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    TVS 650cc Motorcycle Under Development – Royal Enfield Rival

    TVS new flagship motorcycle will have a twin-cylinder engine and a range of hi-tech equipment and connectivity featuresTVS owned Norton MotorcyclesWith lifestyle segment registering strong growth, TVS is looking to aggressively target this space. TVS may be a late entrant, but there’s always space for a good product that ticks all the right boxes. As of now, Royal Enfield 650 twins dominate the lifestyle segment in terms of volumes. RE deserves a pat on the back for its visionary ability to launch products that are future-ready.TVS new 600-750cc bike will also be a great option for loyal TVS customers looking for an upgrade. Presently, choices don’t go beyond the 310cc Apache RR310. It’s sort of a lost opportunity for the company, especially considering the fact that an increasing number of enthusiasts are moving to 500+ cc segment.TVS 650cc Motorcycle LaunchDevelopment of TVS new 600-750cc bike is already underway. However, there is no official confirmation from TVS on such developments. Just like rival offerings, TVS new flagship will have a twin-cylinder motor. Power and torque output could be close to or better than rivals. For reference, Royal Enfield 650 twins produce 47 hp of max power and 52 Nm of peak torque.It remains to be seen what body style TVS chooses for its new flagship. There could be multiple body styles launched simultaneously or TVS could start with a single offering such as a roadster. Based on market response, TVS could consider other body styles based on the same platform. It could include scrambler, cafe racer, ADV, etc.TVS will definitely need multiple products in 600-750cc segment, as rivals like Royal Enfield are consistently expanding their portfolio in this space. After Super Meteor 650, Royal Enfield will add other 650cc bikes such as Shotgun 650, Himalayan 650 and Classic 650. TVS new flagship will also go up against the upcoming 650cc bikes from Jawa and Yezdi.It remains to be seen if TVS will go solo or seek collaboration with another entity for the development of its new flagship 600-750cc motorcycle. TVS had purchased British brand Norton Motorcycles in April 2020. Norton already has many big bikes on offer. It is likely TVS will use Norton expertise for their upcoming motorcycle.Transition to a lifestyle brandTVS has already started taking steps to position itself as a lifestyle brand. This is evident with products like Ronin and increased focus on community-based events. At the recently concluded 2023 MotoSoul, TVS had showcased four fascinating custom builds of Ronin. An updated connectivity platform was also unveiled at the event. Contribution of TVS Racing can be seen in the form of launch of a new type of racing format called Flat Track Racing.TVS Racing Performance Gear division will also have a key role to play in passive promotion of the new bike. All these initiatives will help create a conducive environment for launch of the new TVS flagship. TVS already has 2.5 lakh members in AOG (Apache Owners Group), many of whom may choose to upgrade to the new 600-750cc bike.Source More

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    2W Retail Sales Feb 2023 – TVS, Bajaj, RE, Yamaha, Hero Electric, Ola, Jawa

