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    in Electric Cars

    Hyundai Set To Strengthen India’s Fast Charging Infra With 600 New EV Chargers

    Hyundai India EV ChargersOut of these 600 planned EV chargers, 100 will be installed in Tamil Nadu state – 10 of which will, will be functional by 2024 end
    Electric vehicle penetration is becoming more and more evident in the mainstream segment. This encourages car manufacturers to invest in electric mobility and offer compelling EVs to the masses. However, launching EVs is only half the story. The other half is offering a robust fast charging infrastructure.
    Among India’s leading car manufacturers, HMIL (Hyundai Motor India Ltd), has recognised a need to establish a robust EV charging infra in the Asian subcontinent. The company is committing to empower Indian EV buyers by installing up to 600 electric vehicle fast chargers across the country in the next 7 years.
    Hyundai India EV Chargers
    Ahead of the launch of its maiden mass-market electric car, Hyundai India has announced the launch of 600 electric vehicle fast charging stations across the country. The company is set to install these EV chargers across major cities and highways through strategic partnerships with partners like ChargeZone, Statiq and Shell India.
    The goal is to empower Indian EV buyers (irrespective of car brand) to facilitate long-distance travelling with EVs. A hassle-free Kashmir to Kanyakumari drive is what the company aims as an example to illustrate their vision. HMIL’s myHyundai app will play a crucial role in this ambitious move of offering a robust 24X7 charging station network.
    Hyundai Ioniq 5
    Key locations for the charging stations include all major cities in India like Gurugram, Mumbai, Pune, Bengaluru, Hyderabad, Ahmedabad, and Chennai. All major highways like Delhi-Chandigarh, Delhi-Jaipur, Hyderabad-Vijayawada, Mumbai-Pune, Mumbai-Surat, Bengaluru-Pune, and Pune-Kolhapur will benefit from this move.
    Time Frame
    HMIL’s 600 charging stations planned for India will come equipped with multiple configurations like DC 150 kW + DC 60 kW + DC 30 kW or DC 150 kW + DC 30 kW + DC 60 kW. The company aims to install up to 600 EV charging stations across India within the next 7 years. By the end of this month, Hyundai promises to have 50 stations functional.
    Out of these 600 charging stations planned, Hyundai will install 100 within the Tamil Nadu state as part of an MoU signed between HMIL and Tamil Nadu Government. 10 of these 100 will be operational by the end of this month.
    Upcoming Hyundai Creta EV Spied
    Statement from HMIL
    Commenting on the announcement, Mr. Jae Wan Ryu, Function Head – Corporate Planning, HMIL said, “The EV market is expected to grow robustly by 2030. Studies conducted by HMIL have highlighted that customers are apprehensive about driving their EVs for long- distance commutes on highways due to a lack of charging infrastructure.
    Keeping this in mind, HMIL has taken the initiative of installing fast EV chargers on key highways, in addition to major cities. With access to HMC’s global EV and battery technology, HMIL is well-positioned to build a comprehensive EV ecosystem in India. We are actively investing in infrastructure to support the expected growth in demand for electric vehicles.” More

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    Maruti eVitara Electric SUV Spied Up Close Ahead Of Launch In 2025

