 Royal Enfield Scram 450 Spied More

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    2024 Pulsar NS160 Detailed In First Look Walkaround – Prices Out

    2024 Pulsar NS200 and Pulsar NS160Bajaj Pulsar NS200 and NS160 continue with similar chassis and componentry as seen on their earlier counterparts but will receive improved instrumentationAs initial examples of the new Bajaj Pulsar NS200 and NS160 start moving into dealership showrooms, several factors come to the fore. The company had also teased these two bikes on social media earlier this month drawing our attention to features updates. Updated Pulsar NS160 starts from Rs. 1.46 lakh and Pulsar NS200 starts from Rs. 1.55 lakh (both ex-sh).2024 Pulsar NS200 And NS160 PricesAfter Bajaj Auto Limited launched Pulsar N150 and N160 with updated instrumentation, the company has now turned their attention to updating the Bajaj Pulsar NS200 and NS160. As per new pricing, Pulsar NS160 is now Rs. 9,000 dearer and Pulsar NS200 is now Rs. 8,000 dearer. It may be seen from monthly sales charts, that the Pulsar range has been a resounding success story for Bajaj Auto Limited ever since it was launched.2024 Pulsar NS200 and Pulsar NS160 InstrumentationThe Pulsar NS200 was launched in 2012 while NS 160 marked its entry into the segment in 2017 and now comes in a new avatar for 2024 model year. There is a new fascia with revised LED DRLs in the shape of a lightning bolt. Along with that, there are LED turn indicators too.But the star of the show has to be the new fully digital instrument LCD cluster that features Bluetooth connectivity, notification alerts and call alerts. Unlike recently updated Pulsar N150 and Pulsar N160, Pulsar NS160 and Pulsar NS200 get turn-by-turn navigation too. There is an added Type-A USB charger along with a slightly revised tail tidy.[embedded content]Changes with MY2024 Pulsar NSBajaj Auto has introduced several upgrades on the new gen Pulsar NS200 and NS160 as indicated by units reaching the dealerships. Pulsar NS200 and the NS160 also get USD telescopic front forks and safety is also augmented as the company has introduced dual channel Anti-Lock Braking System (ABS).Notable attributes continue to include split-style seats, a muscular fuel tank, a perimeter frame, pillion grab handles, clip-on handlebars, body coloured cowl and an engine cowl. There is an improved switchgear with added buttons to control the new instrument screen.Pulsar NS200 will continue to draw power via a 199.5 cc single-cylinder engine offering 24.13 hp at 9,750 rpm and 18.74 Nm torque at 8,000 rpm mated to a 6-speed transmission. Bajaj Pulsar NS160 will also be powered by the same 160.3 cc single-cylinder engine capable of 17.2 hp power at 9,000 rpm and 14.6 Nm torque at 7,250 rpm mated to a 5-speed transmission.Bajaj Pulsar NS200 will rival the TVS Apache RTR 200 4V along with the Honda Hornet 2.0 and KTM 200 Duke. Pulsar NS160 will rival the likes of TVS Apache RTR 160 4V, Honda SP160, Suzuki Gixxer and Hero Xtreme 160R 4V. More

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    Bajaj Sales Breakup Jan 2024 – Pulsar, Platina, Boxer, Chetak, Dominar, CT