    Two wheeler retail sales improved by 14.75 percent YoY to 12,67,233 units in Feb 2023 with Hero and Honda commanding the segmentImage – Rohit RiderIn the earlier post, we discussed the two wheeler wholesales. Now, FADA has released two wheeler retail sales, which in Feb 2023 stood at 12,67,233 units. This was a 14.75 percent growth over 11,04,309 units sold in Feb 2023. It related to a 1,62,924 unit volume growth. It was also a MoM growth from 12,65,069 units sold in Jan 2023. Most of the top players reported YoY growth by some significant numbers. However, the same was not seen lower down the order.Two Wheeler Retail Sales Feb 2023Hero MotoCorp continued to hold fort, topping sales charts with 3,90,673 units sold in the past month, up 12.14 percent from 3,48,394 units sold in Feb 2022. This was a 42,279 unit volume growth Market share however, dipped to 30.83 percent from 31.55 percent YoY.Two Wheeler Retail Sales Feb 2023 vs Feb 2022 – YoY AnalysisSales of Honda also increased substantially to 3,02,184 units in Feb 2023, up 22.45 percent from 2,46,784 units sold in Feb 2022. Market share also went up to 23.85 percent from 22.35 percent YoY. YoY volume growth stood at 55,400 units.TVS Motor also saw a steep growth of 24.19 percent in YoY sales to 2,11,337 units in Feb 2023 from 1,70,179 units sold in Feb 2022. Market share went up to 16.68 percent from 15.41 percent YoY. With retail sales at 1,38,426 units in Feb 2023, Bajaj Auto saw 9 percent YoY growth when compared to 1,28,199 units sold in Feb 2022. Royal Enfield was up next with 64,195 unit sales, up 38.31 percent when compared to 46,413 units sold in Feb 2022.Two Wheeler Retail Sales Feb 2023 vs Jan 2023 – MoM AnalysisAs reported by FADA, Suzuki Motorcycle sales improved 33.44 percent to 58,992 units in Feb 2023 from 44,209 units sold in Feb 2022. Market share went up to 4.66 percent from 4 percent YoY. Yamaha also saw its retail sales increase 10.41 percent to 42,695 units in Feb 2023 from 38,766 units sold in Feb 2022 but market share dipped to 3.37 percent from 3.51 percent YoY.Electric 2W Retail Sales Feb 2023Demand for electric two wheelers is on the rise. Ola Electric has noted retail sales growth of 351.33 percent to 17,647 units in Feb 2023 from 3,910 units sold in Feb 2022. This was a volume growth of 13,737 units. It was however a MoM decline in sales as compared to 18,245 units sold in Jan 2023. YoY market share saw an improvement to 1.39 percent in Feb 2023 from 0.35 percent held in Feb 2022.It was followed by Ather Energy with sales up 347.02 percent to 9,982 units in Feb 2023 from 2,233 units sold in Feb 2022. Retail sales of Hero Electric dipped 20.423 percent to 5,858 units in Feb 2023 from 7,361 units sold in Feb 2022. Ampere sales also increased YoY by 35.06 percent to 5,839 units from 4,306 units sold in Feb 2022 while Okinawa has reported a YoY dip of 35.23 percent in retail sales down to 3,837 units in Feb 2023 from 5,924 units sold in Feb 2022.Classic Legends (Jawa and Yezdi) also reported a dip in demand by 8.15 percent in Feb 2023 to 3,156 units from 3,436 units sold in Feb 2022 as did Piaggio Vehicles that saw retail sales slip to 2,755 units in the past month from 4,174 units sold in Feb 2022. There were also others on this list with 8,350 unit retail sales in Feb 2023, a massive YoY de-growth of 83.31 percent from 50,021 units sold in Feb 2022. More

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    Harley Davidson 350cc Motorcycle Launch 10th March – Teaser