    New Maruti eVitara Electric SUVIn India, Maruti eVitara electric SUV will rival the likes of Tata Curvv EV, Mahindra BE 6, MG ZS EV and upcoming Hyundai Creta EV
    In the Indian market, Maruti Suzuki used to be known as the maker of small and budget cars. The company has successfully expanded its portfolio with many premium offerings. All of Maruti’s vehicles are either ICE or self-charging Hybrids. Now, the company is gearing up to launch its maiden electric vehicle.
    eVitara debuted recently in Milan, Italy. Testing of this electric vehicle is underway and makes periodic appearances. The most recent spy shots are credited to automotive enthusiast Ankit who spotted this test mule in Gurgaon, Haryana. Let’s take a closer look at Suzuki’s maiden electric vehicle for the world and India.
    Maruti Suzuki eVitara Spied
    Maruti eVitara Electric SUV Spied
    The strategic partnership between Suzuki and Toyota has proved fruitful for both brands with multiple badge-engineered products between them. Suzuki’s new EV, which has been under rigorous testing, will spawn a Toyota counterpart, as confirmed by the brand recently. Production will commence in Spring 2025 and launch will happen by Summer 2025.
    The recent spy shots show eVitara from up close. It was draped in camouflage like previous test mules. We can see that it has quite a bit of road presence, owing to its strong design elements. Design-wise, recently debuted eVitara shows a striking sporty fascia with a closed-off grill and some aggression.
    Maruti eVitara Electric SUV Spied
    Headlights with LED DRLs look muscular with a strong presence and bumper includes an opening in the shape of a bull bar along with fog lights. Charging port is positioned at the front left quarter panel. Suzuki seems to be aiming for a slightly sloping roofline, which is in-trend currently in India and major global markets.
    It will measure 4,275 mm in length, 1,800 mm in width, 1,635 mm in width and has a 2,700 mm long wheelbase. Minimum ground clearance is 180 mm and it has a kerb weight between 1,702 kg and 1,899 kg. There’s disc brakes on all four wheels. Wheel sizes will go up to 19-inches, but the one spotted in India had 18-inch wheels wrapped with 225/55 MRF Wanderer tyres.
    Maruti Suzuki eVitara Spied
    Specs & Features
    Suzuki eVitara and its Toyota counterpart will come equipped with either a 49 kWh or 61 kWh battery pack, with the latter offering dual-motor 4WD option. Based on a born-electric platform, eVitara is primarily a FWD vehicle packing up to a 172 bhp and 189 Nm motor. With 61 kWh variant, 4WD variant brings a rear electric motor with 64 bhp at the rear for a total system output of 181 bhp and 300 Nm.
    Interiors have been revealed too, featuring a floating centre console, vertically oriented AC vents, a 2-spoke steering wheel, dual free-standing screens with the latest connectivity suite and high-quality materials, as it is a global product. Speculations suggest Suzuki eVitara will launch in Europe and Japan first and then in markets like India, even though part of the production happens here. A similar strategy to Jimny lifestyle SUV. More

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    Ola to Ola Hain, Chetak Shola Hain – Says Rajiv Bajaj, As Chetak Beats Ola In Sales

    Rajiv Bajaj at the launch of Chetak electric scooter. File photo.Rajiv Bajaj Declares Chetak the Best-Selling Electric Scooter, Reiterates Faith in Legacy Brands Over New-Age EV Makers
    In a significant milestone for Bajaj Auto, Rajiv Bajaj, Managing Director of the company, announced that their electric scooter, Chetak, has climbed to the top spot in the Indian electric scooter market. Speaking to CNBC-TV18, Bajaj shared that based on December VAHAN registration data, the Chetak has surpassed its competitors to become the best-selling electric scooter in the country.
    Bajaj Chetak Overtakes Ola
    “CNBC-TV18 is very lucky for me… my son Rishabh, who has been part of the Electric Chetak team for the past 2.5 years, told me this morning that based on December VAHAN registration data, our electric scooter Chetak is now the largest-selling electric scooter, not third largest, in the country. So, the award could not be better timed,” said Bajaj.
    This achievement comes as Bajaj Auto narrows the gap with Ola Electric, which had been holding the largest EV market share until November. Bajaj Auto and TVS Motor Company have been closing in on Ola’s lead in the fiercely competitive electric scooter market. Add to this, Bajaj is getting ready to launch new gen Chetak on 20th Dec.
    A Playful Jibe at Ola Electric
    While celebrating Chetak’s rise to the top, Bajaj couldn’t resist taking a playful dig at Ola Electric and its CEO, Bhavish Aggarwal. Commenting on the competitive landscape, Bajaj said, “Ola toh Ola hai, Chetak shola hai” — implying that while Ola remains a significant player, Chetak is a firebrand in the market.
    Ola Electric, led by Bhavish Aggarwal, has been dominating the Indian electric scooter segment for months, but the gap between Ola and its rivals has been shrinking. Bajaj Auto’s success with Chetak, alongside TVS Motor Company’s performance, reflects an increasingly competitive landscape in India’s EV market.
    A Proven Strategy: Betting on “BET” Over “OATS”
    This latest development adds weight to Rajiv Bajaj’s earlier remarks where he dismissed new-age EV makers as “OATS”—a reference to Ola, Ather, Tork, and Simple—while expressing confidence in “BET”—Bajaj, Enfield, and TVS. Bajaj famously said he would bet on BET rather than OATS, and this statement seems to be ringing true in the current market scenario.
    Ola Electric, which dominated the EV market until November, has registered declining sales, while Ather Energy is also witnessing challenges. Tork Motors is reportedly struggling for survival, and Simple Energy is still working on expanding its market reach. Meanwhile, legacy players like Bajaj and TVS have been steadily increasing their footprints by expanding dealerships and service networks, allowing them to gain an edge in the market.
    Expanding Networks and Market Share
    Bajaj Auto and TVS Motor Company have been steadily expanding their dealership and service networks, enhancing accessibility for customers across India, particularly in Tier 2 and Tier 3 cities where newer EV brands have faced challenges in establishing a foothold. Ola Electric, however, is not backing down. On December 20, the company plans to open 4,000 stores and service centers nationwide. Furthermore, Ola has ambitious plans for 2025, with multiple new product launches lined up, including electric motorcycles and electric rickshaws, signaling an intensifying competition in the EV market.
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    2025 TVS Ronin Unveiled Ahead Of Launch – New Colours

