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      Hero Sales Breakup Aug 2024 – Splendor, Deluxe, Xtreme, Destini, Vida, Mavrick 440

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      Hero Mavrick 440Splendor and Deluxe motorcycles account for almost 80% of Hero’s total sales in Aug 2024 – Mavrick 440 sales declined to 170 units
      Hero MotoCorp displayed a moderate 2.38% year-on-year growth in domestic sales for August 2024, with a total of 4,91,367 units sold, compared to 4,79,929 units in August 2023. This growth came from a mix of positive performances by key models and significant dips in others.
      Splendor and HF Deluxe: The Backbone of Hero Sales
      As always, the Hero Splendor led the brand’s sales, accounting for a massive 61.65% of total units sold in August 2024. With a growth rate of 4.49%, it continues to be the go-to choice for the majority of Hero’s customer base. Close behind was the HF Deluxe, which saw a notable increase of 15.89% over last year, contributing 17.22% to the company’s sales. These two models remain the key drivers of Hero’s domestic market presence.
      Hero MotoCorp sales breakup Aug 2024 – YoY Comparison
      Launched a few months ago, Xtreme 125R has quickly climbed up the ranks. In Aug 2024, it was at No 3 with sales of 27,668 units, contributing 5.63% to Hero’s total sales last month. Meanwhile, the Passion struggled with a significant 40.16% drop in year-on-year sales, despite contributing 4.63% to the overall numbers. The Glamour also faced challenges, witnessing an even larger decline of 48.84%, though it still held 3.27% of Hero’s total sales.
      Mixed Results for Scooters and Electric Models
      Hero’s Pleasure scooter remained steady, with a small year-on-year growth of 0.83%, showing continued interest in this segment. However, the Destini 125 saw a decline of 15.49%, which impacted its share, bringing it down to 2.04% of the total sales. Destini sales decline is likely because of the new version launched this month.
      Hero MotoCorp sales breakup Aug 2024 – MoM Comparison
      In contrast, Hero’s electric offering, the Vida, experienced a phenomenal growth of 502.40%, signaling rising consumer interest in electric mobility solutions. This growth gave the Vida a 1.23% share in Hero’s total sales for August 2024. Hero Xoom scooter faced a 51.23% decline in sales, reflecting weaker demand in this category. Similarly, the Xpulse 200 also saw a significant decline of 25.14% year-on-year, contributing only 0.60% to total sales. The Xtreme 160/200 models suffered as well, with a sharp decline of 41.28%, indicating potential difficulties in the premium motorcycle segment. Karizma 210 and Mavrick 440 sales currently account for a smaller share (0.05% and 0.03%, respectively), while Maestro sales were 0.
      Month on Month Report
      Sales in July 2024 were at 3,37,299 units. This marked an impressive 45.68% increase in sales over Aug 20244. Splendor witnessed a remarkable month-on-month growth of 43.30%, with sales jumping by over 91,000 units compared to July. HF Deluxe followed closely, posting an even more impressive 81.45% growth. Hero Passion, saw an almost doubled month-on-month growth, recording a 99.70% increase in August 2024. Glamour also performed well with a 69.40% growth over July. Xtreme 125R maintained steady growth, rising by 7.07% month-on-month.
      On the scooter side, the Destini 125 saw a massive growth of 76.00%, reflecting a substantial jump in customer interest. Similarly, the electric Vida model recorded a 30.96% month-on-month increase, underlining the growing acceptance of electric mobility options among Hero customers. However, the Pleasure scooter faced a decline of 14.40%, indicating a potential shift in preferences towards other models in the lineup.
      In the premium segment, the Xoom scooter posted a solid month-on-month growth of 24.50%, while the Xpulse 200 adventure bike also saw a 16.13% rise in sales compared to July. The Xtreme 160/200 models recorded a modest growth of 9.76%. However, the Karizma 210 and Mavrick 440 faced declines of 51.23% and 36.80%, respectively, suggesting some challenges in the performance of these premium bikes. More

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      Ola Hyper Service – Big Promises