    Leaked documents reveal that new entry-level Harley-Davidson bikes for China share key hardware and use engines manufactured by QJ MotorNew Harley Davidson 350cc MotorcycleHarley-Davidson has a new strategy in place, wherein it is collaborating with regional partners to create entirely new products in middleweight segment. An example is China, where the American motorcycle manufacturer has been working with Qianjiang Motors. This partnership will spawn several new products, the first of which will be X350 and X500 motorcycles.A teaser released recently indicates that either one or both of these bikes will launch on March 10, 2023. Ahead of their launch, some of the key specifications of these bikes have leaked online.Harley Davidson X350 and X500 launch on 10th March 2023Harley-Davidson X350 – 350cc motorcycleHarley-Davidson X350 and X500 have a retro theme, as is evident with the round headlamp and rear-view mirrors and circular instrument pod. Apart from that, each of these bikes have quite a few unique features. Overall, X350 has a more modern character with sharp fuel tank, step-up seat design and extended tail section.In terms of performance, Harley-Davidson X350 will be powered by a 353cc motor. It will deliver 35-36 PS of max power. Earlier, the bike was proposed to be powered by the liquid-cooled parallel-twin engine that was in use with Benelli 302S. However, QJ Motor had later introduced an updated 353cc version of this engine.New Harley Davidson 350cc MotorcycleOther details revealed include the bike’s weight at 195 kg. Claimed top speed is 89 mph, which is around 143 kmph. Hardware specs include USD front forks, monoshock rear suspension, alloy wheels and disc brakes at both ends. The same configuration has been used for the larger capacity X500 as well. There’s a slight difference though, in that, X350 has petal rotors at front whereas X500 utilizes conventional rotors.Harley-Davidson X500 – 500cc motorcyclePowering Harley-Davidson X500 will be a 500cc motor, generating 47.5 PS and 46 Nm. This engine is already in use with bikes like Benelli TRK 502 ADV, Leoncino 500 scrambler and 502C cruiser. Harley-Davidson X500 will have kerb weight of 207 kg, making it a bit lighter than respective Benelli bikes. X500 top speed is claimed at 99 mph or approx. 159 kmph.If launched in India, Harley-Davidson X350 and X500 will primarily rival Royal Enfield bikes. In 350cc segment, Harley-Davidson X350 will compete against the likes of Classic 350, Meteor 350 and Hunter 350. On the other hand, Harley-Davidson X500 will take on the 650 twins – Interceptor 650 and Continental GT 650.New Harley Davidson 500cc MotorcycleLaunch of these new bikes in India has not been confirmed yet. Harley-Davidson has a JV in India with Hero MotoCorp. Here too, the plan is to aggressively target the middleweight segment that is currently dominated by Royal Enfield.Backed by Hero’s affordable manufacturing, it is possible that Harley-Davidson may be able to achieve a competitive price point for its first small-capacity bike for Indian market. Harley will also benefit from Hero’s vast countrywide network of dealerships. Once launched, these new Harley’s will take on Royal Enfield and upcoming Bajaj Triumph motorcycles. More

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    River Electric Scooter Vs Rivals – Ather, Ola, Chetak, iQube, Vida