    2025 TVS RoninThe same 225.9cc single-cylinder oil-cooled engine is carried over with 2025 TVS Ronin with 20.1 bhp, 19.93 Nm and a 5-speed gearbox
    One of India’s leading 2W and 3W vehicle manufacturers, TVS Motor, has just unveiled the updated 2025 Ronin at MotoSoul 4.0. This is a welcome update to TVS Ronin, which directly takes on Royal Enfield’s Hunter 350. Prices for 2025 TVS Ronin will be revealed in January 2025.
    Updated 2025 TVS Ronin Unveiled
    On the final day of TVS MotoSoul 4.0, the company unveiled new and refreshed 2025 TVS RONIN. Alongside an impressive display of innovation, diverse racing formats, and pioneering collaborations, TVS showcased 2025 Ronin with new colours at Vagator, Goa. 2025 comes with vibrant colours and graphics along with an update to its components.
    The new colour options are Glacier Silver and Charcoal Ember. These new colours replace Delta Blue and Stargaze Black options seen with MY2024. With this update, TVS aims for a better sales proposition than before to tackle immediate rivals like the popular Royal Enfield Hunter 350.
    Apart from the new colours, there are a few mechanical updates as well, but not for all variants. TVS Ronin continues to be offered in three variants – SS, DS and TD. With the 2025 TVS Ronin, mid-spec DS variant has been updated with dual-channel ABS, for more assurance to rider ensuring a safer braking experience.
    2025 TVS Ronin – Glacier Silver
    Up until now, only the top-spec TD variant got dual-channel ABS, while base SS and mid-spec DS variants only got single-channel ABS. That’s changed with 2025 Ronin. Now, the upgrade to TD variant over DS variant will give adjustable levers and TVS’ SmartXonnect connectivity suite with Bluetooth and navigation.
    Price To Be Announced
    Currently, TVS Ronin is priced starting from Rs 1.35 lakh (Ex-sh) for base SS variant, Rs 1.57 lakh (Ex-sh) for mid-spec DS variant and Rs 1.7 lakh (Ex-sh) for top-spec TD variant. With the 2025 Ronin, there could be an increase in price, especially with the mid-spec DS variant as it gets the updated dual-channel ABS.
    Other components like the USD telescopic front forks and rear mono-shock, single disc brake setup at either end, remain the same. Powertrain is carried over unchanged too. The 225.9cc single-cylinder oil-cooled engine makes 20.1 bhp and 19.93 Nm, mated to a 5-speed gearbox.
    2025 TVS Ronin – Charcoal Ember
    Statement from TVS Motor
    Commenting on the last day of the festival, Mr. Vimal Sumbly, Head Business – Premium, TVS Motor Company said, “TVS MotoSoul 2024, with its theme ‘Feel the Adrenaline, Feel the Inspiration, Feel the Groove,’ has been a true celebration of passion, creativity, and community.
    With every edition, we aim to elevate the spirit of motorcycling, offering exciting experiences for riders and enthusiasts alike. It is inspiring to see the motorcycling community thrive, and we remain dedicated to creating unique experiences that strengthen the bond between man and machine.”
    Also read – TVS’ new 300cc engine debuts More

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    Hero Mavrick 440 Mileage Test Report – Real World Fuel Efficiency