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      Ola Hyper ServiceOla Hyper Service Rollout
      Having seen growth in the electric scooter market, Ola is now addressing rising concerns about customer service. In response to these challenges, Ola has introduced Hyper Service, a service initiative aimed at enhancing its service infrastructure and customer support. This new service approach aims to address issues such as service delays and inadequate service centre coverage across India.
      Currently, Ola Electric operates approximately 800 stores and 500 service centres. However, in light of this, Ola plans to expand its service centres to 1,000 by December. This expansion is necessary to address scooter problems in a timely manner. The new service centres are expected to help alleviate current service delays and offer faster resolution to customer complaints.
      Ola Service Network Expansion
      Fixing the Fixers
      Ola Electric has also announced an initiative to train 1,00,000 third-party mechanics under its Network Partner Program. This programme is designed to equip mechanics across India with the skills necessary to handle electric vehicles (EVs). The goal is ambitious.
      Ola is introducing an AI-powered maintenance and diagnostics system to further enhance its service capabilities. This system will be rolled out with the MoveOS 5 update in October. AI technology will allow for proactive maintenance and remote diagnostics, helping to identify and resolve issues before they escalate. This system also supports doorstep maintenance.
      Ola’s 1-Day Service Promise: Quick Fix or Quick Frustration?
      To ensure quicker service for its customers, Ola has introduced a 1-day service resolution guarantee. In the event of a delay, customers are offered a back-up S1 scooter while their vehicle is being serviced. Additionally, Ola Care+ customers will receive Ola Cabs coupons during service delays.
      While the expansion of service centres and the implementation of AI-powered diagnostics seem promising, questions pop up about the scalability and readiness of these solutions. Training 1,00,000 mechanics by 2025 is a large undertaking, and it remains to be seen whether the newly trained mechanics will be able to handle the complexities of newer EV tech effectively.
      Service Centres and AI
      While Ola promises a 1-day resolution, this could place additional strain on an already overstretched service infrastructure. Customers may face increased frustration if these guarantees are not met, especially given the high volume of service complaints reported monthly.
      Ola’s new initiatives, including the expansion of its service network and the introduction of AI-powered diagnostics, represent a significant shift in its approach to customer service. However, the success of these efforts will depend on the execution and long-term feasibility/sustainability of the programmes. Expanding service centres and training mechanics are critical steps, but addressing fundamental service challenges will require a deeper transformation of Ola’s overall service strategy.
      Can Ola Hyper Service Solve Its Service Woes?
      The launch of the MoveOS 5 update in October will direct Ola’s service enhancement efforts. This update promises to bring new features and improvements to Ola’s electric scooters, particularly in terms of diagnostics and maintenance. As Ola continues to roll out these updates, customer feedback will play a crucial role in determining the success of the new service infrastructure.
      Ola Hyper Service is designed to improve accessibility, speed, and convenience for its customers. However, the real test will lie in the effectiveness of these initiatives in addressing the existing service challenges and improving the overall customer experience. More

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      How ACKO Simplifies Insurance Options for Two-Wheelers in India