    Among this bunch, River Indie is the only one to get 14″ wheels, pannier mounts, detachable luggage housings, top box rack and moreNew River Electric ScooterElectric scooter segment has witnessed multiple new entrants recently. All of them had pretty much similar specs and features with variations in numbers and design language. There was nothing radical about any of these new entrants. Bengaluru-based EV startup River intends to change that with the launch of their new scooter called Indie.Pitted as an “SUV of scooters”, River Indie vs rivals should be an interesting comparo. Considering the fact that Indie gets a plethora of utilitarian options over its rivals should give it an edge. Even though Indie is all about utility, convenience and experience, specs and numbers on paper matter too. Let’s take a look at how it fares against its main rivals.River Indie Vs RivalsRiver Indie Vs RivalsBeing its maiden product, Indie is River’s flagship as well. Pitting it against rivals like Ola S1 Pro, Vida V1 Pro, Ather 450X, TVS iQube, and Bajaj Chetak, lends interesting perspectives. Given extra utility options Indie gets, it weighs the most at 135 kg and is nowhere close to 111.6 kg of Ather 450X with aluminium space frame chassis.Most scooters including River Indie are underpinned by a tubular steel frame underneath and suspended by dual telescopic front forks. Only Ola S1 lineup gets a single-sided front fork, lending it a clean aesthetic from right side. At the rear, Indie and Chetak get twin shock absorbers, while the rest get mono-shock.River Electric ScooterMost dimensions are in a grey area where Chetak, V1 Pro and Indie as they’re not yet revealed. At 1,365mm, River Indie has the longest wheelbase and highest ground clearance at 165mm, matching S1 Pro. Disc brakes are 240mm front and 200mm rear with Indie and are segment benchmarks. iQube, V1 Pro and Chetak don’t offer rear disc brakes.Owing to its “SUV of scooters” approach, River Indie offers 14” wheels at both ends, while rivals top out at 12”. Where storage is concerned, there is no beating River Indie. It offers 43L under-seat storage and a 12L glove box. Add to it, provision of two soft panniers and a top box, and Indie massacres its rivals in the storage department. The closest rival is S1 Pro with 36L under-seat storage.Specs & FeaturesUntil Simple One is launched with segment-leading torque, Ola is likely to retain performance crown. Except for the hub motor on TVS iQube and swingarm-mounted motor on V1 Pro, the rest get a mid-mounted motor layout. 8.5 kW peak power of S1 Pro is unrivaled and Indie trails behind it with 6.7 kW. S1 Pro makes the most torque at 58 Nm, followed by 33 Nm rated torque of iQube and 26 Nm of both Indie and 450X.River Electric Scooter Vs RivalsAt 5.1 kWh, battery capacity is humongous with ST variant (not yet live) of TVS iQube. Ola and River offer 4 kWh and Vida offers 3.94 kWh battery. Ather 450X Gen 3 has 3.7 kWh and Chetak has the lowest capacity of 3 kWh (2.88 usable). TVS bundles a 1.5 kW optional charger with ST variant and it has the lowest charging time of 2h 30m for 0-80% despite having the largest battery. Top speed is 116 km/h with S1 Pro, followed by 90 km/h on River and Ather, 82 km/h on iQube ST, 80 km/h on Vida and 63 km/h on Chetak. Ather offers 5 riding modes, while Ola and Vida offer 4, River offers 3 and TVS and Bajaj offer 2 each. Except for the claimed range of 90 km with Chetak, we have included real-world range for the rest.S1 Pro leads the true range with 170 km, followed by 145 km on iQube ST, 120 km on Indie, 105 km of 450X Gen 3 and the rest sub 100 km. All scooters on this list get LED lighting all around and DRLs too. Except for River and Bajaj, rest offer a 7” touchscreen. Despite not being a touchscreen, River offers a modern unit, while Bajaj needs a lot of catching up.River Electric Scooter Vs RivalsWarranty & PricingWarranty plays a key role in ownership too. Despite disappointing in almost every other aspect, Chetak takes the cake in warranty with 7 year / 70,000 km coverage. Ather’s recently announced warranty coverage boasts 5 year / 60,000 km, followed by River with 5 year / 50,000 km coverage. Rest of the contenders offer 3-year warranty, but TVS covers for 50,000, Ola for 40,000 km and Vida for 30,000.Prices for iQube ST are not revealed. But the S variant costs Rs. 1,20,183 making it the least expensive offering in this comparo. It is followed by River Indie at Rs. 1,25,000 and Ola S1 Pro at 1,29,000. Chetak prices start from Rs 1.21 lakh and go till Rs 1.52 lakh, followed by Ather 450X at 1,58,462 and lastly, the most expensive offering, Vida V1 Pro at 1,59,000. All indicated prices are effective and are denoted by the manufacturer’s website for Bengaluru, Karnataka. More

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    Hero Splendor 125cc XTEC Launch Price Rs 83k – 68 Kmpl Mileage

