- After increasing pricing for the Ford F-150 Lightning in August and again in October, Ford has raised the bar for entry yet again, this time to $58,514.
- The price increases struck the more budget-oriented Pro and XLT trim levels, with the more expensive Lariat and Platinum trims being spared the increase. Destination charges were raised by $100 across the board.
- Ford issued a statement to Car and Driver saying customers waiting for delivery on current orders are not affected by the increase. The adjusted prices began with the new retail order bank on December 15 and will go into effect for the Q2 commercial order bank when that opens.
Looking back now, the original 2022 F-150 Lightning was a bargain at the starting price of $41,669. When it reopened order banks for its electrified pickup, Ford quietly increased the price of the 2023 model for the third time since August, raising the base price to $58,514. The new price reflects an inflation of nearly $5000 since only the last round of adjustments, and it pushes the needle further out of reach for customers in search of a base electric truck.
Unlike the price increases from August and October, which raised the price on each trim level, this most recent hike only seriously affects the cheaper trim levels. Apart from a $100 increase in destination charges (which happened across the board), the top two trim levels are unaffected by the recent changes.
C/D’s preferred model, the XLT, now starts at $66,014 when equipped with the standard range battery, while the XLT Extended Range moves up to $82,869. The more expensive Lariat and Platinum trims only move up with the $100 destination charge increase, to $76,369, and $97,819 respectively.
According to a statement from a Ford representative to Car and Driver, the price increase is a standard business practice due to rising material costs, market factors, and ongoing supply-chain constraints. The updated pricing went into effect December 15, when order banks reopened for retail customers. Commercial pricing will increase when the Q2 order banks next open. Customers who ordered in a previous order bank and are still awaiting delivery will be unaffected by this increase.
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This content is imported from poll. You may be able to find the same content in another format, or you may be able to find more information, at their web site.
Source: Motor - aranddriver.com