    Hero Mavrick 440 Mileage TestConsidering the displacement and performance it packs, Hero Mavrick 440 mileage test results in real-world conditions are impressive
    India’s leading motorcycle manufacturer, Hero MotoCorp, needs no introduction. The company has an unmatched legacy in India and abroad with budget commuter offerings. Reliability, affordability, accessibility, fuel efficiency and economical running costs are the main forte of Hero and its budget commuters.
    Now, Hero has a proper big bike in their portfolio for the first time with Mavrick 440. But how much mileage (fuel Efficiency) can one expect out of Hero’s first big bike? Hero MotoCorp provided Rushlane with a review sample and here’s what the Mavrick 440 managed to eke out riding through a mixture of city (with traffic) and highways.
    Hero Mavrick 440
    Hero Mavrick 440 Mileage Report
    With the review sample provided by Hero MotoCorp, I embarked on a long weekend solo ride to experience Hero’s first-ever big bike. I took the motorcycle from my place in Pune to Chatrapati Sambhaji Nagar, then to Nashik and returned back to Pune in just two days. Mavrick 440 packs ample performance with a 440cc oil-cooled engine with 27 bhp and 36 Nm, mated to a 6-speed gearbox.
    Hero Mavrick 440 – Start Of The Test
    I was curious to find out just how fuel-efficient Hero Mavrick 440 is. So, I followed a proper tank-to-tank method. Mavrick’s fuel tank was filled to the brim and travelled across city traffic and highway run, including a few bad patches of roads along the way. After riding it for 192.5 km, I filled the tank back again to the brim, at the same spot as before, for a close-to-accurate reading.
    Hero Mavrick 440 – End Of The Test
    As seen in our mileage test run, Hero Mavrick 440 consumed 4.48L of fuel to cover 192.5 km. This was a surprising result as the mileage figure (fuel efficiency) turned out to be an impressive 42.96 km/l. It has to be noted that the majority of this ride was done on highways within a set speed limit of 100 km/h.
    Hero Mavrick 440 – Fuel Consumed
    Around 10% of this 192.5 km mileage was in the city with reasonable traffic in and around Chatrapati Sambhaji Nagar. Even on highways, throttle modulation was normal and I was not wringing it hard. Average highway speeds maintained across this ride were between 90 km/h and 100 km/h.
    Is the mileage good?
    Interestingly, bike’s instrument cluster showed a range of 451 km when the tank was filled to the brim. I felt like the Fuel gauge was generally inconsistent during my period with this motorcycle. In the city, especially in Pune traffic, I was getting around 25 km/l to 30 km/l, which is acceptable for a motorcycle of this displacement and performance.
    Hero Mavrick 440
    The sub 500cc premium single-cylinder motorcycle segment is gaining popularity and has been populated by multiple offerings across many brands. Royal Enfield has launched Himalayan 450 and Guerrilla 450, Bajaj-KTM duo has 390 Duke, 390 Adventure, RC 390 and Husqvarna Svartpilen 401, Bajaj-Triumph has Speed T4, Speed 400 and Scrambler 400X.
    Hero MotoCorp and Harley-Davidson partnership are crashing the party with Mavrick 440 and X440 respectively. Hero Mavrick 440 is the more affordable offering, while still offering the same basic ethos as X440, sans the brand factor and a few nice-to-have elements. With pricing as the key strength, Mavrick 440 even undercuts Royal Enfield’s Classic 350. More

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    150cc to 200cc Motorcycle Sales Oct 2024 – Apache, Pulsar, Unicorn, MT15, R15, KTM, Xpulse