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      Image – Kumar SangamBranded Content
      As motorcycle or scooter owners in India, you must have two-wheeler insurance. It offers financial security and meets all the legal requirements of hundreds of thousands of riders on the road. It can shield you from hefty fines and get you the assistance you need in situations of errors or losses. But only buying insurance doesn’t matter; where you buy it from makes all the difference. Platforms like ACKO are the best choice for Indian bike owners because of their digital-first approach to streamlining everything, including managing your policy and getting quotes. Let’s find out why ACKO is the perfect choice for your insurance needs.
      Intuitive Digital Platform
      The ease of use ACKO provides to its customers is unparalleled. You can get insurance within literally 5 minutes using their mobile app or website. You can check inclusions and coverage, compare multiple offerings on a single-screen view, and get quotes without the need to deal with the hassle of filling out any forms. This makes the information available at your fingertips. Furthermore, customers can easily navigate the platform even if they’re not tech-savvy, explore options, and find their way around with ease.
      Instant Insurance Processing
      The platforms issue the policy immediately to enhance the experience after you select your policy. You won’t have to wait days or weeks to receive your insurance document after making the purchase. You get the coverage and start driving instantly with the thought that you’re covered. This fast and effective system makes customers ride stress-free and increases customers’ trust in the platform.
      Flexible Insurance Plans
      ACKO offers you the option to customize your insurance plans based on your needs and preferences. You can select add-ons like zero depreciation cover in place of a standard policy, which makes sure that you will receive the entire claim amount and not the depreciated value. Or, go with a mandatory policy that covers the third party. You can customize your plan to get the coverage that best suits your needs.
      Effortless Claims Handling
      In the unlikely event that you are involved in an accident, you will value how simple it is to file a claim with ACKO. Unlike the old methods of buying insurance and claiming your coverage, you can digitally file a claim in a few minutes and get immediate aid. The entire process is hassle-free, faster and technology-driven. You won’t have to wait weeks or even months to receive what you are due. Transparency and efficiency like this make a difference, particularly in the aftermath of an accident.
      Budget-Friendly Premium Options
      Cost is always a significant consideration when selecting insurance, and ACKO excels in this area. They provide competitive rates that can significantly reduce your expenses. Traditional insurance companies have higher overhead costs because of their stretched-out process. ACKO ensures you don’t sacrifice coverage to find a plan that suits your budget. Plus, there are no middlemen, which naturally makes it cost-efficient.
      Round-the-clock Assistance
      Service that the customers can rely on is a must but hard to find in the insurance industry, but ACKO does well in this area. You get 24/7 support if you have questions about your insurance, need help with it, or want to upgrade your plans. This level of support boosts customer experience and makes you feel you are not alone during an unfortunate event involving your vehicle.
      Wrapping Up
      ACKO provides its customers with ease, speed, and affordability through digitization, making insurance a piece of cake. From finding to managing your insurance, it easily accommodates your requirements. Visit ACKO to get quote-tailored insurance just for you! More

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      Royal Enfield Himalayan 450 Gets Tubeless Tyres – New Wire Spoke Wheels Launched

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      Royal Enfield Himalayan 450 Gets Tubeless TyresWith the addition of tubeless tyres, Royal Enfield Himalayan 450 has increased its appeal among the touring and off-roading community
      Ever since it was launched, Royal Enfield Himalayan 450 has had exceptional response from motorcycling fraternity. However, there were a few criticisms associated with it as well. Primary of them is the lack of tubeless tyres. The company had been in the process of homologating them and they’re finally launched.
      Himalayan 450 Gets Tubeless Tyres
      When Royal Enfield launched the Himalayan 450, this adventure motorcycle came equipped with wire-spoke wheels as standard fitment. These wire-spoke wheels were not compatible with tubeless tyres. However, there was a tubeless wire-spoke wheel under the process of homologation, which has finally launched now.
      Royal Enfield Himalayan 450 Gets Tubeless Tyres – price List
      Both potential Himalayan 450 buyers and existing owners can get their hands on these new tubeless wire-spoke wheels. New Himalayan 450 buyers can get their hands on these tubeless wire-spoke wheels as MiY option. With this option, pricing of Himalayan 450 will start from a starting price of Rs 2.96 lakh (Ex-sh).
      This is a Rs 11,000 increment over the tube-type tyre equipped model that started from Rs 2.85 lakh (Ex-sh). Existing Royal Enfield Himalayan 450 owners can buy these newly homologated and launched tubeless wire-spoke wheels via the company’s GMA (Genuine Motorcycle Accessories) catalog.
      New Himalayan 450 Side Profile
      Price set for this accessory by the company is Rs 12,424. With the tubeless wire-spoke wheels, riders get an added safety net and is a major weapon against unexpected punctures, while still exploiting the off-road ability offered by wire-spoke wheels. The off-roading expeditions can be a little more worry-free than they used to be before.
      Any other changes?
      Other than the new tubeless wire-spoke wheels, Royal Enfield Himalayan 450 continues to be the same. It is powered by the same Sherpa 450 engine displacing 452cc. It is a single-cylinder, liquid-cooled DOHC 4V engine generating 40.02 PS of max power and 40 Nm of peak torque, mated to a 6-speed gearbox with slipper clutch.
      Even with the addition of tubeless tyres, Himalayan 450 retains its off-roading prowess as the wheels are still of wire-spoke construction. This tubeless wire-spoke wheel option used to be only offered in export markets.
      Royal Enfield New Himalayan Front Quarter
      Notable componentry includes USD telescopic front forks, rear mono-shock, disc brake setup at either ends, dual channel ABS and more. Features-wise, Royal Enfield is still giving the circular Tripper Dash as standard fitment, which is not the case with recently launched Guerrilla 450. In the recent times, Guerrilla 450 has surpassed Himalayan sales and the addition of tubeless wire-spoke wheels should help boost sales. More

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      2024 TVS Apache RR 310 First Ride Review – SuperSport Feel For The Masses!