    New Pulsar NS200. Image – Rash GearBajaj Auto has recorded a YoY sales growth both in domestic and global markets, starting off the New Year on a positive noteBajaj Auto has sold a total (domestic + exports) of 2,86,106 units in January 2024, up from 2,31,028 units sold in January 2023. It was the Pulsar range that showed strong demand in domestic markets while in exports, it was the Boxer that commanded the most attention.Bajaj Auto Domestic Sales January 2024In domestic markets, the company has sold a total of 1,84,216 units in January 2024 which resulted in a YoY growth of 33.36 percent over 1,38,139 units in January 2023. This was a volume growth of 46,077 units. It was also a significant MoM growth from 1,51,085 units sold in December 2023.Bajaj two wheeler sales Jan 2024 – DomesticIt was the Pulsar range that commanded the sales list with 1,28,883 units sold last month, up 52.92 percent over 84,279 units sold in January 2023. The Pulsar range commands a near 70 percent share in domestic markets with its 125cc receiving the most attention.Pulsar 125cc sales grew to 71,990 units last month, up 45.36 percent from 49,527 units sold in January 2023. Bajaj Auto also sold 30,565 units of the Pulsar 150cc, up 81.11 percent YoY over 16,970 units sold in January 2023. There were also 20,841 units of Pulsar 200cc and 5,487 units of Pulsar 250cc sold in January 2024. Each of which have shown YoY growth.Bajaj 2W Sales Jan 2024 – DomesticPlatina sales dipped 21.16 percent YoY to 33,013 units in January 2024 as against 41,873 units sold in January 2023 while at No. 3 it was the Chetak electric scooter of which the company sold 14,144 units in the past month. This was a YoY growth of 303.19 percent over 3,508 units sold in January 2023. The domestic sales list also included Bajaj CT with 5,607 units sold last month relating to a 7.81 percent YoY growth while sales of the Avenger (1,628 units) and Dominar (941 units) saw a YoY decline by 21.58 percent and 21.71 percent respectively.Bajaj 2W Exports Jan 2024Bajaj Boxer Scores High on Export ListWith total exports of 1,01,890 units in January 2024, the company has reported a 9.96 percent YoY growth over 92,889 units shipped in January 2023. It was however a MoM de-growth from 1,08,062 units exported in December 2023.A popular model in international markets, but absent from the company’s Indian portfolio, is the Bajaj Boxer. The Boxer, which has carved a niche for itself globally, commands a 52.89 percent share on this list with exports at 53,888 units in January 2024. This was a 5.17 percent YoY decline from 48,076 units shipped in January 2023. Most demand was for the Boxer 110cc of which 40,614 units were sold last month. Boxer 150cc also gained traction globally along with the Boxer 125 both of which have recorded YoY sales growth.Bajaj Pulsar exports grew by 54.04 percent YoY to 23,475 units in January 2024, up from 15,240 units sold in January 2023 relating to an 8,235 unit volume growth. Demand was highest for the Pulsar 200cc with 12,774 units shipped last month along with 5,106 units of Pulsar 125cc, 3,036 units of Pulsar 250cc and 2,559 units of Pulsar 125cc, each of which have reported YoY growth.Bajaj CT exports dipped 2.22 percent to 16,896 units in January 2024 while Dominar (3,690 units) and Platina (2,217 units) have reported triple digit growth at 165.09 percent and 332.16 percent respectively. Discover sales dipped 8.88 percent YoY to 1,232 units while there was a 70.83 percent YoY growth for the Bajaj Avenger to 492 units exported last month from just 288 units shipped in January 2023. More

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    TVS HLX Records 35 Lakh Buyers Worldwide – Huge Milestone

    TVS HLX 150 F launchedThe new TVS HLX 150 F gets added safety features along with niceties and exciting new design with a dash of new coloursIndian 2W and 3W manufacturer, TVS Motor, has been busy lately, celebrating a major milestone owing to a global phenomenon, which is HLX motorcycle range. TVS HLX range saw 3.5 million takers globally and gave a major milestone to the company where international business is concerned.TVS HLX Range Saw 3.5 Million Takers WorldwideHLX is a global commuter motorcycle lineup launched a decade ago and sold in markets across Africa, Latin America and Asia. More precisely, TVS currently sells HLX range of commuter motorcycles in as many as 50 different countries, expanding its global presence.The Indian 2W and 3W manufacturing stalwart has been active in as many as 80 different countries worldwide. Speaking of demographics, TVS sells in demographics like Europe, Asia, Africa and Latin America. The company is renowned for its quality, innovation, manufacturing and engineering prowess.Close to 25% of company’s total sales are from international business (exports), which speaks of TVS’ global presence, volumes and R&D capability. TVS has an active partnership with iconic German motorcycle manufacturer, BMW Motorrad, for the production of a range of 310cc motorcycles.TVS HLX 150 F launchedNew HLX 150F LaunchedTo commemorate 3.5 million HLX customers, TVS has launched a new motorcycle in HLX lineup too. The company is expressing gratitude by launching HLX 150F with an EcoThrust engine. Globally, the HLX lineup primarily consists of HLX 125, HLX Plus, HLX Gold 125, HLX 150, HLX 150 X and HLX Gold 150.HLX 150 F is a great addition to HLX lineup and incorporates an efficient 147.49cc engine developing 12 bhp of peak power and 12.3 Nm of peak torque, mated to a 5-speed gearbox, manual kick starter and an electric self-starter. Additionally, HLX 150 F boasts added safety features, superior suspension, exciting colours and new graphics. Highlight features of the newly launched HLX 150 F are trapezoidal LED headlights, a better pillion grab handle, a rear luggage rack or load carrier, tubeless tyres with alloy wheels, front disc brakes and a semi-digital instrument cluster.TVS Management SpeakRahul Nayak, Vice President, International Business, TVS Motor Company, said, “TVS HLX has become an article of faith, an everyday companion of 3.5 million customers. We launched it in 2013 and within six years, it had a million customers. In the next four years, including the tough period of the pandemic, it more than doubled its customer base.We couldn’t have been happier. We express our deepest gratitude to our customers, our business partners, employees and all the stakeholders for their confidence in TVSM’s engineering, its quality and service standards. We’re celebrating the milestone by launching the TVS HLX 150F – a product that has been shaped by some very specific insights provided by our customers.” More