    TVS Apache RTR 200 4VThe 150-200cc motorcycle segment in India, often regarded as the bridge between commuter bikes and performance-oriented machines, witnessed a marginal decline in sales in October 2024
    The total sales for this segment stood at 1,80,003 units, reflecting a year-on-year (YoY) decline of 0.23% compared to 1,80,417 units sold in October 2023. While some manufacturers registered impressive growth, others experienced significant setbacks, showcasing a mixed performance for the segment.
    150cc to 200cc Motorcycle Sales Oct 2024 – TVS Apache Leads the Pack
    TVS Apache emerged as the leader in this segment, recording 50,097 units in sales—a YoY growth of 27.84% compared to 39,187 units sold in October 2023. The Apache series continues to attract enthusiasts with its versatile offerings, sporty design, and feature-rich lineup. Bajaj Pulsar, traditionally a strong player in this segment, experienced a significant setback with a 36.47% YoY decline. Sales dropped to 36,336 units in October 2024 from 57,198 units in October 2023. This sharp decline reflects increased competition and shifting consumer preferences within the segment.
    150cc to 200cc Motorcycle Sales Oct 2024 – YoY Comparison
    Honda Unicorn made headlines with an impressive YoY growth of 93.66%, selling 31,768 units in October 2024 compared to 16,404 units in the same period last year. The Unicorn’s robust performance underscores its appeal as a reliable and efficient commuter motorcycle, particularly in semi-urban and rural markets.
    Yamaha’s Mixed Performance
    Yamaha showed a mixed performance in the 150-200cc segment. The Yamaha MT 15 registered a stellar 53.45% YoY growth with 13,405 units sold, up from 8,736 units last year. However, the Yamaha R15, despite its sporty appeal, saw an 11.69% decline, selling 11,449 units compared to 12,964 units in October 2023. The Yamaha FZ remained relatively stable with a minor dip of 0.70%.
    150cc to 200cc Motorcycle Sales Oct 2024 – MoM Comparison
    The KTM 200 series saw an 18.79% increase in sales, reaching 4,028 units in October 2024 compared to 3,391 units last year. The KTM brand’s association with performance and adventure continues to resonate with young buyers seeking thrill and style. Hero MotoCorp’s offerings faced significant declines. The Hero Xtreme saw a steep 47.86% drop in sales, and the XPulse 200 fell by 24.37%.
    Similarly, Suzuki Gixxer registered a 7.12% decline, selling 1,814 units compared to 1,953 units last year. While the Unicorn excelled, other Honda models struggled. The Honda Hornet 2.0 witnessed a sharp decline of 65.51%, and the CB200X saw a 45.47% drop in sales, highlighting challenges in sustaining demand for these models.
    Month on Month Comparison
    In addition to the year-on-year comparison, a closer look at the month-on-month (MoM) sales performance reveals interesting dynamics in the 150-200cc motorcycle segment for October 2024. Total sales for this segment stood at 1,80,003 units, a marginal increase of 0.15% compared to the 1,79,738 units sold in September 2024.
    The slight MoM increase of 0.15% indicates that the 150-200cc motorcycle segment remains steady, with significant gains in some models balancing out declines in others. With popular models like TVS Apache, Yamaha MT 15, and KTM 200 showing strong growth, the segment is poised for continued competition and innovation. However, challenges remain for declining models, urging manufacturers to adopt dynamic strategies to sustain their market share. More

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    Top 10 500cc+ Motorcycles Sales Oct 2024 – 650 Twins, Tiger, Ninja, XL750, Z900

    Royal Enfield Bear 650 – AN Moto ExpoThe 500cc+ motorcycle segment in India registered notable growth in October 2024, achieving a year-on-year (YoY) increase of 20.02%
    Sales rose to 5,167 units, compared to 4,305 units sold in October 2023, reflecting a growing interest in premium, high-capacity motorcycles. This segment’s strong performance can be attributed to a mix of new launches, evolving customer preferences, and the rising popularity of leisure motorcycling in India.
    Royal Enfield 650 Twin Leads the Pack
    Among the standout performers, the Royal Enfield 650 Twin series maintained its dominance, emerging as the top-selling model with 3,218 units sold in October 2024, an impressive 84.31% YoY growth compared to 1,746 units in the same period last year. The consistent demand for the Interceptor 650 and Continental GT 650 highlights Royal Enfield’s ability to capture the aspirations of Indian riders seeking an affordable yet powerful motorcycle.
    500cc+ Motorcycle Sales Oct 2024
    The Super Meteor 650, another Royal Enfield product, experienced a contrasting trend, with sales declining by 40.51% YoY to 1,310 units from 2,202 units in October 2023. While still among the top contenders, the dip may suggest customers shifting preferences towards other models in the brand’s portfolio.
    Royal Enfield Shotgun 650 and Kawasaki ZX-6R contributed 301 and 85 units respectively. These models underline the growing acceptance of premium and niche motorcycles, especially in the 500cc+ category. Similarly, Triumph’s Tiger 900 achieved a staggering 1,800% YoY growth, selling 19 units compared to just 1 unit in October 2023. The introduction of fresh offerings like the Tiger 900 and other mid-capacity models continues to attract adventure and touring enthusiasts.
    Harley-Davidson Shows Steady Growth
    Harley-Davidson also made its presence felt, with the Fat Bob registering remarkable 800% YoY growth. Fat Bob sales increased from 1 unit in October 2023 to 9 units this year, while Kawasaki’s Z650 also posted similar growth, selling 9 units. Harley’s Sportster S showed a modest 33.33% YoY increase, with sales rising to 8 units from 6 units last year.
    Kawasaki continued its aggressive push in the premium motorcycle space. While the ZX-10R witnessed a steep decline of 67.16% YoY, dropping to 22 units from 67 units, the introduction of new models such as the GSX-8R and XL 750 provided fresh impetus to the brand’s portfolio. Both models debuted in the market this year, with 16 and 18 units sold respectively in October.
    Decline in Sales for Some Models
    However, some models experienced a significant decline in sales. The Kawasaki Ninja 650 saw a 33.33% drop, falling to 10 units from 15 units in October 2023. The Versys 650 suffered an even steeper decline of 81.25%, dropping to just 3 units. Additionally, the Honda Gold Wing GL1800 experienced a 62.50% decrease in sales, highlighting challenges faced by ultra-premium motorcycles.
    On the other hand, some models achieved consistent sales, such as the Triumph Rocket III and Kawasaki Z900RS, which maintained their positions from the previous year. Meanwhile models like the Hayabusa, Speed Twin 900, and Trident witnessed a complete drop in sales. More