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      2024 TVS Apache RR 310 First Ride ReviewWhen compared to its immediate rivals like KTM RC390, 2024 TVS Apache RR 310 sets itself apart with a plethora of track-focused features
      TVS and Racing often go hand in hand. The company has a rich racing heritage and is among the few 2W manufacturers in India to incorporate their racing pedigree into their mainstream motorcycles. TVS Apache RR 310 did it the best but was growing longer in its tooth, when compared to the recently launched Apache RTR 310.
      When we say longer in the tooth, we mean in terms of technology and not design. Apache RR 310 has always been a handsome machine to look at. TVS has updated Apache RR 310 with a host of new updates to make it even more track-worthy. That’s exactly what TVS organised as part of the media ride event. We drove the new Apache RR 310 at CoASTT High Performance Centre in Coimbatore and here’s what we think about this new motorcycle.
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      2024 TVS Apache RR 310 – First Ride Review
      Starting with prices, base model of 2024 TVS Apache RR 310 starts from Rs 2.75 lakh (Ex-sh). This variant loses out on a quick-shifter and if it is a priority, prospective customers can choose a one-above-base variant priced at Rs 2.92 lakh (Ex-sh). If you choose Bomber Grey, price jumps to Rs 2.97 lakh (Ex-sh) and buyers can also opt for Race Replica colourway for an additional Rs 7,000 (Ex-sh) with a personalised racing number, which is a nice touch.
      On top of these, we get two BTO packages with the new TVS Apache RR 310. These are called Dynamic Kit priced at Rs 18,000 and Dynamic Pro Kit priced at Rs 16,000. Dynamic Kit packs adjustable suspension (front and rear), TPMS and brass-coated chain. Dynamic Pro Kit is a suite of electronic rider aids bundled as RTDSC (Race Tune Dynamic Stability Control), enabled by a 6D IMU.
      2024 TVS Apache RR 310
      With the new updated Apache RR 310, there are hardly a couple of design changes. TVS has added aerodynamic winglets at the front for 3kg of added downforce, providing stability at higher speeds. The second notable design change is the transparent polycarbonate clutch cover, which is far more appealing to see in person than in the pictures. Its not an open dry clutch like seen on motorcycles like Benelli 1130R, but is a very cool party trick.
      Speaking of changes in the powertrain, TVS mentioned that they have a 10% lighter forged piston along with a host of other small updates focussed to reduce vibrations. Riding the motorcycle around CoASTT at all sorts of speeds, the vibrations were reduced, when compared to its predecessor. This reverse-inclined engine now makes 38 bhp of peak power at 9,800 RPM and 29 Nm of peak torque at 7,900 RPM.
      2024 TVS Apache RR 310 Reverse Inclined Engine With Transparent Clutch Cover
      Updated Apache RR 310 is the most powerful iteration of this engine co-developed by BMW Motorrad ever. Which is an impressive feat considering the 312.2cc displacement. With the new Apache RR 310, TVS also added adjustable levers as well, to appeal to riders of all sizes and preferences. Other than that, other attributes like 6-speed gearbox, slipper clutch, 5-inch TFT instrument cluster, dual-channel ABS, LED lighting are continued.
      Track Performance
      Since the new Apache RR 310 is all about updated mechanicals and electronic rider aids, let’s talk about how the motorcycle felt on a proper race track. The company claims 6.74 seconds to a 100 km/h and a 164 km/h top speed. In reality, the acceleration of Apache RR 310 has been sharpened and yields excellent throttle response and the motorcycle pounces ahead like a predator.
      2024 TVS Apache RR 310 Track Ride