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    Hero Sales Breakup Jan 2024 – Splendor, Deluxe, Passion, Glamour, Destini, Karizma

    New SplendorHero MotoCorp continued to post strong numbers both in domestic and global markets in January 2024 with most models showing off higher YoY salesHero MotoCorp has reported a total growth of 17 percent in terms of sales (domestic + exports) in January 2024. Total sales stood at 4,30,192 units in the past month, up from 3,56,679 units sold in January 2023.Hero MotoCorp Domestic Sales January 2024Hero MotoCorp has seen its sales grow by 19.49 percent in domestic markets to 4,17,534 units in January 2024 from 3,49,426 units sold in January 2023. It was also a MoM growth from 3,75,625 units sold in December 2023. Exports on the other hand saw an even higher percent growth of 74.52 percent to 12,658 units in January 2024. This was over just 7,253 units shipped in January 2023. MoM exports suffered a setback from 16,110 units shipped in December 2023.Hero Sales Breakup Jan 2024Taking into account domestic sales, Hero sold a total of 4,17,534 units in January 2024, up 19.49 percent over 3,49,426 units sold in January 2023. The best-selling model both in the company lineup and in the country was the Hero Splendor which featured at No. 1 on the list of top 10 two wheelers in January 2024 with 2,55,082 units sold. It was a YoY growth of 2.58 percent over 2,61,833 units sold in January 2023 to command a 61.09 percent share on the company’s domestic list.Sales of the HF Deluxe too improved by 64.56 percent YoY to 78,767 units in January 2024 from 47,840 units sold in January 2023 while sales of the Passion improved remarkably by 734.27 percent from just 3,601 units sold in January 2023. Hero Glamour too saw increased sales last month to 15,494 units, up 58.65 percent from 9,766 units sold in January 2023 while Destini 125 sales were up 31.74 percent to 14,458 units, as against 10,975 units sold in January 2023.Hero Sales Breakup Jan 2024 vs Jan 2023 – YoY performanceDestini scooter also found mention at No. 9 on the top 10 scooter list of January 2024 beating the Bajaj Chetak by a few units. YoY sales growth was also reported for the Hero Pleasure by 45.51 percent to 10,701 units in January 2024. Xoom 110 also saw sales growth to 3,527 units in the past month while the company gears up to launch the Xoom 160 in March 2024. It will take on the Yamaha Aerox 155 and the Aprilia SXR160. The new Xoom 160 is Hero’s first scooter to receive a liquid-cooled engine.Hero Xtreme 160/200 sales were up 242.67 percent to 3,389 units in January 2024 from 989 units sold in January 2023 while sales of the Xpulse 200 dipped YoY by 4.74 percent to 2,312 units in the past month. Outstanding growth was seen for the Hero Vida to 2,120 units sold last month from 450 units sold in January 2023 while there were also 1,266 units of Karizma 210 sold last month along with 376 units of the Maestro.Hero Sales Breakup Jan 2024 vs Dec 2023 – MoM performanceHero Exports Post 74.52% Growth in January 2024With 12,658 units shipped last month, the company has recorded a 74.52 percent YoY growth in exports over 7,253 units sold in January 2023. It was the HF Deluxe that saw most global demand rising by a near 90 percent to 4,638 units in January 2024 from 2,448 units sold in January 2023. The HF Deluxe currently commands a 36.64 percent share on this export list.Hunk exports were up by 116.13 percent to 3,551 units last month, however Splendor exports slipped by 13.64 percent to 1,672 units from 1,936 units exported in January 2023. Hero Glamour sales went up by 140.18 percent to 1,614 units while Xpulse 200 also saw higher demand by 55.72 percent to 735 units in January 2024. The export list for January 2024 also had the Maestro (260 units), Pleasure (96 units), Passion (90 units) and Karizma (2 units).Recent Launch – There is the new Hero Mavrick 440 that has been recently added to the company portfolio jointly developed by Hero and Harley. It is positioned in the premium segment and priced between Rs 2 lakh and Rs. 2.24 lakh (ex-showroom). It will take on much competition in its segment from the likes of Triumph Speed 400, Honda CB300R, Bajaj Dominar 400, KTM 390 Duke, Apache RTR 310, BMW G 310 R as well as the Harley-Davidson X440. More