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    Mahindra Renames BE 6e to BE 6 For Now – Amid Legal Dispute with IndiGo, Vows to Contest Case

    Indigo 6E and Mahindra BE 6eThe case will be closely watched as it not only involves two of India’s leading companies but also raises questions about trademark rights and their scope across different industries
    In an ongoing legal tussle between Mahindra & Mahindra and InterGlobe Aviation Limited (IndiGo) over the use of the “6E” brand, Mahindra has announced that its upcoming electric SUV will now be branded as the “BE 6.” This decision comes as the two companies gear up for a courtroom battle over trademark rights.
    Mahindra had originally named its electric SUV the “BE 6e” as part of its Born Electric (BE) platform, with the vehicle unveiled alongside the XEV 9e on November 26, 2024. While Mahindra maintains that the name “BE 6e” is distinct from IndiGo’s “6E,” which is associated with the airline’s branding, it has decided to rebrand the SUV to avoid potential market confusion and focus on its product launch.
    Mahindra’s Stance on the Dispute
    Mahindra has stated that it applied for the trademark registration for “BE 6e” under Class 12 (vehicles), which pertains to an entirely different industry from IndiGo’s operations in aviation. The company emphasized that its trademark is not “6E” but “BE 6e,” highlighting the distinct styling and usage context.
    “We believe our mark differs fundamentally from IndiGo’s ‘6E,’ which represents an airline, eliminating any risk of confusion. Moreover, our registration application is specific to a different industry sector and product,” Mahindra said in its statement.
    Mahindra also pointed out that IndiGo had previously faced a similar challenge from Tata Motors over the “IndiGo” name, as Tata had used the Indigo brand for its cars. Despite Tata’s objection, IndiGo retained its brand name, arguing it operated in a different sector. Mahindra finds IndiGo’s current stance inconsistent with its earlier actions.
    Rebranding and the Way Forward
    While Mahindra has renamed its SUV the “BE 6” to ensure a smooth market launch, the company has made it clear that it will continue to contest IndiGo’s claims in court. Mahindra expressed concern that granting IndiGo exclusivity over a two-character alphanumeric mark could set a problematic precedent, potentially stifling creativity and branding across industries.
    “Our priority remains delivering an excellent customer experience and focusing on popularizing electric transport in India. However, we firmly believe IndiGo’s claims are baseless and will strongly contest them in court. Allowing such claims to go unchallenged could monopolize common alpha-numeric marks, creating challenges for companies across sectors,” Mahindra added.
    A Call for Collaboration
    Mahindra also called for greater collaboration between Indian multinationals, stating that engaging in unnecessary legal battles diverts attention from the larger goal of contributing to the nation’s growth and development.
    “We find it unseemly that two large Indian companies are entangled in a distracting conflict when we should be championing each other’s growth and innovation,” Mahindra noted in its statement.
    Launch Plans for BE 6
    Despite the legal dispute, Mahindra is pressing forward with the launch of its BE 6 and XEV 9e SUVs. Deliveries are slated to begin in February 2025. Mahindra’s focus remains on its Born Electric platform, which aims to lead India’s transition to sustainable mobility solutions. More