      We can feel the reduced vibrations too and the overall NVH is improved considerably. Attacking the corners feels easy and second nature for Apache RR 310. That’s because of the committed riding position, race-type clip-on handlebars for better agility, proper rear-set footpegs and an extensive aerodynamic fairing with a very good windscreen, now completed with the added winglets for better aero performance.
      Amidst the sweeping section and technical turns, CoASTT also has a couple of straight stretches as well. The motorcycle was stable on the straights at high speeds, despite it being a very windy day in Coimbatore. Apache RR 310 corners like a dream, allowing riders to carry a lot of speed into the bends. Directional changes were very quick, thanks to the leverage these sporty clip-on handlebars provide.
      2024 TVS Apache RR 310 Aero Winglets
      The chassis is meticulously set-up for excellent handling characteristics. Forward set ergonomics allows the rider to load the front to extract more traction. We didn’t mess with the bike’s adjustable suspension as it was set for racing conditions by TVS. Petal brake rotors and ByBre callipers offered great stopping power and we didn’t find inconsistent braking performance even after extensive use on a track.
      Michelin Road 5 tyres on Apache RR 310 also play a major role in contributing to overall handling characteristics. These tyres provided excellent traction and allowed them to tackle corners carrying higher speeds. The bi-directional quick shifter does an excellent job and allows riders to bang on the gears depending on the conditions. The seat has a lot of room to wiggle around and shift positions to attack corners with as much lean as the bike allows.
      2024 TVS Apache RR 310 Track Ride Review
      What I loved the most about Apache RR 310 is how forgiving it is for riders with intermediate skills like myself. The bike does most of the work and induces confidence to push it harder. Apache RR 310 lends reliable and consistent feedback, making it very predictable. The more time spent with Apache RR 310, the more I trusted it. Allowing me to hone my skills further and push the motorcycle harder.
      Conclusion
      Riding the updated TVS Apache RR 310 on the race track reflects the company’s relentless pursuit to offer a taste of motorsport to general consensus. Sure, we couldn’t test all the electronic rider aids Apache RR 310 packs in the limited time we had with the motorcycle. But the updated TVS Apache RR 310 delivers the taste of a Supersport machine for a starting price of Rs 2.75 lakh (Ex-sh).
      2024 TVS Apache RR 310 Cruise Control Switch
      In the past, TVS has achieved a few incredible feats with Apache RR 310 platform. TVS Racing TR 310 D-T, a version of this machine clocked a quarter mile record of 11.5 sec with trap speed of 195 km/h. One particular unit aced the 24h endurance record of 3,657.92 km with an average speed of 152 km/h and then we have TVS Asia OMC track-machine based on RR 310 that clocked a top speed of 215.9 km/h.
      With 2024 TVS Apache RR 310, the company aims to offer a taste of this machine’s full potential in a road-legal package. Thus making their immense racing pedigree accessible for a wider audience. By offering features like aero winglets, Cornering ABS, Cornering traction control, Cornering Cruise control, Wheelie Control, Slope Dependent Control and Rear Lift-off Control, TVS Apache RR 310 has distinguished itself from rivals as a serious track-focused SuperSport machine for the masses.
      2024 TVS Apache RR 310 Track Ride
      There are many budding motorcycling enthusiasts in India and Apache RR 310 poses as a stellar first bike to hone their skills with extensive electronic rider aids and a meticulously developed components and powertrain. Currently, no other motorcycle in India offers this versatile package, making the updated TVS Apache RR 310 a default choice for motorsport enthusiasts. More