    The 125 cc engine on Hero Super Splendor XTEC is shared with Glamour XTEC, makes 10.7 bhp and 10.6 Nm and comes mated to a 5-speed gearbox2023 Hero Splendor 125cc XTECBeing the largest motorcycle manufacturer is not easy and Hero MotoCorp knows that very well. To retain that position, the company has to continually evolve and search for logical upgrades to keep its product lineup up to date. In that regard, Hero is taking a holistic approach by offering its XTEC suite of features to more and more vehicles.Hero Splendor 125cc XTEC PricesAfter offering XTEC on 100cc offerings like Splendor+, Hero has turned its gaze on Super Splendor, a 125cc offering. Super Splendor XTEC sits above Passion XTEC, a 110cc motorcycle. Prices start from Rs. 83,368 for drum brake variant and go till Rs. 87,268 for disc brake variant (both prices ex-sh).2023 Hero Splendor 125cc XTECThe motorcycle has been spotted at dealers. In the grand scheme of things under Hero’s lineup, Super Splendor XTEC sits beside Glamour XTEC with the same 124.7 cc engine. This engine has a bore of 52.4 mm and a stroke of 57.8 mm. It is capable of kicking out 10.7 bhp of power at 7500 RPM and 10.6 Nm of torque at 6000 RPM. Mated to a 5-speed gearbox, Super Splendor promises a fuel efficiency figure of 68 km/l.Targeting tech-savvy youngsters and first first-time motorcycle buyers, Hero MotoCorp promises ‘Super’ power, mileage, comfort and Super punch and style from its Super Splendor. Now that connectivity features along with more upmarket elements like a fully-digital instrument console adds a dash of futuristic appeal to this commuter.2023 Hero Splendor 125cc XTECXTEC suite of features from Hero MotoCorp includes a fully digital speedometer, low fuel indicator, service reminder, malfunction indicator and more essential utilities. Connectivity features with XTEC suite include Bluetooth pairing, call alert and SMS alert and more.New Splendor DesignComplementing its new connectivity features, Hero Splendor 125cc XTEC comes equipped with an LED headlamp, LED position lamp, and attractive graphics that are likely to appeal to the target audience. Adding to its appeal, is Hero’s wide-spread dealer and service network across length and breadth of India and brand value and resale value that Hero products usually command.Componentry includes an optional disc brake at front, rear drum brake, telescopic front forks, twin shock absorbers, alloy wheels finished in black, comfortable rider triangle and more. It primarily rivals Honda’s CB Shine 125cc and TVS Raider, which gets an even modern 5” TFT panel with GPS and more goodies.Ranjivjit Singh, Chief Growth Officer (CGO), Hero MotoCorp, said, “Hero MotoCorp has brought the finest range of cutting-edge, technologically advanced XTEC products in its portfolio of motorcycle and scooters and has created a distinct place for itself among riding enthusiasts in the country. And, with the introduction of the Super Splendor in XTEC avatar, we aim to redefine the experience in the 125cc segment. We are confident that the iconic Super Splendor in its new version is going to add to the growing appeal of our XTEC range of two-wheelers. With this product, we are presenting a whole package to our customers, that scores on connectivity, convenience and design.” More

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    Hero And Zero Join Hands – New Premium Electric Motorcycles