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    Yamaha MotoGP Bike Now Has ‘Call Of The Blue India’ Sticker – Yamaha India Official Sponsor

    Yamaha India Sponsored MotoGP Team R1 M Race BikeYamaha India Strengthens Motorsports Presence as Official Sponsor of Monster Energy Yamaha MotoGP TeamRenowned Japanese motorcycle manufacturer, Yamaha, known for its active involvement in motorsports, operates in India under its subsidiary, India Yamaha Motor Pvt Ltd (IYM). In an exciting announcement today, Yamaha India revealed its official sponsorship of the Monster Energy Yamaha MotoGP Team for the 2024 season.Yamaha India’s Noteworthy Partnership with MotoGPThis sponsorship follows the resounding success of the inaugural Indian GP in 2023 and signifies Yamaha India’s heightened engagement with the prestigious MotoGP, particularly during the upcoming 2024 season. To proudly showcase this collaboration, the Yamaha R1M race motorcycles ridden by Fabio Quartararo and Alex Rins will feature the iconic “The Call Of The Blue” slogan on the front cowl throughout the entire 2024 MotoGP season.Yamaha India Sponsored MotoGP Team – Call Of The Blue SloganIn India, enthusiasts can experience the spirit of this partnership through Yamaha’s Monster Energy MotoGP Edition offerings. “The Call Of The Blue” logo, integral to India Yamaha Motor’s enduring brand campaign, becomes a prominent feature on the Monster Energy Yamaha MotoGP motorcycles. This development is a source of excitement for Yamaha Motor enthusiasts across the Asian subcontinent.Fortifying Motorsports Culture in IndiaThis collaboration serves as a strategic move by Yamaha India to strengthen its ties with the Monster Energy Yamaha MotoGP team and further solidify its reputation in the racing and track rides community. “The Call Of The Blue” slogan is expected to resonate with the fervour of Indian MotoGP fans, connecting Yamaha with a broader global audience.Yamaha India Sponsored MotoGP TeamIn embracing this partnership, Yamaha India aims to elevate its relationship with Indian racing enthusiasts, marking a significant milestone in the company’s history and contributing to the flourishing motorsports culture in India.The Yamaha R1M race machines, a testament to Yamaha’s technological prowess, align with the rich legacy and successful history of the Monster Energy Yamaha MotoGP team. Yamaha recently made headlines by discontinuing passenger versions of the Yamaha R1 and R1 M due to EU5+ emission norms in 2025.Insights from India Yamaha MotorChairman of Yamaha Motor India Group, Mr. Eishin Chihana, expressed enthusiasm about the collaboration, stating, “IYM is thrilled to be the newest sponsor of the Monster Energy Yamaha MotoGP team for the 2024 season. This partnership not only strengthens our connection with MotoGP but also symbolizes a new era of aspiration and enthusiasm for Yamaha enthusiasts in India.”By prominently featuring ‘The Call of the Blue’ logo on the YZR-M1 bikes, Yamaha India aims to kindle greater enthusiasm among young Indian fans, inviting them to embrace Yamaha’s legacy associated with the thrill of racing. This collaboration marks a significant step in connecting with the youth and Yamaha fans in India, contributing to the ongoing journey of the brand. More