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      Bajaj 400cc Sales Aug 2024 – Pulsar, Dominar, KTM, Triumph, Husqvarna

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      New Bajaj Pulsar 400Despite the new Pulsar NS400Z being the most affordable of all the 400cc motorcycles on sale in India, sales have dropped MoM
      The premium 350cc to 500cc motorcycle space is of paramount importance for Bajaj. The company has expressed strong growth projections in this space and has lined up a multitude of motorcycles under Bajaj’s own Pulsar and Dominar brands along with partner brands like Triumph, KTM and Husqvarna.
      Bajaj 400cc Sales August 2024
      When it comes to the premium single-cylinder motorcycles in India, Royal Enfield has the clear dominance with its slew of 350cc and the newly introduced 450cc motorcycles. Then we have the rivals to Royal Enfield’s portfolio from Honda, Classic Legends (Jawa and Yezdi) along with Bajaj and its partners.
      Bajaj 400cc Sales August 400
      Standalone, Bajaj has its Pulsar and Dominar lineups to rival Royal Enfield’s Sherpa 450-based portfolio. These include Dominar 400 and Pulsar NS400Z. With its new alliance partner Triumph, the company has Speed 400, Scrambler 400X and the just launched Speed T4.
      Triumph 400 Range Top Seller
      With long-standing partners like KTM and Husqvarna, the company has 399cc offerings in Duke, RC, Adventure and recently, Svartpilen. In August 2024, it was the Triumph 400 range that garnered the highest sales among the aforementioned motorcycles.
      Bajaj 400cc Sales August 400
      With 3,328 units sold last month, Triumph 400 range saw a 3.87% YoY growth over 3,204 units sold last year, gaining 124 units in volume. MoM, Triumph 400 registered 7.32% growth, gaining 227 units over 3,101 units sold in July 2024. Thus securing 45.55% share among Bajaj 400cc sales August 2024 charts.
      Bajaj’s own Pulsar NS400Z looked like it had a great start, but sales have not been sustaining, despite the fact that it is the most affordable motorcycle of this bunch. At 2,516 units sold last month and a 34.44% share in this list, Pulsar NS400Z a 24.67% MoM decline, losing 824 units in volume over 3,340 units sold in July 2024.
      Svartpilen 410 gained 13 units MoM
      KTM 390 and Dominar 400 sales fell very close to each other and interestingly enough, followed the exact pattern as well. KTM 390 sold 711 units and Dominar 400 sold 703 units. Both motorcycles registered a YoY decline, 16.84% and 15.10% and a positive growth MoM of 19.90% and 21.21%, respectively.
      At the bottom of the list, we have Husqvarna 401 with 48 units. When compared to 35 units sold in July 2024, there was a 37.14% MoM growth with 13 units gained in volume. In total, Bajaj and its alliance partners sold 7,306 units, registering 49.50% YoY growth gaining 2,419 units in volume and a 4.48% MoM decline losing 343 units in volume. More

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      Honda Sales Breakup Aug 2024 – Activa, Shine, Dio, Unicorn, CB 350

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      Honda ShineHonda 2Wheelers India recorded a strong sales performance in August 2024, with an overall growth of 12.21% year-on-year
      Honda sold 4,91,678 units in the domestic market, compared to 4,38,163 units in August 2023. This impressive growth was driven by a mix of consistent performers and some standout models that witnessed a significant surge in demand.
      Honda Sales Breakup Aug 2024 – Activa and Shine Dominate the Market
      Honda Activa continued to be the best-selling scooter in the lineup, maintaining its stronghold in the market. It recorded a growth of 5.86% over the previous year, further cementing its position as a customer favorite, contributing a massive 46.26% to the brand’s total sales. Alongside the Activa, the Shine 125 and SP125 models also showcased impressive performance, with a substantial year-on-year growth of 31.15%. These models together contributed 30.45% to Honda’s total sales in August 2024.
      Honda Sales Breakup Aug 2024 – YoY Comparison
      The Honda Dio, a popular scooter among younger riders, saw a strong surge in sales as well, with a growth of 19.83% compared to August 2023. This continued rise in demand reflects its strong market appeal. Meanwhile, the Honda Unicorn, a well-established model in the commuter bike segment, maintained its position with minimal fluctuation in sales, though its numbers remained virtually flat compared to the previous year, with a slight 0.07% drop.
      The Shine 100, introduced as a more affordable option, faced a notable dip in sales, experiencing a decline of 26.72% compared to the same period last year. However, other entry-level models like the Dream and Livo saw impressive growth, with Dream sales jumping by 51.09%, while Livo posted an even higher year-on-year growth of 62.27%. These numbers highlight Honda’s success in attracting more budget-conscious customers.
      Honda Sales Breakup Aug 2024 – MoM Comparison
      One of the standout performers was the SP160, which saw a staggering growth of 113.26%. This model has gained considerable traction in the market, appealing to riders seeking an affordable yet powerful bike. On the other hand, in the premium segment, the Hness 350 recorded a sharp decline of 52.18%. Despite this dip, Honda’s CB350 model saw a resurgence, contributing new sales figures to the brand’s portfolio in August 2024.
      Hornet and Adventure Models See Unprecedented Growth
      Honda’s Hornet 2.0 also emerged as a surprising winner with remarkable growth, boasting a 773.05% increase over the previous year. This indicates growing interest in sportier commuter options among riders. Additionally, the CB200X, a relatively new adventure bike, also recorded promising numbers for August, adding to Honda’s success in expanding its range.
      Honda’s high-end models like the XL750, though niche, contributed to the overall sales performance. The company also reported minor sales of its premium offerings, including models like the GL1800, as it focuses on building interest in the luxury and adventure motorcycle segments in the Indian market. More