    Hero MotoCorp and Zero Motorcycles Collaboration for Premium Electric Motorcycles – Accelerating Transition to Electric MobilityHero and Zero join handsHero MotoCorp, the world’s largest motorcycle manufacturer, and California-based premium electric motorcycle and powertrain manufacturer, Zero Motorcycles announced their collaborative business intent a few months earlier. With focus on new premium electric motorcycles, necessary agreements have been signed. No doubt, this collaboration is essential for the future of Hero MotoCorp’s electric mobility outreach. Both companies aim to transform the EV riding experience and accelerate electric mobility transition in India and other global markets.Brand growth for Hero MotoCorp is increasingly pointing to new segments for the brand. This is a stark departure from its reputation as a trusted mass market motorcycle manufacturer. Development progress can be seen in the 421cc engine being evaluated for its Xpulse 420cc product lineup.Hero MotoCorp – Advancing Electric Mobility in India and BeyondHero MotoCorp is a giant in manufacturing, sourcing, and marketing. Zero Motorcycles is known for its expertise in developing powertrains and electric motorcycles. Their collaboration will benefit both companies by combining their respective strengths. Tapping into these strengths streamlines processes from the word go. Most essentially it saves essential time to help get into a segment/space as an early mover. For Hero, this is the premium electric motorcycle segment.Currently Hero Motocorp’s EV market strengths are focused on the VIDA brand. Having launched its first EV, VIDA V1 scooter, and public charging infrastructure in Bengaluru, Delhi, and Jaipur. About 300 charging points are set up for public use.Equity Investment in Zero Motorcycles: A Strategic Move by Hero MotoCorpIn September 2022, Hero MotoCorp’s board approved an equity investment of up to US$60 million in Zero Motorcycles. This investment is significant and highlights the importance of this collaboration. Projections today emphasise that the future of mobility lies in electric vehicles. And Hero MotoCorp and Zero Motorcycles could lead the way considering the magnitude of monthly sales Hero is responsible for. They have a range of initiatives in place to advance electric mobility and transform the riding experience.Zero Motorcycles’ technology, combined with traditional motorcycle design keeps riding experience at the forefront of design synergies. Hero MotoCorp is committed to introducing remarkable, innovative products that offer exceptional value and performance-based fun in riding. Royal Enfield has made a strategic investment in Stark Future SL, a Spanish electric motorcycle manufacturer. Business fortitude is key in tapping into what the future of mobility will shape into in a few short years.Milestones in Sustainable Clean Technology: Hero MotoCorp and Zero Motorcycles’ CollaborationZero Motorcycles’ partnership with Hero MotoCorp is a significant milestone for sustainable clean technology in the mobility space. Zero Motorcycles will accelerate the transition to electric mobility in India and other global markets where Hero does business. The scope of this collaboration aligns with Hero’s goals of improved exports in existing and new markets.Pawan Munjal, Chairman & CEO, Hero MotoCorp, said “Our partnership with Zero Motorcycles is a significant milestone in our journey towards ushering in an era of sustainable clean technology in the mobility space. With Zero as our partner, we look forward to accelerate the transition of electric mobility in India and across our global markets.” More

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    Ultraviolette F77 Electric Motorcycle First Batch Owners Take Delivery

    Ultraviolette will open its first dealership in India this month – Plans are afoot to expand presence in international marketUltraviolette F77 Electric Motorcycle Delivery StartsUltraviolette F77 is the first electric sports bike of India. It was launched in November 2022 and is presented in three variants of Airstrike, Shadow and Laser. Each of these are offered in two trims of F77 standard and F77 Recon. There is also a special edition on offer. One of the main advantages is its performance, but this comes at a price. The ex-showroom price of the F77 ranges from Rs 3.8 lakh – Rs 5.5 lakh, which may be a bit steep for some buyers. Additionally, the bike’s battery range may not be sufficient for long-distance rides.Ultraviolette F77 Deliveries CommenceFirst deliveries have now commenced. Initial units are being delivered from the company plant exclusively to buyers in Bengaluru. In the second phase, deliveries will be initiated in cities of Cochin, Mumbai, and Pune in the second quarter. Later this year, deliveries will be conducted in cities Hyderabad, Ahmedabad, Delhi, and Lucknow.[embedded content][embedded content]Ultraviolette is committed to expanding globally, and the F77 is just the beginning. The company has plans to raise further capital to support growth acceleration plans, including developing new vehicle platforms and expanding its network of dealerships. Ultraviolette also plans to scale its electric two-wheeler R&D efforts in India, which could lead to even more innovative products in the future.Plans are afoot to set up its first company dealership later this month. The EV maker is also set to make inroads into global markets with an investment plan of USD 120 million. Ultraviolette F77 is presented in a sporty style. It gets a full LED headlamp unit and triangular LED tail lamp. Aiding to its sporty design are wider tyres, a sculpted fuel tank, scooped seat with a stepped up pillion seat, rear set foot pegs and low set handlebar.Ultraviolette F77 Electric Motorcycle Delivery StartsUltraviolette F77 comes equipped with a range of safety features with side panels for efficient battery cooling. Three ride modes (Glide, Combat, and Ballistic), and a 9-axis IMU with an in-built accelerometer and gyroscope. It also has common braking features via 320mm front disc and 230mm rear disc, and rides on 17-inch wheels fitted with 110/70 front and 150/60 rear Metzeler tyres. Advanced features like ABS, ride by wire throttle and Bluetooth-enabled TFT screen, make it tech appropriate.Power and PerformanceUltraviolette F77 Recron gets its power via a 10.3kWh battery pack and an electric motor that offers 39 hp power and 95 Nm torque offering a range of 307 kms. Top speed is 147 km/h. The standard model receives a 7.1kWh unit with a range of 206 kms on single charge with a top speed of 140 km/h.On the downside, the F77’s battery takes a long time to charge, between 7-10 hours with a standard charger. However, with the company’s 3 kW Boost charger, the charging time is reduced to 3.5 hours. Another potential drawback is the limited availability of charging stations in certain regions, which may affect the bike’s practicality for long-distance travel.There is also the special edition F77, which is limited to 77 units. It comes in with an electric motor offering 40 hp power and 100 Nm torque. This bike boasts of acceleration from 0-100 km/h in 7.8 seconds and a top speed of 152 km/h. Suspension is via USD fork in the front and monoshock at the rear. Recon and Special edition get preload adjustability in the front. Though launched in the electric two wheeler segment, performance pegs it for competition against ICE models, KTM RC 390, TVS Apache RR 310, and BMW G310RR. Ultraviolette F77 offers a significant advantage in terms of eco-friendliness and maintenance costs. More