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      Electric 2W Sales August 2024 – Ola, TVS, Bajaj, Ather, Hero

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      Ather 450 Range : Image – Anubhav ChauhanSignificantly lower numbers were reported by most leading electric two-wheeler makers in India causing a 17.33% MoM decline in total retail sales
      Revisions in subsidies, recent price hikes and adverse climatic conditions have all had a negative impact on electric two wheeler sales in recent months. Electric 2W retail sales in August 2024, though it experienced a 40.93% YoY growth to 88,472 units from 62,779 units sold in the same month last year, sales figures fell significantly by 17.33% on a MoM basis over 1,07,016 units sold in July 2024. This was a volume decline by 18,544 units.
      Electric 2W Retail Sales August 2024 – YoY Vs MoM
      Ola Electric led this segment once again with the highest sales in August 2024 at 27,517 units. This was a substantial 46.76% YoY growth from 18,750 units sold in August 2023. However, several constraints in terms of service and other issues being faced by the company brought down MoM sales by 33.89% from 41,624 units sold in July 2024.
      TVS Motor saw sales of its iQube electric scooter escalate by 13.31% YoY to 17,543 units in the past month. This was over 15,482 units sold in August 2023. MoM sales, however, dipped by 9.97% when compared to 19,486 units sold in July 2024. In Mid-August, TVS Motor introduced the Celebration Edition of the iQube to boost sales.
      Bajaj Auto saw sales of its Chetak electric scooter escalate by a whopping 153.51% on a YoY basis to 16,706 units. However, sales dipped by 5.39% MoM over 17,657 units sold in July 2024.
      Electric 2W Sales August 2024
      Ather Energy posts YoY and MoM Growth in Sales
      Ather Energy was at No. 4 on this list. It posted both YoY and MoM improvement in sales to 10,830 units which was a 51.32% YoY and 7.37% MoM growth. There had been 7,157 units sold in August 2023 and 10,087 units sold in July 2024. Ather Rizta has been announced with several service pack options of Care, Plus and Max, each of which are valid for 1 year or 10,000 kms.
      Another electric two wheeler major to show off strong YoY sales was Hero MotoCorp. The company experienced a 418.25% YoY improvement in retail sales to 4,742 units in the past month. This was over 915 units sold in August 2023. MoM sales however declined by 6.01% from 5,045 units sold in July 2024.
      Sales of Greaves Electric suffered a YoY and MoM setback by 3.76% and 10.72% respectively to 2,816 units last month. There had been 2,926 units and 3,153 units sold in August 2023 and July 2024 respectively. It was followed by BGauss with 1,110 unit sales last month, relating to a 20.26% YoY growth but 38.06% MoM decline. Bounce Electric 1 was another EV company that registered both YoY and MoM growth in August 2024.
      The list of electric two wheeler retail sales in August 2024 also included Wardwizard (734 units), Revolt Intellicorp (721 units), KLB Komaki (417 units), Okaya (410 units) and Kinetic Green (386 units). There were others in the list that added 3,749 units to total sales though suffered a 45.71% YoY and 12.73% MoM decline from 6,906 units and 4,296 units sold in August 2023 and July 2024 respectively. More