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    Ather Sales At 12k In Feb 2023 – Registers 495% Growth YoY

    Ather Energy sales grew significantly on a YoY basis by 495 percent while MoM sales dipped 0.02 percent in Feb 2023Ather Electric Scooter ProductionBengaluru-based electric scooter manufacturer Ather Energy has seen increased YoY demand in Feb 2023. However, it was in the red on a MoM basis. Overall, the electric two wheeler segment has seen a surge in demand and sales in Feb 2023 crossed the 65,000 mark. New entrants and new products keep this segment on its toes.Ather Sales February 2023Ather Energy sales in Feb 2023 stood at 12,147 units, this was a 494.86 percent growth from 2,042 units sold in Jan 2022 relating to a 10,105 unit volume growth. It was however, a marginal dip in MoM sales by 0.02 percent when compared to 12,149 units sold in Jan 2023, a difference of just 2 units. Market share currently stands at 15.5 percent at a national level and at 21 percent in those areas where the company commands a retail presence.Ather electric scooter sales Feb 2023During the month of Feb 2023, the company inaugurated its 100th Experience Center (6 ECs in Feb 2023) and installed 1000 charging grids across the country. Ather also announced a corporate partnership with 2500+ organizations. Another milestone that the company achieved during the past month was the delivery of its 100,000th vehicle.Currently, Ather Energy sells two scooters – 450 Plus and 450X, priced at Rs 1.35 lakh and Rs 1.58 lakh respectively (ex-sh, inclusive of FAME II Subsidies). In Jan 2023, the company introduced updates on the 450X. As a part of these updates, Ather 450X also got a bigger seat for added rider comforts.It received new colour options as well. These are Cosmic Black, Lunar Grey, Salt Green and a Red shade while it also continues to be seen in colours of White, Space Grey and Mint Green. Ather also plans on expanding its portfolio later this year to include a new electric scooter positioned below the 450X and 450 Plus, so as to compete against the new Ola S1 Air.Upcoming Ather Electric ScooterAs on date, Ather Energy has no scooter in the sub-Rs 1 lakh segment. This is about to change this year. Ather’s upcoming affordable electric scooter was recently spied on test. It is slated to be priced in the sub-1 lakh range and will compete with the Ola S1 Air.The new Ather e-scooter is said to be positioned on a cost-effective tubular chassis as against an aluminum chassis seen on the current Ather 450X and 450 Plus. This will help reduce production cost and along with a smaller battery pack, Ather can price this new e-scooter very aggressively. Expect a ride range of 80 kms on this new Ather EV. More